Vertical Response is a Great Tool
December 07, 2018
Vertical Response is a Great Tool

Overall Satisfaction with Vertical Response
Vertical Response is used to blast out mass emails to our entire client base. It allows a central data that consists of bounced, mailable, and unsubscribes so that we do not continue to send emails to those who do not want to receive them. It allows us a tool to send out emergency e-blasts quick to our customers.
- Allows us to have a centralized database of customers.
- Allows us to send out emergency emails in a few minutes.
- Provides us with stats to see who opened the emails and how they are performing.
- There isn't anything that I feel should be changed.
- We were able to blast out promotions our company was having to customers which created an increase in business.
- By blasting out any service issues, it keeps our customers informed so that they are not wondering what is going on.
- Allows us to store unsubscribed emails so that we are not constantly pestering people who do not want to be emailed.
I think Vertical Response is a lot more user-friendly than Constant Contact and allows for more features that Constant Contact does not. I like the email WYSIWYG feature better on here and it allows us to preview our emails before we send them out to our entire customer base.
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