Alchemer (formerly SurveyGizmo) is an online survey tool that helps companies design surveys and collect and analyze data. Features include branding, logic & branching, mobile surveys, question types, and reporting.
$49
per month
Lighthouse Studio
Score 9.8 out of 10
N/A
Sawtooth Software headquartered in Provo offers the Lighthouse Studio survey research tool as an advanced platform for Conjoint Analysis and MaxDiff. With it, users can create balanced experimental designs hand-in-hand with traditional survey questions.
SurveyGizmo works extremely well as a platform for receiving survey responses. As a survey/business analytics tool, the platform offers extensive options for customization and deployment of professional questionnaires. Our team has found SurveyGizmo to be extremely well suited for the modern administrative employee. Surveys are relatively easy to create, deploy, and manage responses in real time. Furthermore, monitoring / managing the results enables businesses to provide any necessary follow-up based on key results. Our team spends quite a bit of time testing out survey tools and have found SurveyGizmo to be a solid option for the needs of our team. Furthermore, we have recommended the platform to other departments within our organization that have uniquely different skillsets from our own. Overall, we see SurveyGizmo as a tool that can be used across most organizational teams if implemented with the specific user-experience in mind.
Anyone wanting to design and analyze advanced studies, particularly those that incorporate discrete choice modeling (such as MaxDiff and / or Conjoint) should be using Sawtooth Lighthouse Studio. The capabilities and flexibility offered by this platform for these choices is far beyond any other platform I am aware of. It is less appropriate where you need the survey tool to 'play well with others.' Two examples: 1) pulling in live data streams so they can be cleaned and visualized. 2) Integrating into any service where an API call is appropriate such as adding / removing people from a mailing list, incentive management tool, or qualitative community tool.
Attaching images! Survey Gizmo makes attaching images from surveys a breeze. I've tried other popular survey tools and it can be difficult for users to submit images as part of their survey (e.g. some only allow 1 picture per question, whereas Survey Gizmo allows a range for you to select from)
Duplicate protection needs improvement. Anyone who would like to start a survey and finish at a later time is unable to which limits total survey responses.
Password protection option can be a challenge when uploading spreadsheets with pre-populated data.
Logic and piping options for questions can be difficult when designing more complicated and in-depth surveys, which requires a lot of testing.
Follow-up surveys do not provide an option for survey takers to review their previous survey responses, which may provide less accurate data when comparing individuals across multiple surveys.
Would like the option to link surveys together in order to more easily track data from individuals across multiple surveys and save previous survey data.
The feature sets, agility, and flexibility remain approachable and incredibly powerful. Support is also very responsive and top notch. Overall, with a bit of basic foundational skills, there are seemingly an unlimited number of use cases for which Alchemer can be leveraged.
It is incredibly powerful, very rhobust and has fantastic support. The only reasons I'm not giving it a higher rating are 1) There is a very steep learning curve when it comes to designing more complex studies. 2) It is difficult to get Sawtooth Lighthouse Studio to 'talk' to other systems as the Perl upon which it is built is not really designed to work with API calls, etc.
Every once in awhile, it is necessary to solicit support. On those occasions, support is extremely responsive and supportive. It has been my experience that [if] they can't walk you through the desired endpoint, they will take a look at your build and remedy for you.
I liked the interface for SurveyGizmo much more than Qualtrics. You knew a question was adjusted in SurveyGizmo and wouldn't change, but with Qualtric's interface, you had to refresh the account several times sometimes to ensure the question would work appropriately. Also, with SG, there were a lot of easier capabilities, such as changing missing values in bulk, required questions in bulk, etc.
While QuestioPro has the capability to build surveys and even do some advanced analysis, it is less powerful (and less intuitive) than Sawtooth Lighthouse Studio. It cannot handle studies with the complexity we are used to designing. The CMNTY Platform was initially sold to us as a combined Quant / Qual platform, but we found very quickly that the quant side of it is extremely limited.
