Overall Satisfaction with Net-Results
Net-Results allows us to manage our marketing efforts, both inbound and outbound. The form builder helps us create forms for our website, sync data into our CRM system, and notify the sales team when they should get involved. By combining web activity and other data, we can score our leads and assign them to sales at the right time. The segment builder makes it easy to divide contacts into meaningful groups for outbound marketing. The Campaign tool allows us to do one-time and ongoing email campaigns, including campaigns which automatically move contacts through a process based on their response level.
- Segment Building
- Campaign Automation
- Responsiveness to Customer Needs
- Lead Scoring
- Tracking Website Activity
- Deeper CRM integration
- Customizable reporting
- Ability to measure effectiveness of inbound marketing and make improvements
- Higher web form conversion rates
- Better lead scoring and assignment
Net-Results does what we need and is straightforward to use. Their team has been very responsive to our requests and great to work with.
Net-Results is ideal for organizations trying to manage both inbound and outbound marketing. In order to take full advantage of all of the functionality, it is ideal to have a committed marketing person who can commit time to setting up, monitoring, and adjusting the Net-Results settings over time.