SimilarTech - a great tool for keeping up with competition
January 05, 2019

SimilarTech - a great tool for keeping up with competition

Anonymous | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source

Overall Satisfaction with SimilarTech

We use SimilarTech in Marketing department to look up what technologies our competitors are using. It's especially useful when we try to figure out how competitors and industry leaders optimize for mobile devices and site speed, since it's been a big focus for us in the last 2 years. SimilarTech tells us which servers and service providers are being used, which is usually a good starting point for further investigation.
  • We were considering changing a hosting provider because we were not happy with the speed of our website. So, we used SimilarTech to look up which hosting providers our competitors and some other faster websites were using, to help us make an informed choice.
  • When the company was considering a new live chat vendor, we also used SimilarTech to see what software some of the best websites on the web are using.
  • Given the tasks SimilarTech was designed for, I don't really think there are any issues with it. It's hard to think of a situation where I couldn't get the information I needed from SimilarTech.
  • Overall SimilarTech had a positive impact, as it saves a lot of time (days) when it comes to research of the competition and new up-and-coming technologies for our website.
  • Moreover, it helps to monitor updates on the websites of the industry leaders, and to keep up with tech.
SimilarTech is more user-friendly and seems to have a bigger index (i.e. covers more websites) of the websites.
I generate tech change reports for several major competitors and industry leader. This report is scheduled to be sent to my email on a monthly basis.
1. Looking up the technologies, analytics tools, and services used by your competitors and industry leaders.
2. Checking what has changed technology-wise on the website of your competitor, since you've noticed an improvement in their rankings or other website improvements. You can even set up alerts to receive emails every time a new change was made to the technology of the website you're interested in (usually your top competitors').

SimilarTech Feature Ratings

List quality
Contact information
Company information
Industry information
Company/business profiles
Alerts and reminders
Data hygiene
Automatic data refresh
Filters and segmentation