Acoustic Content vs. Adobe Business Catalyst (Discontinued)

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Acoustic Content
Score 8.4 out of 10
N/A
Acoustic Content (formerly Watson Content Hub) gives business owners the power to create, robust and consistent brand experiences using cloud-based, cognitive content management capabilities. Marketing and merchandising professionals can quickly select content to create relevant offers delivered across multiple channels, such as mobile, web-based or email. Acoustic is an independent spun off from IBM Watson Marketing in 2019.N/A
Adobe Business Catalyst (Discontinued)
Score 7.5 out of 10
N/A
Adobe Business Catalyst is an all-in-one cloud-hosted system for building and managing web content and online stores. It has a built-in CRM framework in addition to sales, service, and marketing features including eCommerce and Email Marketing tools. It is scheduled to be shutdown in 2021.
$10
per month
Pricing
Acoustic ContentAdobe Business Catalyst (Discontinued)
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Acoustic ContentAdobe Business Catalyst (Discontinued)
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Acoustic ContentAdobe Business Catalyst (Discontinued)
Top Pros
Top Cons
Features
Acoustic ContentAdobe Business Catalyst (Discontinued)
Security
Comparison of Security features of Product A and Product B
Acoustic Content
8.5
3 Ratings
Adobe Business Catalyst (Discontinued)
-
Ratings
Role-based user permissions8.53 Ratings00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Acoustic Content
8.5
3 Ratings
Adobe Business Catalyst (Discontinued)
6.6
14 Ratings
API8.43 Ratings7.911 Ratings
Internationalization / multi-language8.53 Ratings00 Ratings
Role-based workflow & approvals00 Ratings7.014 Ratings
Customizability00 Ratings6.013 Ratings
Integration with Salesforce.com00 Ratings5.52 Ratings
Web Content Creation
Comparison of Web Content Creation features of Product A and Product B
Acoustic Content
8.7
3 Ratings
Adobe Business Catalyst (Discontinued)
-
Ratings
WYSIWYG editor7.53 Ratings00 Ratings
Code quality / cleanliness8.43 Ratings00 Ratings
Admin section8.43 Ratings00 Ratings
Page templates8.43 Ratings00 Ratings
Library of website themes9.03 Ratings00 Ratings
Mobile optimization / responsive design9.03 Ratings00 Ratings
Publishing workflow9.53 Ratings00 Ratings
Form generator9.53 Ratings00 Ratings
Web Content Management
Comparison of Web Content Management features of Product A and Product B
Acoustic Content
8.9
3 Ratings
Adobe Business Catalyst (Discontinued)
-
Ratings
Content taxonomy8.43 Ratings00 Ratings
SEO support8.53 Ratings00 Ratings
Bulk management9.03 Ratings00 Ratings
Availability / breadth of extensions9.53 Ratings00 Ratings
Community / comment management9.03 Ratings00 Ratings
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Acoustic Content
-
Ratings
Adobe Business Catalyst (Discontinued)
6.6
15 Ratings
WYSIWYG email editor00 Ratings2.313 Ratings
Dynamic content00 Ratings9.015 Ratings
Ability to test dynamic content00 Ratings7.911 Ratings
Landing pages00 Ratings7.011 Ratings
A/B testing00 Ratings7.05 Ratings
Mobile optimization00 Ratings8.013 Ratings
Email deliverability reporting00 Ratings8.126 Ratings
List management00 Ratings3.013 Ratings
Triggered drip sequences00 Ratings6.88 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Acoustic Content
-
Ratings
Adobe Business Catalyst (Discontinued)
1.7
11 Ratings
Lead nurturing00 Ratings1.711 Ratings
Lead scoring and grading00 Ratings2.28 Ratings
Data quality management00 Ratings1.49 Ratings
Automated sales alerts and tasks00 Ratings1.610 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
Acoustic Content
-
Ratings
Adobe Business Catalyst (Discontinued)
2.3
11 Ratings
Calendaring00 Ratings2.410 Ratings
Event/webinar marketing00 Ratings2.39 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
Acoustic Content
-
Ratings
Adobe Business Catalyst (Discontinued)
8.2
9 Ratings
Social sharing and campaigns00 Ratings7.87 Ratings
Social profile integration00 Ratings8.68 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Acoustic Content
-
Ratings
Adobe Business Catalyst (Discontinued)
7.0
15 Ratings
Dashboards00 Ratings8.015 Ratings
Standard reports00 Ratings7.015 Ratings
Custom reports00 Ratings6.012 Ratings
User Ratings
Acoustic ContentAdobe Business Catalyst (Discontinued)
Likelihood to Recommend
8.4
(3 ratings)
6.0
(21 ratings)
Likelihood to Renew
-
(0 ratings)
9.4
(10 ratings)
Usability
-
(0 ratings)
9.7
(4 ratings)
Availability
-
(0 ratings)
9.0
(8 ratings)
Performance
-
(0 ratings)
8.2
(2 ratings)
Support Rating
-
(0 ratings)
8.9
(10 ratings)
Online Training
-
(0 ratings)
8.6
(2 ratings)
Implementation Rating
-
(0 ratings)
9.6
(6 ratings)
Product Scalability
-
(0 ratings)
9.0
(2 ratings)
Vendor post-sale
-
(0 ratings)
8.2
(1 ratings)
Vendor pre-sale
-
(0 ratings)
8.2
(1 ratings)
User Testimonials
Acoustic ContentAdobe Business Catalyst (Discontinued)
Likelihood to Recommend
Acoustic
We can organize all our content easily by uploading content files and other digital assets. CMS smart AI generates metadata by tagging them automatically which helps us to sort our content into different categories. CMS content modeling feature helps us to visualize our content structure, assemble them in an intelligent manner and reuse the content whenever we want to for different purposes.
