SharpSpring: Low Cost Platform with Robust Offerings
Updated October 15, 2019
SharpSpring: Low Cost Platform with Robust Offerings
Score 9 out of 10
Vetted Review
Verified User
Overall Satisfaction with SharpSpring
Black Bear Design utilizes SharpSpring as our Customer Relationship Management platform. Every department uses it in some form, whether it be the sales team reaching out to new leads, our internal marketing team creating a newsletter, or web developers building a new website and embedding SharpSpring forms on the pages.
SharpSpring allows us to combine multiple different points of our sales funnel into one easy-to-use platform. We're able to easily capture data on leads before they submit any info to us, and then after they fill out a form, we're able to keep them engaged with regular touchpoints that are set up in automated workflows.
SharpSpring allows us to combine multiple different points of our sales funnel into one easy-to-use platform. We're able to easily capture data on leads before they submit any info to us, and then after they fill out a form, we're able to keep them engaged with regular touchpoints that are set up in automated workflows.
- Lead Scoring - SharpSpring offers a service known as Lead Scoring, which utilizes rules that you create to better determine if someone visiting your website is an ideal customer for your company. Each lead is given a number based on the actions they take while visiting your site. The more items that they check-off, the warmer the lead is likely to be. The best part is that the lead is unaware that this is going on behind the scenes.
- Email Builder - SharpSpring has an easy-to-use email builder. You can work with templates or build your own emails in a drag-and-drop manner. These emails allow you to add in Dynamic Content as well, which makes the emails custom to the person that you're sending them to. It makes the email seem more personalized than most email blasts.
- Visual Workflows - Automation is king, and SharpSpring allows you to create a workflow for just about anything. Visual Workflows allow you to create journeys that your customers will go on, and then you can set it and forget it. Customers will be taken down branching paths and journeys that you've already created for them, but you won't need to lift a finger to keep them engaged.
- Instagram: SharpSpring is currently lacking the feature to post on Instagram. The other major social platforms are available though.
- It keeps potential customers engaged with our brand. If someone fills out a form on our website, we don't just get an email and hope that someone reaches out to them. A salesperson receives a notification that they need to reach out to a potential customer. A new lead receives emails with case studies and ways that we can help. We showcase reviews to the lead to show what others think of us. Everything works together to make sure that we remain top of mind and our leads and/or customers stay engaged with us.
We've looked at the other platforms that are available to us, but we haven't found anything better than SharpSpring. The other options are either too expensive or are lacking in the features that they have available to the users. SharpSpring allows us to offer a customer relationship management platform to our clients at a reasonable price while providing a robust and easy-to-use set of services.