Affinity CRM vs. LocaliQ

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Affinity CRM
Score 9.4 out of 10
N/A
Affinity is a relationship intelligence platform enabling teams to leverage their network to close deals. Affinity manages relationships by auto-populating a connected CRM pipeline and unlocking introductions to decision makers.
$2,000
per year per user
LocaliQ
Score 8.8 out of 10
N/A
LocaliQ is a marketing platform that helps businesses attract and retain ideal customers with a suite of AI lead management and digital agents, marketing automation, omnichannel campaign management, advanced reporting, and expert-led services.N/A
Pricing
Affinity CRMLocaliQ
Editions & Modules
Essential
$2000
per year per user
Scale
$2300
per year per user
Advanced
$2700
per year per user
Enterprise
Contact
No answers on this topic
Offerings
Pricing Offerings
Affinity CRMLocaliQ
Free Trial
NoYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeOptional
Additional DetailsLocaliQ offers both self-serve and premium solutions. LocaliQ’s free, self-serve experience provides access to Free Website Grader, Free Inbound Call Recorder, Chatbot (free and $9.99/month options available), Scheduling Technology (free and $9.99/month options available), and Listings solutions ($9.99/month and $14.99/month options available). For LocaliQ's premium solutions, users are partnered with a LocaliQ expert to create the best marketing plan for their businesses that utilizes a full suite of marketing products.
More Pricing Information
Community Pulse
Affinity CRMLocaliQ
Features
Affinity CRMLocaliQ
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Affinity CRM
-
Ratings
LocaliQ
7.6
11 Ratings
8% above category average
WYSIWYG email editor00 Ratings7.34 Ratings
Dynamic content00 Ratings6.69 Ratings
Ability to test dynamic content00 Ratings8.02 Ratings
Landing pages00 Ratings6.78 Ratings
A/B testing00 Ratings8.06 Ratings
Mobile optimization00 Ratings7.311 Ratings
Email deliverability reporting00 Ratings9.06 Ratings
List management00 Ratings7.17 Ratings
Triggered drip sequences00 Ratings8.63 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Affinity CRM
-
Ratings
LocaliQ
7.4
41 Ratings
14% above category average
Lead nurturing automation00 Ratings8.033 Ratings
Lead scoring and grading00 Ratings6.79 Ratings
Data quality management00 Ratings7.937 Ratings
Automated sales alerts and tasks00 Ratings7.224 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
Affinity CRM
-
Ratings
LocaliQ
7.8
3 Ratings
5% above category average
Calendaring00 Ratings9.52 Ratings
Event/webinar marketing00 Ratings6.02 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
Affinity CRM
-
Ratings
LocaliQ
7.8
10 Ratings
18% above category average
Social sharing and campaigns00 Ratings8.19 Ratings
Social profile integration00 Ratings7.69 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Affinity CRM
-
Ratings
LocaliQ
7.7
43 Ratings
16% above category average
Dashboards00 Ratings7.542 Ratings
Standard reports00 Ratings7.842 Ratings
Custom reports00 Ratings7.832 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Affinity CRM
-
Ratings
LocaliQ
9.0
6 Ratings
51% above category average
Customizability00 Ratings9.06 Ratings
Best Alternatives
Affinity CRMLocaliQ
Small Businesses
Method:CRM
Method:CRM
Score 9.4 out of 10
Thryv
Thryv
Score 8.7 out of 10
Medium-sized Companies
Conversica
Conversica
Score 4.1 out of 10
OutboundEngine
OutboundEngine
Score 9.8 out of 10
Enterprises
Conversica
Conversica
Score 4.1 out of 10

