Qubit Review
Overall Satisfaction with Qubit
We use Qubit for local messaging, A/B testing and product recommendations on the home and product pages. It is just used in the eCommerce department, it is a huge part of our website and on-going strategy.
Pros
- The team is strategic and gives great advise and direction.
- The back-end system is easy to use and manage.
Cons
- There should be more templates so that people without HTML skills or knowledge can create tests. I do believe this is being developed.
In my previous company one of the brands was using Optimizely, while the brand I was working for was using Qubit. Qubit proved to be so much more than a multi-variant platform. It was much easier to use - we didn't have to rely on the tech team to implement tests. This way we were quicker at implementation and we were able to make decisions quicker. Also Qubit was more of a strategic partner than Optimizely.
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