Yahoo Gemini Review
August 28, 2020

Yahoo Gemini Review

Garegin Baghdasaryan | TrustRadius Reviewer
Score 5 out of 10
Vetted Review
Verified User

Overall Satisfaction with Yahoo Gemini! (Verizon Media Native), formerly Yahoo! Advertising

Our company used Gemini to drive in leads and traffic to our websites. We advertised on Gemini for over 8 years.

Pros

  • Easy to manage budgets
  • Easy campaign creation
  • Making changes were simple

Cons

  • Targeting
  • Call campaigns
  • Low CPL
  • Consistent Conversion Rates
Gemini had cheaper CPCS but would not convert as well as Bing or Google. It would be consistent but not as good.
When Gemini was newer the support was great. After a while support kind of stopped, account managers would stop contacting to help out. We had to start figuring out issues on our own without any help.

Do you think Yahoo Ads delivers good value for the price?

Not sure

Are you happy with Yahoo Ads's feature set?

No

Did Yahoo Ads live up to sales and marketing promises?

No

Did implementation of Yahoo Ads go as expected?

Yes

Would you buy Yahoo Ads again?

No

The traffic is definitely cheaper than other platforms or other advertising options. It's the best way to get cheap but quality traffic.

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