AdCheck (discontinued) vs. Revcontent vs. Taboola

Our main CRM is Adcomm and the AdCheck app allows us to run clients' validations. It also allows us to check clients' subscriptions to our provided services and tools. It works as a virtual assistant to our marketing strategies. It also tailors to our clients and our offers. The time I do not use AdCheck is when I am collaborating internally with other team-members

Incentivized

It’s great if you want to show your ads to as many people as you can, but not good fit for performance marketing. It didn’t work for us and the lack of support made it easy to leave and not come back.

Incentivized

If you want to have your company advertised on news websites across the United States then Taboola is perfect. If you're looking for clicks and impressions but not so much interested in traffic that is highly engaged and converting often then I'd suggest Taboola as an option to run traffic, too. This is the perfect platform for grey-hat offers and similar ideas. I wouldn't suggest it for running ads on your website due to some strict conditions and the fact that it might not necessarily play nice with traffic coming from Facebook.

Incentivized

• URL's verification and authenticity
• Integration of real offers
• Recognizes spams, bots and other cyber threats

Incentivized

• Easy to get started and set up
• Low barrier for entry

Incentivized

• A good value on clicks -- they have visitors for all CPCs!
• Worldwide reach and relatability -- so many providers use Taboola. It's very easy to reach your audience wherever.
• High quality -- their policies ensure that only enjoyable, modest content is provided.

Incentivized

• Personalization of individual profiles
• Loyalty member programs
• Offered in different languages

Incentivized

• Customer support/account management it’s impossible to talk to a human.
• Improving the quality of traffic. It gets fraudulent traffic.
• Adding more targeting options
• Spends your money

Incentivized

• I would like to see an easier way to exclude irrelevant sites that our ads received impressions or clicks on.
• Being able to bid on specific sites only.

Incentivized

It’s easy enough to use.

Incentivized

It was pretty straightforward getting an account set up and having an account rep assigned. Compared to some other platforms Taboola is actually rather intuitive when it comes to navigating the user interface. Pixel implementation was easy and we didn't have any discrepancies tracking conversions. Also the ability to target LALs was very useful and semi-straightforward to upload.

Incentivized

100% nonexistent. It’s a bot/faq. The absolute worst of any platform. I laughed when I read this question because it’s that bad.

Incentivized

We have a point of contact in Taboola and he has been really great in supporting our campaign. He helped us set up the initial campaign, answered our questions related to the campaign and even agreed when I asked for a lower CPC. Also, while he tried to encourage us to spend more, he never pushed us to the point that it gets annoying.

Incentivized

it's much cheaper than the rest so far. Has more benefits than other software out there. Integrate with our CRM to give us a better and simple experience. You can try it for free with no liable ties to the product. Easy to use and to manage. Sleek and innovative design

Incentivized

They’re above Traffic Junky but below everyone else, second worst. Taboola was better (not by much) because an actual human spoke to me, great when dealing with large sums of money.

Incentivized

Outbrain doesn't charge a fee for automatic credit card billing. Often Outbrain CPC for the same content is cheaper but not always. The Outbrain UX is not as good as Taboola but recent changes had made them better than they used to be. In Outbrain you can not change images or titles once they are submitted. You also can not clone campaigns which you can do with Taboola

Incentivized

• Saves time by giving detailed reports on clicks and spam
• It can be expensive if you do not know how to use it
• It gives me peace of mind knowing I have a smart ad virtual assistant

Incentivized

• Best days were -25% roi
• Worst days were -77% roi

Incentivized

• Taboola campaigns have had positive effects on top of funnel activities and engagement metrics though the traffic is not always as qualified as one would like. You will need to carefully tailor your campaign to squeeze out the most relevant traffic.