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9 Ratings
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Score 8.5 out of 101
4 Ratings
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Score 7.9 out of 101

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Likelihood to Recommend

Agency Analytics

Agency Analytics is one of the best website rank tracking tools that I have used so far. I feel like it shows a great amount of insight into the fluctuation of ranking over time. This tool is extremely helpful for B2B marketing agencies where you need to be able to show progress to your clients. Also, the ability to see the results in a live SERPs page gets rid of the trouble of showing a client the live result when you're not next to each other.
Sarah Nelson profile photo

CognitiveSEO

When we have clients that are in a competitive landscape we need to monitor their links (live and lost) more aggressively than others. CognitiveSEO allows us to get daily alerts on new links that come in so we can review these quickly and make decisions to disavow them before these links become a problem.
Joshua Titsworth profile photo

Feature Rating Comparison

SEO

Agency Analytics
8.0
CognitiveSEO
7.8
Backlink management
Agency Analytics
8.3
CognitiveSEO
9.2
SERP ranking tracking
Agency Analytics
9.7
CognitiveSEO
6.2
Page grader
Agency Analytics
7.0
CognitiveSEO
6.0
Competitive analysis
Agency Analytics
7.7
CognitiveSEO
8.6
Site audit / diagnostics
Agency Analytics
8.0
CognitiveSEO
9.0
Site recommendations
Agency Analytics
7.0
CognitiveSEO
8.0
Keyword analysis
Agency Analytics
CognitiveSEO
7.8

SEO Channels

Agency Analytics
8.6
CognitiveSEO
8.0
Local SEO
Agency Analytics
8.7
CognitiveSEO
Global SEO
Agency Analytics
8.4
CognitiveSEO
8.0

SEO Platform & Account Management

Agency Analytics
10.0
CognitiveSEO
8.6
Integration with web analytics tools
Agency Analytics
10.0
CognitiveSEO
8.0
Multi-domain support
Agency Analytics
CognitiveSEO
9.2

Pros

  • I love the keyword "pool" system that Agency Analytics uses. We purchase a certain number of keywords (6,000) and then we can spread those across our accounts as we see fit. If we need more keywords for another company, we can remove them from an existing one without losing them. That also means that we can change keywords, add keywords, and remove keywords instantly from reports without waiting 30 days for them to re-run.
  • The customizability of the dashboard is new and awesome. We are able to create dashboard templates to use for our clients that shows exactly what we want it to. It also allows us to add text and links to explain certain aspects that might not be readily understandable to people outside the industry.
  • I also really appreciate the ability to send clients their own logins to the site. We add clients in as users to view their own reports at any time.
  • Agency Analytics runs results all day long and allows you to hover over the result to view more information as well as click to view the result in the SERPs.
Sarah Nelson profile photo
  • New link alerts
  • Competitive analysis
  • Toxic link reports
Joshua Titsworth profile photo

Cons

  • I wish that the monthly emailed reports were customizable like the dashboard and more interactive for the customer.
  • I think that there are some other things that would be neat to add, but aren't something that is "missing". For example, it would be awesome if we could have preset permissions for adding users to reports instead of needing to un-click everything we don't want the client to see.
Sarah Nelson profile photo
  • Exporting data is doable but a little confusing
  • The anchor text tagging is a bit cumbersome
  • Toxic link warnings can seem a little "the sky is falling"
Joshua Titsworth profile photo

Alternatives Considered

SEMRush for more detailed analysis
Gerry Dapergolas profile photo
Majestic and Ahrefs are great tools and we use them with CognitiveSEO but for different reasons. Majestic and Ahrefs have more comprehensive link databases while cognitive gives us more updated link information and more detailed link anchor text information. Cognitive also allows us to tag anchor text as different categories such as, "branded" "commercial" and "misc.".
Joshua Titsworth profile photo

Return on Investment

  • Helped us monitor campaigns effectively
  • Helped reduce the need of long reports as we could get data anytime
  • Helped monitor campaign performance in order to optimise better for SEO
Gerry Dapergolas profile photo
  • We've cleaned up link profiles which clients have appreciated
  • With the on-going link monitoring we've spent less time re-auditing link profiles
  • Anchor text monitoring also sped up our toxic review
Joshua Titsworth profile photo

Pricing Details

Agency Analytics

General
Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Agency Analytics Editions & Modules
Agency Analytics
Edition
Freelancer
$49
Agency
$99
Enterprise
$249
Unlimited
$499
Additional Pricing Details

CognitiveSEO

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
CognitiveSEO Editions & Modules
CognitiveSEO
Additional Pricing Details