Bitdefender GravityZone vs. Cloudflare One (SASE) vs. Kaspersky Endpoint Security

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Bitdefender GravityZone
Score 8.1 out of 10
N/A
Bitdefender GravityZone combines multiple security services into a single platform to reduce the cost of building a trusted environment for endpoints.
$149
per month 5 devices (minimum)
Cloudflare One (SASE)
Score 9.2 out of 10
N/A
Cloudflare One is a single-vendor secure access service edge (SASE) platform that converges security and networking services into a unified, global connectivity cloud. Cloudflare One connects and protects an organization's workforce, AI agents, and infrastructure.N/A
Kaspersky Endpoint Security
Score 7.3 out of 10
N/A
Kaspersky Small Office Security (formerly Kaspersky Work Space Security) is antivirus / endpoint security software from Russian company Kaspersky.
$29.99
per month
Pricing
Bitdefender GravityZoneCloudflare One (SASE)Kaspersky Endpoint Security
Editions & Modules
GravityZone Small Business Security
$284.99
per year 10 devices
GravityZone Business Security
$369.99
per year 10 devices
GravityZone Business Security Premium
$814.99
per year 10 devices
GravityZone Business Security Premium
Contact Sales
GravityZone Business Security Enterprise
Contact Sales
GravityZone XDR
Contact Sales
No answers on this topic
Essential Suite
$29.99
per month
Advanced Suite
$39.99
per month
Premium Suite
$44.99
per month
Offerings
Pricing Offerings
Bitdefender GravityZoneCloudflare One (SASE)Kaspersky Endpoint Security
Free Trial
YesNoNo
Free/Freemium Version
NoYesNo
Premium Consulting/Integration Services
NoNoNo
Entry-level Setup FeeNo setup feeNo setup feeNo setup fee
Additional Details5 device license purchase minimum. Discounts available for multi-year subscriptions. 1st year discounts available (up to 30% off displayed price).
More Pricing Information
Community Pulse
Bitdefender GravityZoneCloudflare One (SASE)Kaspersky Endpoint Security
Considered Multiple Products
Bitdefender GravityZone
Chose Bitdefender GravityZone
We switched from Kaspersky Endpoint Security to BitDefender, due to public perception, monthly pricing model and centralized management across multi-tenant. We then switched from BitDefender to Webroot as this product had the same features as BitDefender as well as better Apple …
Chose Bitdefender GravityZone
Bitdefender offered the largest number of tools with the smallest footprint of any providers we have tested and used. The cloud platform is very well thought out and will give us all the information we need very quickly. Resources required have been greatly reduced, both on …
Chose Bitdefender GravityZone
Very effective. If we would've stayed with Kaspersky, we would've gotten infected by ransomware.
Chose Bitdefender GravityZone
It's night and day between Kaspersky and Bitdefender [GravityZone]. We previously used Kaspersky both internally and throughout our customer base. It was a resource hog and allowed many threats to get through. It never updated properly and was in my opinion, a piece of junk. …
Chose Bitdefender GravityZone
We tested many different antivirus programs before deciding to go with Bitdefender GravityZone. Bitdefender [GravityZone] caught numerous threats that made it through the other AVs. It also uses considerably fewer system resources than its competitors.
Chose Bitdefender GravityZone
We were a Kaspersky shop for years. Kaspersky was a resource hog and it didn't even block half of what was thrown at it. We had more outbreaks and more end-user complaints in a year of Kaspersky then we have had in almost three years of Bitdefender.
Chose Bitdefender GravityZone
Norton and Symantec seemed to attract every hacker and spammer in our opinion. Kaspersky was difficult to manage thru the cloud access. All 3 of these products used a large portion of the computer resources and had many of our users locked up during scans. We always seemed to …
Chose Bitdefender GravityZone
I believe it’s pretty effective compared to others. Bitdefender GravityZone does have robust protection. Having used Carbon Black and Kaspersky, all solutions are pretty reliable and top tier.
Chose Bitdefender GravityZone
Bitdefender GravityZone is easier to use compared to other platforms. I found others to be convoluted in their program management features.
Chose Bitdefender GravityZone
Bitdefender is as good, if not better, than any other endpoint security solution that we've evaluated.
Chose Bitdefender GravityZone
We switched from Kaspersky due to cloud management and license deployment. It was not easy to renew licenses or upgrade the software.
Chose Bitdefender GravityZone
Bitdefender has better results than most of the others. As to why it won against Kaspersky, it is because the dashboard is easier to manage.
Chose Bitdefender GravityZone
We have looked at Kaspersky several times but have always decided the client to heavy and management was cumbersome at best. We used Avast Business Antivirus for about 5 years primarily because it was free for education and we had ESET before that. Overall Bitdefender is easier …
Cloudflare One (SASE)

