Adverity is particularly useful if there is a large range of data sets that you want to combine to get an 'overall' view. Previously we had used Google Analytics, but found that this was too useful for our big client accounts that we were working on. So I think that if there is an individual who is responsible for analytics or data, and also a paid media team then this is a tool which is essential. For companies that have limited activity then I think this tool could potentially over-complicate for less reward.
This tool fits all kinds of organizations and helps to integrate data between many applications. We can use this tool as data integration is a key feature for all organizations. It is also available in the cloud, which makes the integration more seamless. The firm can opt for the required tools when there are no data integration needs.
Talend Data Integration allows us to quickly build data integrations without a tremendous amount of custom coding (some Java and JavaScript knowledge is still required).
I like the UI and it's very intuitive. Jobs are visual, allowing the team members to see the flow of the data, without having to read through the Java code that is generated.
Adverity is easy to understand and use, even for users who are less technical. Reports and dashboards are easy to send out, and back-end users can easily navigate workspaces for creating new data fetches.
We use Talend Data Integration day in and day out. It is the best and easiest tool to jump on to and use. We can build a basic integration super-fast. We could build basic integrations as fast as within the hour. It is also easy to build transformations and use Java to perform some operations.
Good support, specially when it relates to PROD environment. The support team has access to the product development team. Things are internally escalated to development team if there is a bug encountered. This helps the customer to get quick fix or patch designed for problem exceptions. I have also seen support showing their willingness to help develop custom connector for a newly available cloud based big data solution
Previously I had never really used a tool like this, only using software such as GA to look at any insights and review performance. So I think that the combined view of having all of the data sets (Which in my role I wouldn't always particularly have access to), was really useful. As an individual who was optimising our clients websites it meant that I was really able to prioritise what was important, but also have a great view of absolutely all activity that was happening
In comparison with the other ETLs I used, Talend is more flexible than Data Services (where you cannot create complex commands). It is similar to Datastage speaking about commands and interfaces. It is more user-friendly than ODI, which has a metadata point of view on its own, while Talend is more classic. It has both on-prem and cloud approaches, while Matillion is only cloud-based.
Adverity has saved hundreds of man hours per month in reporting and data aggregation. I can think of no solution we've onboarded that has saved so much human capital expense for so little effort in setup and maintenance.
It’s only been a positive RoI with Talend given we’ve interfaced large datasets between critical on-Prem and cloud-native apps to efficiently run our business operations.
