Scale your demand engine with Adobe Marketo Engage as the foundation
October 30, 2021
Scale your demand engine with Adobe Marketo Engage as the foundation
Score 10 out of 10
Vetted Review
Verified User
Modules Used
- Marketo Lead Management
- Marketo Analytics
Overall Satisfaction with Adobe Marketo Engage
Adobe Marketo Engage serves as our core marketing automation solution and is a foundational layer to our demand engine, funnel architecture, campaign execution, lead management, and lead processing. Adobe Marketo Engage's scalability is head and shoulders above all other marketing automation platforms and aligns with ease with our GTM and growth strategies.
Pros
- Lead management
- Integration with Salesforce
- Demand Generation Campaign Architecture
- Integration with Drift
- Marketing and Revenue Analytics and Insights
- Marketing Operations Command Center
- Lead scoring
- Email marketing
- Integration with Clearbit
- Demand Funnel Architecture and Stage Processing
- Lead Nurturing
Cons
- Analytics dashboards but overall analytics is strong
- Product Launches
- Upsell
- Cross-Sell
- Customer Service
- Lead Management
- Prospecting / New Business
Drive revenue growth and customer retention.
HubSpot and Pardot are great solutions for very small teams or a larger organization with a small marketing team. For a growing team that leverages Salesforce, Adobe Marketo Engage is by far the best.
1 to 5 million
Do you think Adobe Marketo Engage delivers good value for the price?
Yes
Are you happy with Adobe Marketo Engage's feature set?
Yes
Did Adobe Marketo Engage live up to sales and marketing promises?
Yes
Did implementation of Adobe Marketo Engage go as expected?
Yes
Would you buy Adobe Marketo Engage again?
Yes
Comments
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