Easy tool for a beginner in the industryhttps://www.trustradius.com/ab-testingMonetateUnspecified8.71221012019-05-25T18:19:19.541Z
May 25, 2019
Easy tool for a beginner in the industry
Score 9 out of 101
- Testing and Optimization
- Customer Segmentation & Targeting
Overall Satisfaction with Monetate
Monetate is being used to display promotional content across the site through personalization to different user segments. It is also used to create tests that will optimize the user journey, both blanket tests and more segment-based testing, with future plans to use the individual fit tests.
- Easy to use.
- Tests are easily customizable within the tool, through the html, css, and js boxes.
- An excellent support system, either through Monetate support or through our contact with the account managers.
- The analytics is known to be 5% invalid when compared to GA, especially monetary measurements.
- Provide more in-depth analysis for tests.
- The AI tool should be able to better recognize smaller differences.
- Good increase in conversion rate on specific tests.
- Good increase on "add to bag" for specific tests.
- Good decrease of our bounce rate.
Monetate allows us to give specific customers discounts, as well as target non-credit customers to advertise credit, as these are the customers who are the most valuable.
Friendly and informative people who come into the office, who give us a whole day to book in sessions around topics.
It's very easy to use. However, we sometimes have to search for information on key metrics.