Aventri vs. BrightTALK

eTouches seems to be well positioned to serve those needing event registration for small groups up to large conventions. Events with multiple sessions are very well organized and allows the planners to monitor registration and attendance with ease. One issue we have run into is the ability to give a discount to a specific registrant who signs up a group of individuals. We continue to work for a solution to this.

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BrightTalk is well suited for those who cannot always attend live webinars, and can browse through many uploaded webinars. It integrates well with other organizations and provides an ease for what your organization might want to promote. I believe BrightTalk would be best suited for companies with a large employee base.

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• Manages class size limits very well.
• Provides information for hotel booking and transfers so that all this information is in one record.
• Unlimited number of pages for the website is invaluable - we looked at other programs with only 4 pages for the website and that just isn't enough for our clients.

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• Training
• Product explanation.
• Suggestive referrals.

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• Registration on the backend was confusing
• Sometimes the code would break and take a while to fix (adding images, extra text)
• Not intuitive for users

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• Our sphere is healthcare and I would appreciate even more customization to this sector.
• Sometimes a shorter webinar would be preferred, an hour is a long time in today's demanding marketplace.
• More of the local live events, love these.

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BrightTalk has an excellent usability and is intuitive with its design. The registration of events is secure, and the connectivity to webinars is seamless

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I had a few issues while onsite (over the weekend). The support information given to me was incorrect and I had a hard time tracking down how to get assistance while onsite (on a weekend). When you are onsite, issues are usually heightened and need an immediate response, and I didn't get that.

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We have not had to contact support.

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We loved CVENT and DoubleDutch, but it was much easier to have all the modules we needed in one platform, which happened to be Aventri.

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GoToMeeting is less expensive but does not provide access to a database of users or a good platform to showcase recorded webinars in a channel. BrightTalk is created more as a marketing and content hub so is better for marketing activities.

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• Much more thorough reporting than previous provider.
• The ability for long term goal creation based on the objectives evaluated post conference.

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• For identifying qualified leads and bringing people through the buyer's journey, BrightTALK has proved to have strong ROI.
• Existing and potential customers, as well as partners, stay engaged with our content on BrightTALK. This is a big positive for us.
• This allows us to easily connect with our audience and the platform is low maintenance for us.

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Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info