What users are saying about
79 Ratings
3 Ratings
79 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 8.7 out of 100
3 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 7 out of 100

Feature Set Ratings

  • AB Tasty ranks higher in 2 feature sets: Testing and Experimentation, Results and Analysis
  • Frosmo ranks higher in 1 feature set: Audience Segmentation & Targeting

Testing and Experimentation

8.4

AB Tasty

84%
7.5

Frosmo

75%
AB Tasty ranks higher in 11/19 features

a/b experiment testing

9.1
91%
20 Ratings
7.0
70%
2 Ratings

Split URL testing

9.8
98%
13 Ratings
8.0
80%
2 Ratings

Multivariate testing

8.6
86%
17 Ratings
7.0
70%
2 Ratings

Multi-page/funnel testing

8.5
85%
15 Ratings
7.0
70%
2 Ratings

Mobile app testing

7.9
79%
4 Ratings
7.0
70%
2 Ratings

Visual / WYSIWYG editor

7.6
76%
16 Ratings
8.0
80%
2 Ratings

Advanced code editor

8.6
86%
6 Ratings
8.0
80%
2 Ratings

Page surveys

5.2
52%
3 Ratings
6.0
60%
2 Ratings

Preview mode

9.1
91%
7 Ratings
8.0
80%
2 Ratings

Test duration calculator

9.0
90%
1 Rating
8.0
80%
2 Ratings

Experiment scheduler

8.9
89%
4 Ratings
7.0
70%
2 Ratings

Client-side tests

8.9
89%
7 Ratings
8.0
80%
2 Ratings

Mutually exclusive tests

8.2
82%
2 Ratings
8.0
80%
2 Ratings

Cross-browser testing

N/A
0 Ratings
8.0
80%
2 Ratings

Test significance

N/A
0 Ratings
7.0
70%
2 Ratings

Visitor recordings

N/A
0 Ratings
7.0
70%
2 Ratings

Experiment workflow and approval

N/A
0 Ratings
8.0
80%
2 Ratings

Dynamic experiment activation

N/A
0 Ratings
9.0
90%
2 Ratings

Server-side tests

N/A
0 Ratings
7.0
70%
2 Ratings

Audience Segmentation & Targeting

7.3

AB Tasty

73%
7.5

Frosmo

75%
AB Tasty ranks higher in 2/4 features

Standard visitor segmentation

8.2
82%
18 Ratings
8.0
80%
2 Ratings

Behavioral visitor segmentation

6.6
66%
16 Ratings
7.0
70%
2 Ratings

Traffic allocation control

6.3
63%
19 Ratings
8.0
80%
2 Ratings

Website personalization

8.2
82%
17 Ratings
7.0
70%
2 Ratings

Results and Analysis

7.5

AB Tasty

75%
7.4

Frosmo

74%
AB Tasty ranks higher in 5/10 features

Heatmap tool

7.3
73%
8 Ratings
7.0
70%
2 Ratings

Click analytics

7.7
77%
16 Ratings
7.0
70%
2 Ratings

Scroll maps

8.5
85%
8 Ratings
7.0
70%
2 Ratings

Conversion tracking

9.0
90%
19 Ratings
8.0
80%
2 Ratings

Goal tracking

8.6
86%
19 Ratings
7.0
70%
2 Ratings

Test reporting

5.9
59%
20 Ratings
7.0
70%
2 Ratings

Results segmentation

6.2
62%
18 Ratings
8.0
80%
2 Ratings

Experiments results dashboard

7.1
71%
7 Ratings
8.0
80%
1 Rating

Form fill analysis

N/A
0 Ratings
8.0
80%
2 Ratings

CSV export

N/A
0 Ratings
7.0
70%
2 Ratings

Attribute Ratings

  • AB Tasty is rated higher in 1 area: Likelihood to Recommend
  • Frosmo is rated higher in 1 area: Support Rating

Likelihood to Recommend

9.0

AB Tasty

90%
51 Ratings
7.0

Frosmo

70%
2 Ratings

Likelihood to Renew

7.7

AB Tasty

77%
8 Ratings

Frosmo

N/A
0 Ratings

Support Rating

7.3

AB Tasty

73%
3 Ratings
9.0

Frosmo

90%
2 Ratings

Likelihood to Recommend

AB Tasty

A/B Tasty tool allows us do easy testing without burdening our limited developer resources all the time. Reports are simple enough to interpret. Support has been excellent and proactive, also the onboarding was successful. It is also an advantage that we have the possibility to drive all our traffic to the test versions rather than being limited to specific user amount per month. We can recommend A/B Tasty for testing purposes, as the platform keeps it’s promises, doesn’t require too much technical knowledge and the support is excellent.
Read full review

