Our default tool for digital marketing activities
June 06, 2017

Our default tool for digital marketing activities

Alexandre Vilarinho | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Overall Satisfaction with SharpSpring

Since we started using SharpSpring as our default tool for digital marketing activities, we can do our complete marketing and sales process without getting out of the tool. We create content and offers, upload it to the media center, create campaigns, emails, workflows, landing pages with forms and calls to action buttons, automatize all these functions and receive sharp reports with impressive accurate data enabling us to move forward or re-do them when things aren't going right.
  • The Lead Score features are so helpful. We can set custom behavior rules, use them in automation and define how much value attribute to each step of the lead in the storyline in our website.
  • We really put inbound marketing fundamentals in practice using the Personas feature. We can use forms with persona fields, create dynamic landing page content for personas and email content dynamic for personas. It's a game changer.
  • It's possible to track any campaign using the tool to better understand what marketing efforts are generating the highest ROI.
  • Despite the SharpSpring Landing page builder being an excellent feature, it only allows us to use it in one subdomain. Most of the times we need more than one.
  • The "logical" in automation flows is different than other marketing automation platforms, and there's a learning curve to understand the relation between tasks, triggers, and workflows. As you learn it, it goes well.
  • We're having troubles with integrating Typeform forms and SharpSpring via Zapier. We simply can't do it.
  • We're running a business, and at the end of the day, the only thing that matters is revenue and cost benefits. And SharpSpring does the job. It's the best cost benefit in the market and eliminates several other costs of third party applications, like CRM, email and page builders.
At that price SharpSpring practices, it's so hard to find better alternatives, but you can always use freemium tools, like Inbound Now and Mautic. Both tools provide some features we found in SharpSpring, but with limited resources. The more simple SharpSpring license comes with full features. We tried several contact forms and other wordpress plugins to plug in our strategies, but SharpSpring did it in one place.

We think that best SharpSpring use is for marketing agencies. They can add so much value to their clients' business in terms of costs, investments, and results.

By the way, even if you're a digital agency or an SMB with a few leads, it will cost you less than what you 'll probably pay for other solutions.

Constant Contact Lead Gen & CRM Feature Ratings

WYSIWYG email editor
9
Dynamic content
9
Ability to test dynamic content
9
Landing pages
8
A/B testing
8
Mobile optimization
8
Email deliverability reporting
9
List management
8
Triggered drip sequences
9
Lead nurturing automation
9
Lead scoring and grading
9
Data quality management
8
Automated sales alerts and tasks
9
Dashboards
7
Standard reports
7
Custom reports
7
API
Not Rated
Role-based workflow & approvals
Not Rated
Customizability
7
Integration with Salesforce.com
8