Item: Yesware
Rating: 10
Author: Christina Tolman

Overall Satisfaction with Yesware

Use Cases and Deployment Scope

We use Yesware as a tracking software to gauge interest from sales prospects throughout the sales organization.

Pros and Cons

Pros

Templates: Monitors the best performing templates.
Tracking: Monitors emails that are opened and how often this occurs.
Links: Monitors whether users have clicked on links and attachments within the email.

Cons

Send Later: It would be helpful if there was a folder outside of drafts where emails could be stored.

Return on Investment

The ROI for tracking links included in the email has a great impact on potential interest from clients.
Being able to see when clients are not opening emails gives immediate feedback that something may need to be adjusted on my end.

Likelihood to Recommend

Yesware is helpful when you are in a sales or prospecting role. I would not find it helpful if I was only working with internal employees at a company.

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