247Labs vs. CIENCE Sales Development (legacy) vs. Sparklead

Cience is well suited for providing building blocks when you are starting with very little. They took the time to learn our unique product and weren't hesitant to jump on an account for a less than traditional ICP. If you are looking to outsource sales, just be prepared to be an active voice in the partnership.

Sparklead's services is a good option for organizations seeking assistance with sales improvement and lead generation. Our experience with Sparklead on developing best tactics for outbound marketing was exceptional. As a result, we doubled our pipeline of qualified leads and achieved our quarterly target. Sparklead's team ability to identify opportunities that our internal team may have overlooked was impressive, and their third-party expertise and knowledge of the latest tactics added significant value to our efforts. We couldn't find any areas where Sparklead could have improved; they consistently exceeded our expectations.

• Rapidly created marketing scripts based on the domain knowledge we provided.
• Rapidly identified the key executives and ways to reach them in our target audience.
• Provided well-spoken representatives who were able to get our message across.
• Provided excellent weekly feedback on their 'hit-rate.'

• Tailored Recommendations: Sparklead excels at providing personalized recommendations specific to our product and industry. They thoroughly audited our outreach process and materials, offering insights on improvements that aligned with our goals and target markets.
• Expert Execution: Sparklead not only provided recommendations but also personally executed changes in our outreach strategy. They assisted in optimizing the number of messages in our chain and helped us refine the content we utilized, resulting in improved open and reply rates.
• Adaptive Approach: What sets Sparklead apart is its ability to adjust its services to meet our needs and key performance indicators (KPIs). They possess expertise in various marketing and sales aspects that go beyond what traditional agencies offer, ensuring their approach is tailored to our unique requirements.
• Overall, we had a positive experience with Sparklead, and there are no major areas for improvement or things they could have done differently. They exceeded our expectations, and we are confident in recommending their lead generation services.

• There isn't much to say here for me from a feature or functionality perspective. We've always had a very seamless interaction with CIENCE from a technology standpoint. I have to admit that I am typically the bottleneck if things ever get stuck because our team at CIENCE usually has to push me to get materials and documentation for our campaigns.
• We once ran into a slight issue with the timing for our contract renewal. I needed to pause our service because of a large deal we acquired, and I needed to save some extra funds to ensure we could prepare for it properly. I was technically too late to put the pause in time based on the dates in our contract. However, the CIENCE team worked closely with me to come up with a creative solution that was understanding of my challenging situation at the time, while also favoring our long-term partnership rather than short-sighted revenue gains.

• We couldn't find anything where Sparklead could have improved or done things differently based on our experience. They went above and beyond our expectations.

They are easy to work with and very organized.

They have a pool of talented teams and being responsible.

The process outlined was exactly what we were looking for (hand holding before, during and ongoing) and was right on in terms of what we needed for implementation. We were successful in identifying the team from CIENCE who would be dedicated to Manifest and were able to have all levels of both companies involved in the implementation process.

We chose CIENCE because we were impressed with the technology it was built on for lead-generation, the quality of leads proposed to us, the targeting capabilities, and campaign execution strategies. Nobody has been better suited to our service capabilities modeling and needs of the organization.

We chose Sparklead because of their insights and recommendations aligned perfectly with our goals, making them the ideal partner for our needs.

• Terrible waste of money. Just starting out we want to use our funds the most effective we can. This had ZERO ROI and was a waste of time.
• They ask for a three-month upfront payment and gave us nothing back. While this is the risk we take with no guarantees, you would expect a reputable business to offer something for a performance so poor. A free month to try and make things right by providing a few leads, or some small amount of refund, something. Their response was to tell us they did nothing wrong and they would not even consider anything.
• The good reviews from this company are baffling to me. I reviewed them before starting and felt they must be reputable. The truth is the onboarding process took 30 days even though we provided them with everything before it started. They charge for this ramp-up time even though nothing of substance is happening.
• Within two weeks of the campaign starting our Cience team had lost over half of its original members due to attrition. 3 out of 5 of their members left the company

• The impact of Sparklead on our business objectives has been positive. Since implementing their recommendations and changes, we have observed significant improvements in our lead generation indicators. Our open rate and reply rate for both email and LinkedIn outreach have increased, resulting in a 25% growth in our active prospects pipeline.