Frosmo Ltd

It was SO easy getting started. The fact that I was led through a step-by-step process when first joining was a GAME CHANGER. I have found it pretty easy to use for editing or creating email campaigns. It's good value for your buck!
Read full review

Pros

AB Tasty

  • Customer-focused. Over the past year, AB Tasty has worked with us to overcome many obstacles (e.g. tracking hurdles, ITP issues, etc.). The team always finds a solution in a timely manner to ensure we're able to execute on experiments.
  • Reliability. One of the biggest hurdles earlier this year were the ITP regulations set out by Apple. Over 40% of our ad traffic was Safari users. AB Tasty was using 3rd party cookies but quickly migrated over to a local session storage solution that circumvented the issue.
Read full review

Frosmo Ltd

  • Customize web content to cater to the specific needs of our potential clients
  • Ability to assess the interests and preferences of potential clients
Read full review

Cons

AB Tasty

  • Sometimes the platform is a little glitchy and requires a refresh.
  • Would be great to be able to see the experiments and projects on a timeline with their status and main result to have an immediate view of ongoing and completed projects.
  • Email notification for when an experiment reaches a certain confidence level.
Read full review

Frosmo Ltd

  • Importing contacts is still buggy.
  • Customers on the free plan have restricted access to customer service.
Read full review

Pricing Details

AB Tasty

Starting Price

Editions & Modules

AB Tasty editions and modules pricing
EditionModules

Footnotes

    Offerings

    Free Trial
    Free/Freemium Version
    Premium Consulting/Integration Services

    Entry-level set up fee?

    No setup fee

    Additional Details

    Frosmo

    Starting Price

    Editions & Modules

    Frosmo editions and modules pricing
    EditionModules

    Footnotes

      Offerings

      Free Trial
      Free/Freemium Version
      Premium Consulting/Integration Services

      Entry-level set up fee?

      No setup fee

      Additional Details

      Likelihood to Renew

      AB Tasty

      AB Tasty's tool as well as the support team completely met my goals on A/B Testing. Editing a test is really easy and AB Tasty made the marketing team free to launch nearly any test. Reporting is also easy to set up and give us the information needed to keep improving transformation on landing pages and forms
      Read full review

      Frosmo Ltd

      No answers on this topic

      Support Rating

      AB Tasty

      Support is good, but it would be better if it was quicker or if AB Tasty provided a quicker SLA. At times, you require stuff urgently but AB Tasty support isn't as quick as I personally like it to be.
      Read full review

      Frosmo Ltd

      Frosmo's customer support team has been outstanding in resolving issues and offering timely assistance to all of our queries. They hardly miss service deadlines and are accommodating of our requests. However, scheduling for an on-site training or a similar activity is cumbersome and often requires multiple rescheduling.
      Read full review

      Alternatives Considered

      AB Tasty

      We selected AB Tasty mostly because we got a sense that their dev and customer service teams were going to go above and beyond to help us out. We were right! The cost was also a factor as they came in a small bit lower, but cost wasn't the only factor.
      Read full review

      Frosmo Ltd

      Frosmo is quite uncomplicated and simple to operate compared to the above mentioned products. Not only does it offer online training to integrate their programs into our work setting, but also provides timely customer support. Other programs are more susceptible to information hacks and are less secure to operate than Frosmo
      Read full review

      Return on Investment

      AB Tasty

      • Since we use AB tasty our conversion rates have significantly increased on the Watch pages.
      • We can report positive comments about the evolutions of our interfaces, from our expert users. And so improved customer satisfaction.
      • The solution allows us to validate or invalidate without taking major risk while gaining in reactivity, our proposals relook pages.
      • Commitment rates are much higher, multiplied by 2 or 3, when we implement customizations that are relevant. These customizations are very relevant insofar as we are governed by the seasonality of events as a media site.
      Read full review

      Frosmo Ltd

      • It helps me reach out to prospective clients every day
      Read full review

      Screenshots

      Add comparison