TapClicks is great if you can get it set-up correctly and invest the time
Overall Satisfaction with TapClicks
It is being used in the Marketing department and for monthly data visualizations for the purpose of monthly marketing operational metrics.
Pros
- Flexibility and versatility of data visulaizations
- Feature rich
- Can identify trends fairly easily
Cons
- Extremely laborious in set-up
- Little in the way of tech support
- Difficulty in pulling programmatic advertising data from various publishers and 3rd part ad platforms

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