Adobe Customer Journey Analytics vs. Microsoft Dynamics 365 Customer Insights

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Adobe Customer Journey Analytics
Score 8.6 out of 10
N/A
Adobe's Customer Journey Analytics is a service built on Adobe Experience Platform that lets the user join all data from every channel into a single interface for real-time, omnichannel analysis and visualization, allowing users to make better decisions with a holistic view of the business and the context behind every customer action.N/A
Microsoft Dynamics 365 Customer Insights
Score 8.2 out of 10
N/A
Microsoft Dynamics 365 Customer Insights is a customer journey analytics tool, providing audience insights to unify customer data to generate AI-powered insights in real time, and understand customer behavior using digital and cross-channel analytics.
$1,500
per month
Pricing
Adobe Customer Journey AnalyticsMicrosoft Dynamics 365 Customer Insights
Editions & Modules
No answers on this topic
Dynamics 365 Customer Insights
from $1,500
per tenant, per month (includes 100,000 profiles)
Offerings
Pricing Offerings
Adobe Customer Journey AnalyticsMicrosoft Dynamics 365 Customer Insights
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Adobe Customer Journey AnalyticsMicrosoft Dynamics 365 Customer Insights
Top Pros
Top Cons
Best Alternatives
Adobe Customer Journey AnalyticsMicrosoft Dynamics 365 Customer Insights
Small Businesses
Ortto
Ortto
Score 8.8 out of 10
Ortto
Ortto
Score 8.8 out of 10
Medium-sized Companies
Quadient Inspire
Quadient Inspire
Score 9.4 out of 10
Quadient Inspire
Quadient Inspire
Score 9.4 out of 10
Enterprises
Quadient Inspire
Quadient Inspire
Score 9.4 out of 10
Quadient Inspire
Quadient Inspire
Score 9.4 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Adobe Customer Journey AnalyticsMicrosoft Dynamics 365 Customer Insights
Likelihood to Recommend
10.0
(1 ratings)
9.1
(4 ratings)
User Testimonials
Adobe Customer Journey AnalyticsMicrosoft Dynamics 365 Customer Insights
Likelihood to Recommend
Adobe
It is a good tool to check on the customer journey. Involving them directly and provision of support. Secondly, it is an analytical tool that will manage all your complex data help in analytics, and create very friendly reports. The user interface is friendly but the features are not that easy to comprehend.
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Microsoft
The best B2B tool. For lead management and email marketing well enabled. Best working in corporate leads. It works well for many sales automation processes. Well in integration with all kind of tools. Suits the budget given by working with features you pay for. Always a good customer client relationship maintenance.
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Pros
Adobe
  • Data extraction is done accurately and too fast.
  • Reporting and creation of different segments to solve that.
  • Allowing support in different dashboards is also an added advantage.
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Microsoft
  • Centralize customer data
  • Help us understand client's behavior
  • Efficient and reliable information
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Cons
Adobe
  • Just a bit complex to comprehend.
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Microsoft
  • Difficult to integrate with other microsoft tools
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Alternatives Considered
Adobe
No answers on this topic
Microsoft
I believe this is the only product I have used in this category. I've used different CRM platforms (Microsoft Dynamics, HubSpot, Salesforce); however, none of these stack up against Microsoft Dynamics 365 Customer Insights. Information in CRM is more informational than insightful and customer-driven. CRM [has] been used more to house client data and not in any reports that are beneficial.
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Return on Investment
Adobe
  • Making complex data solutions manageable.
  • The solution to email traffic.
  • Linking data with different sources has been made easier.
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Microsoft
  • Great customer activities tracking.
  • Creating invoices is quick.
  • Profitable marketing reports creation has improved.
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