Marin Review
May 17, 2014
Marin Review
Score 7 out of 10
Vetted Review
Verified User
Overall Satisfaction with Marin Software
It was being used only within the digital marketing channel to support paid search.
Pros
- Reporting functionality
- Easy to use interface
Cons
- Ability to optimize to more than just one metric, ie traffic vs revenue, it should be able to optimize to a combination of metrics.
- Was not used for automated bidding as that functionality did not really perform.
- Increased employee efficiency
Marin was selected for its flexibility to add in reporting functionality based on very specific needs.
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