AppFollow vs. Reputation.com

AppFollow is well suited if you only operate in a few app store countries and don't have a high volume of keywords that you are looking to rank for. This is, of course, the free plan. Besides that AppFollow is well suited for communication with other apps - they have an open API and other connections to a ton of third-party analytical tools.

Incentivized

I think Reputation.com is best suited for enterprise applications where you want big-picture results plus the ability to drill-down to specific locations. It is a good solution where you want to consolidate vendors as they have multiple components. Of course, certain components are more of a core competency for them than others. But in general, it's a strong solution.

Incentivized

• Imports reviews to Zendesk.
• Provides date specific reporting.
• Allows you to quickly see positive and negative reviews.
• Allows you to track how your responses are affecting your review score.

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• Streamlines reviews across multiple platforms
• Makes answering reviews/surveys easy across multiple platforms
• Assists with management of consistent information across online listings

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• Analytic tool for organic traffic
• Add more countries
• App Featuring for Google Play

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• better responses that are more unique
• would love to be notified as soon as the review comes in also
• publish our responses for us

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Fast and supportive feedback from support. They usually answer the same day. They have webinars and updates about new features for their clients.

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While App Annie is extremely robust and pulls in data from acquisition channels, app stores, and elsewhere, it can be quite overwhelming at times. If you are looking for more simple and just keyword positioning then definitely look at AppFollow. Apart from the two platforms themselves, I've had numerous contact experiences with both AppFollow and App Annie. The winner is definitely AppFollow with a less aggressive approach and a higher willingness to go above and beyond to make sure all questions are answered. With App Annie I was bombarded with a ton of sleazy, sales emails to purchase their product.

Incentivized

Reputation.com has a better price point. Reputation has other tools that made us choose them over Binary Fountain. There is another company, although the name escapes me, that has similar services to Reputation, but they put a large focus on Yelp and Apple Maps, as opposed to Reputation who puts an emphasis on Google and Google maps.

Incentivized

• Increased efficiency.
• Allows us to respond to reviews faster.
• Allows us to target negative reviews when an update is made.

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• Update clientele about important information
• Available metrics to improve post qualities
• Daily failures results in less usage due to trust issues

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