Item: Orum
Rating: 9
Author: Dominic Tuttle

Overall Satisfaction with Orum

Use Cases and Deployment Scope

I am the top user of Orum at my company based on amount of calls made and time spent in the platform. The main problem it addresses is allowing me to perform the volume of tasks that before were impossible to do manually. In my role I'm expected to make a minimum of 100 calls a day, and before Orum, doing this took all day and left no time for other tasks that I needed to get done, but with Orum, this only takes a couple hours if that. This has given me way more time back in my day.

Pros and Cons

Pros

Automated dialing
Giving scores/feedback of calls I made
Allowing me to do mock calls and meetings with the AI to practice before calling real people

Cons

When doing the AI roleplay, it'd be great to get better feedback/a score for my roleplay like I get on calls as opposed to it just ending
The scoring metric on calls overall places a large emphasis on connect rate which is hard to control and can bring down my score on something that's not really a fault of my ability as a salesman
It'd be great to be able to call from my own number so that my customers aren't confused when I dial them in Orum and it comes through as not my number

Return on Investment

As a BDR, setting meetings is how I get most of my Bonus, and Orum has allowed me to do this more easily by reaching more prospects
Whereas before I may only be able to make 500 calls a week if I really grinded, I can make 1,000+ calls a week using Orum even easier
Orum's masking of my number has allowed me to get on the phone with folks that had seemingly been ghosting me for months, which has allowed me to grow my business

Usability

Orum is very easy to use. It has a slight learning curve and the parallel dialer took a lot of training and time to get used to, but once you get over those humps, Orum is very easy to use! Also, there are some hidden features that are super helpful but are not evident in the UI, and I needed the Orum team to point them out for me and walk me through them, but this ended up being a non issue once they were pointed out for me.

Key Insights

Do you think Orum delivers good value for the price?

Yes

Are you happy with Orum's feature set?

Yes

Did Orum live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of Orum go as expected?

Yes

Would you buy Orum again?

Yes

Likelihood to Recommend

Orum is really well suited for my role as a business development representative, and allows me to reach hundreds of prospects a week where as doing so before was extremely difficult if not impossible. However, in my role and tasks as an account manager, Orum is not as effective as it does not allow me to utilize my own number to call them through Orum, and this often leads to confusion when calling my customers.

Orum Feature Ratings

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