Overall Satisfaction with Cision Communications Cloud
- Social Media: Monitoring of social media and news outlets - it finds conversations on specified topics across a number of online, print, blog and social sites.
- Social Media: The “Recommendations” option identifies influencers for a specific topic, based on reposts and or references rather than the number of followers like other platforms.
- Press Release Distribution: User friendly and easy to distribute via email, media contacts or media outlets.
- Media Contacts: While the platform offers a huge selection of contacts, I found it a bit difficult to edit media lists once they've been created. This is an aspect of the platform I found frustrating at times, but wasn't a huge setback.
Having both used the Vocus PR Suite and the Vocus Marketing Suite I believe as a Marketer and / or PR professional at times you need both suites to really get the results you're looking for. There are few things I found lacking in the PR Suite that I missed from the Vocus Marketing Suite. The Vocus PR Suite is mostly a social media monitoring and public relations tool, but if you're looking for an automation tool, this may not be your best choice.