Amplitude Analytics vs. Kibana

Amplitude Analytics is well suited for scenarios where you have multiple data points to understand customer behavior and journeys and utilize simple to medium complexity graphs/charts. It may not be suitable for scenarios where you need to slice and dice data into highly customizable dashboards as that requires significant effort from technical teams.

Incentivized

Kibana integrates seamlessly with Elastic Search which gives us access to parse and analyze data generated from our systems in order to make decisions. Also, Kibana helps us create insightful reports and dashboards that give us insights into the end-users usage on the system and helps us find the root cause of issues as well.

Incentivized

• Feature analytics - measuring frequency of usage
• Time taken by users to convert in funnels
• Actions that drive certain user behaviors in funnels via correlation
• Actions that lead to user drop off in funnels via correlation
• Comparing behavior of two custom user cohorts

Incentivized

• Fast searches with powerful index.
• Beautiful data visualizations.
• Real-time observability.

Incentivized

• Some more clarity and examples of implementation with GDPR in mind
• Some segregation inside user properties can be difficult to implement
• Splicing information inside funnels could be more intuitive
• User support for the cheaper tiers is hard to access
• Pricing transparency really needs to be improved

• Some performance issues with large datasets.
• Linking to dashboards makes extremely long urls.
• Lack of reports.

Incentivized

I haven't used the Amplitude support other than their training docs so I can't speak too much to the in-person support but the docs are serviceable. Nothing too crazy but between the user tips, email notifications, and the decent number of docs I was able to get the support I needed to ramp up on the tool.

Incentivized

We did not use the official Kibana support. Documentation was easy enough to follow.

Incentivized

It's the best in class with all the bells and whistles. Other options could suit you just fine at a lower price point, but you need to be sure of what you are not getting and the switching cost associated with when you do need it.

Incentivized

Kibana has a better usability experience, the core features I was using existed in all of them. I liked more in Kibana how you can easily create dashboards, charts, and reports without the need to be a tech person.

Incentivized

• It collects data of great importance which allows to make product improvements.
• It easily identifies problems a user may have with the product.
• The flow of users who have used the product has improved, thus being able to generate more income thanks to the improvements and new functions.

Incentivized

• Issues that affect checkout experiences for customers are able to be prioritized and solved quickly.
• We are able to more efficiently use resources due to the automation of reporting alerts. Decreasing employee resources needed.
• Visualization allows us to quickly share issues and explain to coworkers in order to escalate issues that can cost our bottom line.

Incentivized