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Adobe
The service provision is good the accounts customer service is poor so I would struggle to give BC a better than average review, if only they could offer customers a better accounts service then the value would be much higher.
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Pros
Acoustic
  • Creating separate pages is easy and straightforward and only requires basic basic knowledge to get started
  • Advanced API calls can be easily built.
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Adobe
  • Probably one of the easiest e-commerce platforms to work in, it does take setup, but compared to a lot of other e-commerce solutions, this is probably the best one that I have seen that can be designed and implemented custom.
  • Their template system works very well and allows you to create and re-use templates across Adobe Business Catalyst.
  • Their pre-built modules are great, giving people a great way to use common web elements without having to use a plug-in or find some solution, it is simply built in and generally works exactly as you would expect.
  • Adobe Business Catalyst is more of an all-around solution, providing elements that most smaller companies would have a hard time figuring out, since it includes the ability to build websites, send and track e-mails, analytics. It really is a powerful tool that would typically require a fair amount of coding knowledge and expertise but with the system already built, it can be easily modified and edited by those with limited or no coding knowledge at all.
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Cons
Acoustic
  • The organization of the application is poor and some elements could be more easily accessible not buried in menus.
  • There is little to no community around the application and what does exist is out of date.
  • Does not work well with our IBM applications as well as you would expect, which seems a common issue with IBM products.
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Adobe
  • Multi Client Management: The dashboard for managing multiple clients as a reseller is a little difficult to get to. There is also no very easy way for me to manage multiple clients at once. I have to log into and out of individual client accounts to do billing or management.
  • Lack of Server support: There are certain server protocols and languages that are not supported using BC. For example I cannot build a custom php database and upload to BC. I am required to use their tools.
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Likelihood to Renew
Acoustic
No answers on this topic
Adobe
Actually with Business Catalyst there is no renewal; once you are a partner, you are a partner for as long as you like. It is an investment in your business not simply a product you purchase...and as an investment in partnership with Adobe, both are committed to each other's success.
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Usability
Acoustic
No answers on this topic
Adobe
Overall it is a "plug and play" interface. The majority of the work is done in other software interfaces. Managing billing, user roles and custom reports are all that you need to manage in the actual BC user interface. For my business this is an incredible benefit as I have to leave my preferred software less.
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Reliability and Availability
Acoustic
No answers on this topic
Adobe
very few issues with availability
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Performance
Acoustic
No answers on this topic
Adobe
Very few issues
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Support Rating
Acoustic
No answers on this topic
Adobe
The support provided by Adobe is excellent. Though the knowledge base, forums, blogs and online chat questions most all answers can be found. In the event that you are unable to find an answer or you have a unique situation simply post a question to the forums. These forums are regularly monitored by Adobe and its users.
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Online Training
Acoustic
No answers on this topic
Adobe
bcgurus.com kiyuco
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Implementation Rating
Acoustic
No answers on this topic
Adobe
Pretty easy to do
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Alternatives Considered
Acoustic
Acoustic Content stands out mainly in 3 areas, Digital Asset Management system AI Based metatags More secure CDN and REST API to share content All these three features play a huge role in Acoustic Content CMS in terms of finding matching images for our content, categorize and sort our content automatically and finally secure way to publish our content.
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Adobe
As far as the CMS for BC goes, there is none out there that compares. In the past we have utilized Joomla, Wordpress, Mambo, Drupal, Concrete 5 and others. None of them were as easy to use and train on that Adobe's Business Catalyst. Our alternative to BC is WordPress when our clients want a less expensive solution. For the most part that works OK but we have had issues with plugin incompatibility among other issues. We lost at least two clients because of similar issues. The other great part about BC's solution is that we can still work with our favorite site creation tool - Dreamweaver. The whole process continues to be more and more simplified with added features to the system. No other solution (that we've found) offers such an easy way to create custom web sites that are easily editable by our clients.
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Scalability
Acoustic
No answers on this topic
Adobe
It's easy to build small sites or large sites and there is lots of templating.
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Return on Investment
Acoustic
  • Approved developer is a simple tool for integrating other end-user applications.
  • It has allowed us to have one-stop-shop and easy-to-use debugging, saving time.
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Adobe
  • As someone who uses it on behalf of other clients, our ROI with BC is definitely positive. We needed a mid-range CMS without huge licensing costs to satisfy mid-range clients who have some dynamic needs but doesn't need the expense or liability of enterprise level products. Without it we would have lost possible customers or taken bigger hits on projects because of the costs involved with satisfying their mid-level needs
  • Our clients are all usually very positive about the BC platform and are able to use it themselves which lessens our Support time/cost.
  • To use the Web App element,. which we do on almost every site, you need to pay for the highest plan. This brings along with it many features most of our clients would never use. A more basic plan with that Web App capability would be a big improvement on our costs.
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