Overall Satisfaction with Monetate
Monetate is being used across the marketing department throughout all brands. The system is mainly used for testing customer struggles and to help improve site KPIs. Along with Marketing trading banners and campaigns. Through the use of Monetate, we are able to personalize customer journeys with behavior targeting and data-sets.
- Monetate cookie provides behavior's targets, and allows the business to provide a more relevant journey.
- The system is very user-friendly, meaning training someone new is quick and effective.
- Monetate support is always very helpful, and the account managers are keen to keep it up to date.
- A Monetate app would be great, as the mobile site is extremely hard to use.
- Matching the business product feed with the Monetate data has proven to be difficult.
- Targeting a whole categories PDP is very hard to do with Monetate, unless you have time to find the whole categories of product codes.
- Providing more Monetate training.
- A positive impact on bounce rates.
- A positive impact on Conversion rates.
- Positive support for online growth.