Item: Uberflip
Rating: 8
Author: Allison Hansen

Overall Satisfaction with Uberflip

Use Cases and Deployment Scope

We use Uberflip as a content management system, but as we have continued partnering with them they have continuously released more and more functionality that addresses different business pain points. When we started using Uberflip it was to store content, now Uberflip plays a large role in distributing content and helping to make it easy for our entire organization to leverage content within their specific roles. As we have continued to grow, managing and organizing our content for 5 products across 4 audiences has been a challenge but Uberflip has continued to find ways to easier and more intuitively solve our pain points.

Pros and Cons

Pros

Content Management
Sales Enablement
Reporting
Bulk updating/changing

Cons

Integrating with Marketing Automation System
Landing Pages for Demand Generation
Design Functionality

Return on Investment

Increased visibility into prospect engagement.
Increasing company investment in leveraging content.
Ability to create, manage and organize hundreds of pieces of content.

Key Insights

Do you think Uberflip delivers good value for the price?

Yes

Are you happy with Uberflip's feature set?

Yes

Did Uberflip live up to sales and marketing promises?

Yes

Did implementation of Uberflip go as expected?

Yes

Would you buy Uberflip again?

Yes

Likelihood to Recommend

Uberflip is well suited to bring your larger organization into sharing content. Instead of relying only on marketing to be driving content, Uberflip has made it easy to integrate content into the sales process or client services process, with the ability to make the experience unique to sales or CS.

Where Uberflip may not be as suited is if you are looking for landing pages to capture leads, most of the time for landing pages designed to sell a product you want to add specific feature copy and be able to place a gate over content without having a user jumping from page to page, while also having the gate capturing information and allowing you to trigger activities from your marketing automation system. Uberflip doesn't allow you to add copy or manipulate a landing page and only allows you to add information from a gate to a static list, which does not allow you to automate the process.

Comments

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Uberflip as more than just Content Management