No answers on this topic

All AlternativesView all alternativesView all alternatives
User Ratings
Affinity CRMLocaliQ
Likelihood to Recommend
9.1
(4 ratings)
8.6
(48 ratings)
Likelihood to Renew
10.0
(1 ratings)
-
(0 ratings)
Usability
-
(0 ratings)
8.2
(35 ratings)
Support Rating
10.0
(1 ratings)
-
(0 ratings)
Product Scalability
-
(0 ratings)
8.2
(34 ratings)
User Testimonials
Affinity CRMLocaliQ
Likelihood to Recommend
Affinity (Project Affinity, Inc.)
Nudge.ai is well suited for individual contributors without enough time or resource to do proper research on clients/prospects. It may work as well for larger teams, but I don't have experience using Nudge.ai in that environment. Nudge.ai is easy to use, so the onboarding and ramp-up time is quick.
Read full review
Gannett
The forms of online marketing continues to grow and LocaliQ's associates have the relevant skills to keep up with this and recommend what is suited for our business. Geo fencing is another area that makes a lot of sense as people use their phones more and more for accessing the web. Through LocaliQ we can pinpoint physicial places where we can market to a group that matches our target audience.
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Pros
Affinity (Project Affinity, Inc.)
  • Organization
  • Data Housing
  • Exporting Data
Read full review
Gannett
  • ThriveHive is a smaller marketing team dedicated to helping small to medium sized businesses perfect their marketing messages. ThriveHive is particularity good at understanding how Google, and other search engines work, and have been instrumental in helping my company to grow and evolve.
  • With ThriveHive, you get a dedicated coach who is matched to your type of business. This experience with similar businesses gives your coach a better understanding of your business and the challenges your company faces.
  • My coach is very good at responding to my needs within 1 to 2 business days. Email contacts are fluent and as often as I need, to discuss ideas or questions. I can only speak of my relationship with my coach, and I am very pleased.
  • I feel that ThriveHive makes every effort to take excellent care of their clients, and makes you feel like you are their most important customer. I definitely believe that this is one of ThriveHives' greatest assets.
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Cons
Affinity (Project Affinity, Inc.)
  • More prompts to update and sort new connections
  • More visual appeal on each listing on a list
  • An Outlook desktop app plugin
Read full review
Gannett
  • LocaliQ could improve how it tracks and reports on customer journeys across those channels to provide a clearer view of ROI.
  • The pricing structure is not fully transparent, making it hard to understand the true costs associated with campaigns. Breaking down the fees associated with LocaliQ would make budgeting easier.
  • LocaliQ is able to provide basic ad creative, but there tends to be a disconnect between our brand voice and what is expected with creative. It would be nice to be able to get all design work within LocaliQ rather than have to use and outside designer all the time.
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Likelihood to Renew
Affinity (Project Affinity, Inc.)
We will definitely be renewing. The value for the price we are paying is solid, and we are interested in growing our use to see if we can expand on the value we are getting from Nudge.ai.
Read full review
Gannett
No answers on this topic
Usability
Affinity (Project Affinity, Inc.)
No answers on this topic
Gannett
Overall usability pretty good. If we would have gotten better return on our advertising dollar I would have continued with them - their dashboard was very easy to use and the recaps they provided were helpful. They try to put data in bite-sized pieces for the client that are understandable (unlike google's reporting page itself which can be a bit difficult to understand at times). Their team was friendly, semi-responsive, and provided explanations when requested
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Support Rating
Affinity (Project Affinity, Inc.)
Nudge.ai is fairly intuitive, so the need for support is minimal. I have only had to reach out to the support team a couple of times for minor issue. The response has been quick and issues resolved to my satisfaction in a reasonable time frame. I have no issues with Nudge support at this time.
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Gannett
No answers on this topic
Alternatives Considered
Affinity (Project Affinity, Inc.)
Affinity is the bridge that links our communication through our software workflow.
Read full review
Gannett
I have investigated national services like American Eagle and also small market locally owned business like Red Shoes. Each year, I look into at least one other service provider to evaluate our service value. So far, no other company has come close to providing an all around service
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Scalability
Affinity (Project Affinity, Inc.)
No answers on this topic
Gannett
There is always the challenge with practices that have multiple locations, trying to target a geographical zone that is sometimes to wide. But we have successfully navigated this issue when needed to target those who need the most added volume.
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Return on Investment
Affinity (Project Affinity, Inc.)
  • Hard to quantify - I know my job would be exponentially more difficult if I didn't have it.
  • Affinity frees someone in business development or sales of the endless spreadsheets needed to track pipeline progress.
Read full review
Gannett
  • It's hard to quantify but I know I've had at least 5 to 10 new clients in the last 6 months come from efforts related to my website
  • Not having to work on my website myself also helped free up my time, I don't need to worry!
  • Customer service is good, the team doesn't wait till there is a problem, they schedule check ins regularly
Read full review
ScreenShots

LocaliQ Screenshots

Screenshot of the Dash lead management dashboard and engagement centerScreenshot of the Marketing Dashboard, which provides access to reports 24/7, or can be used to listen to phone calls and recordings, and manage a lead inbox. LocaliQ customers receive access to the Marketing Dashboard with the purchase of any other products at no additional cost. Upgrades available for automated lead nurture solutions.Screenshot of LocaliQ’s search ad technology includes expertise from account setup and keyword creation to data analysis and reporting across multiple search engines.Screenshot of Social ads, based on a business's unique goals and budget.Screenshot of LocaliQ listings solutions to get a business accurately listed, with lower cost or premium options.Screenshot of the AI-powered Dash SMS Agent that qualifies leads and convert customers. AI responses are generated using website content to provide a customer experience as good or better than a human interaction.