ZoomInfo Feedback
June 25, 2020

ZoomInfo Feedback

Anonymous | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Overall Satisfaction with ZoomInfo

[Used for] lead search and extraction. We are starting to explore intent data and websights features. Overall we are looking to enhance the amount of leads and quality of leads in our CRM as well as track user behavior/ personalize approach strategies. Our goal is to close as many deals as we can in each pipeline using leads from ZoomInfo

Pros

  • Lead quanitity
  • Easy UI
  • Customer service

Cons

  • Export process
  • Pricing
  • Sharing permissions
  • The quality for public safety and banks need work, none of the numbers lead to actual decision-makers. Our SDR team probably only get through to about 1% of all contacts pulled from ZoomInfo. We have put multiple requests in for this to improve and have not heard a reply.
  • CRM contact increase
  • Websights
  • Lead pull automation
Well suited for lead list building and building out ICP for established businesses. They need to cater to startups and smaller organizations where a long list of clients is not available. The permissions are annoying as well since I can't share my lists or use all our monthly credits. I would need each person with an account to pull their 2k each month to maximize value.

ZoomInfo Sales Feature Ratings

Advanced search
8
Identification of new leads
9
List quality
7
List upload/download
8
Ideal customer targeting
4
Load time/data access
9
Contact information
5
Company information
8
Industry information
8
Salesforce integration
Not Rated
Company/business profiles
Not Rated
Alerts and reminders
Not Rated
Data hygiene
6
Automatic data refresh
Not Rated
Tags
8
Filters and segmentation
10
Sales email templates
Not Rated

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