What users are saying about
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Score 5.7 out of 101
15 Ratings
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Score 5.7 out of 101

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Likelihood to Recommend

Altru

Destinations with both membership/donations and admissions will benefit from Altru's capability to track revenue from all angles. As a pretty robust system, you'll find many ways to utilize Altru including through mailings and mailing lists, major donor moves management, merchandise, and online forms.
Jennifer Dunmire profile photo

Luminate CRM and Analytics

If you want a "one size fits all" aka one platform to do most things, especially if your company is advocacy or grassroots donation based, then this is a better product for you. Our business is neither but we've managed to customize it over time to fit our donor needs with the various Luminate Online tools.
Rose Grant profile photo

Pros

  • Point of Sales system, which is very user-friendly, and easy to navigate.
  • Member Database, which is easy to search through to locate information on patrons.
  • Event Calendar and Listings, which is organized and color coded.
Jillian Bock profile photo
  • Multiple tools on one platform. It saves time and lowers chances of error since we don't have to switch between a lot of platforms. Many less tech savy admins appreciate one login for everything.
  • We use our events calendar for many things, and the tools are fairly specialized for a more modern and easy to browse web calendar (having mobile optimized wrappers make all the difference).
  • Email campaigns can be segmented and more carefully targeted, both through ab testing and their reports.
Rose Grant profile photo

Cons

  • We'd love to see more reports available. I initially spent a lot of time building queries to get the information we needed, and we often use queries for regular reporting.
  • We do not use Altru for volunteer management because of its limited functionality.
  • We've run into some software issues not limited to our organization, but these have been resolved in a timely manner.
Gillian Armstrong profile photo
  • Email campaigns - as much as we like and use them, Luminate Online's admin experience is not as new and sleek as other email marketing software. Unlike Mailchimp and Emma, you have to do everything in a wysiwyg template, which relies heavily on the tech experience of the admin user. In a nonprofit setting such users are harder to come by.
  • Usability for admins. Many of our admins complain about the clunkiness of the program compared to other systems they use. So while they prefer having all tools "under one umbrella" they'd prefer for these tools to be more optimized in a modern workplace.
  • Any additional services get very expensive. We've been with LO for awhile so overtime have gotten more customized parts of it that make our digital marketing more relevant (such as mobile friendly templates). But these did not come cheap and all additional services not contracted are often expensive. At times we've been hit with huge fees without any warning from our customer success reps.
Rose Grant profile photo

Alternatives Considered

Having used multiple databases to collect data from visitors across all of our points of contact, we found we had information, but no comparison between areas. It was possible to have a volunteer who made a donation, bought a membership, made purchases in the shop, and attended a workshop, but only visited the galleries 1x a year. The result was to have power users without knowing it. While each of the products we had used were fine in their own right, they lacked the ability to tell us what we most needed to know - how often we were used across all of our points of service. Altru gave us that.
George Buss, Jr. profile photo
Both MailChimp and Salesforce were sleeker and had a better admin experience (as well as constituent experience on the end) but both programs were more expensive than we could afford when we put all the digital tools we needed together. We ended up valuing LO more because it could do everything in one.
Rose Grant profile photo

Return on Investment

  • The biggest change at the RISD Museum is that everyone now has access to data. We don't have to guess what our constituents are doing -- we can actually look it up and base decisions on real visitor needs.
Shannon Knight profile photo
  • Positive: A nice and fairly easy to use event calendar.
  • Positive: Year of reports of email marketing trends from various campaigns.
  • Negative: Large fees for anything outside of the contract (whether we were aware of it or not).
Rose Grant profile photo

Pricing Details

Altru

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details
Altru’s pricing information is catalogued below, as supplied by the software provider or retrieved from publicly accessible pricing materials. Altru is priced as an annual subscription. This includes hosting, unlimited users, access to unparalleled product support – everything you expect from a complete cloud solution.

Luminate CRM and Analytics

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details