No answer on this topic

Kaspersky Endpoint Security
Chose Kaspersky Endpoint Security
I've used the cloud version of CarbonBlack and Bitdefender. They both say they automatically scan files as soon as they appear on your computer. The user/administrator is left to trust that the technology works. With Bitdefender, it at least allows an on-demand scan, but it …
Features
Bitdefender GravityZoneCloudflare One (SASE)Kaspersky Endpoint Security
Endpoint Security
Comparison of Endpoint Security features of Product A and Product B
Bitdefender GravityZone
8.6
63 Ratings
1% above category average
Cloudflare One (SASE)
10.0
1 Ratings
10% above category average
Kaspersky Endpoint Security
9.3
15 Ratings
9% above category average
Anti-Exploit Technology9.258 Ratings00 Ratings9.015 Ratings
Endpoint Detection and Response (EDR)10.057 Ratings10.01 Ratings9.015 Ratings
Centralized Management6.863 Ratings00 Ratings9.514 Ratings
Hybrid Deployment Support7.142 Ratings00 Ratings9.511 Ratings
Infection Remediation7.658 Ratings00 Ratings9.015 Ratings
Vulnerability Management10.056 Ratings00 Ratings9.015 Ratings
Malware Detection9.862 Ratings00 Ratings10.015 Ratings
Identity Management
Comparison of Identity Management features of Product A and Product B
Bitdefender GravityZone
-
Ratings
Cloudflare One (SASE)
10.0
2 Ratings
12% above category average
Kaspersky Endpoint Security
-
Ratings
Multi-Factor Authentication00 Ratings10.02 Ratings00 Ratings
Threat Intelligence
Comparison of Threat Intelligence features of Product A and Product B
Bitdefender GravityZone
-
Ratings
Cloudflare One (SASE)
9.0
2 Ratings
15% above category average
Kaspersky Endpoint Security
-
Ratings
Network Analytics00 Ratings5.92 Ratings00 Ratings
Threat Recognition00 Ratings10.01 Ratings00 Ratings
Vulnerability Classification00 Ratings10.01 Ratings00 Ratings
Automated Alerts and Reporting00 Ratings7.12 Ratings00 Ratings
Threat Analysis00 Ratings10.01 Ratings00 Ratings
Threat Intelligence Reporting00 Ratings10.01 Ratings00 Ratings
Automated Threat Identification00 Ratings10.01 Ratings00 Ratings
Zero Trust Security
Comparison of Zero Trust Security features of Product A and Product B
Bitdefender GravityZone
-
Ratings
Cloudflare One (SASE)
9.3
2 Ratings
7% above category average
Kaspersky Endpoint Security
-
Ratings
Continuous Verification00 Ratings10.02 Ratings00 Ratings
Secure Web Gateways00 Ratings10.02 Ratings00 Ratings
Network Flow Control00 Ratings10.02 Ratings00 Ratings
Network Traffic Analysis00 Ratings7.12 Ratings00 Ratings
Segmentation Leveraging00 Ratings10.02 Ratings00 Ratings
Admin Access Control00 Ratings8.22 Ratings00 Ratings
Network Data Encryption00 Ratings9.42 Ratings00 Ratings
Network Topology Mapping00 Ratings10.01 Ratings00 Ratings
Best Alternatives
Bitdefender GravityZoneCloudflare One (SASE)Kaspersky Endpoint Security
Small Businesses
ThreatLocker
ThreatLocker
Score 9.2 out of 10
ThreatLocker
ThreatLocker
Score 9.2 out of 10

No answers on this topic

Medium-sized Companies
CrowdStrike Falcon
CrowdStrike Falcon
Score 9.1 out of 10
Palo Alto Networks Prisma Access
Palo Alto Networks Prisma Access
Score 8.5 out of 10

No answers on this topic

Enterprises
BeyondTrust Endpoint Privilege Management
BeyondTrust Endpoint Privilege Management
Score 10.0 out of 10
Palo Alto Networks Prisma Access
Palo Alto Networks Prisma Access
Score 8.5 out of 10

No answers on this topic

All AlternativesView all alternativesView all alternativesView all alternatives
User Ratings
Bitdefender GravityZoneCloudflare One (SASE)Kaspersky Endpoint Security
Likelihood to Recommend
6.9
(72 ratings)
10.0
(6 ratings)
9.0
(28 ratings)
Likelihood to Renew
10.0
(2 ratings)
-
(0 ratings)
10.0
(2 ratings)
Usability
6.8
(7 ratings)
10.0
(2 ratings)
9.0
(3 ratings)
Availability
10.0
(1 ratings)
-
(0 ratings)
10.0
(1 ratings)
Performance
10.0
(1 ratings)
-
(0 ratings)
10.0
(1 ratings)
Support Rating
5.6
(54 ratings)
9.1
(3 ratings)
8.5
(3 ratings)
In-Person Training
10.0
(1 ratings)
-
(0 ratings)
-
(0 ratings)
Online Training
10.0
(1 ratings)
-
(0 ratings)
-
(0 ratings)
Implementation Rating
-
(0 ratings)
-
(0 ratings)
9.0
(1 ratings)
Product Scalability
10.0
(1 ratings)
-
(0 ratings)
10.0
(1 ratings)
User Testimonials
Bitdefender GravityZoneCloudflare One (SASE)Kaspersky Endpoint Security
Likelihood to Recommend
Bitdefender
Bitdefender had been a great replacement for our previous product - it was painless to make the switch with very few issues. We tested in a VM lab a few different offerings, but Bitdefender was the one that covered everything we required at the time and allowed us to be able to expand the offering simply.
Read full review
Cloudflare
I wanted to securely connect to my servers without getting tracked by malicious attackers, even though I was on public Wi-Fi. Security was my top priority, and I also wanted a setup that was easy and quick to start and provided great network performance. Cloudflare's Zero trust matches my criteria for becoming my first choice.
Read full review
Kaspersky Lab
I think Kaspersky is well suited for large and small companies. Larger companies can take advantage of the KSC (Kaspersky Security Center) servers to help manage a large network. The KSC has many good features to help monitor the health of the organization. It does a good job with updating and deploying remotely. It has inventory features, and can even deploy non-Kaspersky software packages uploaded to the center. KSC can become a source of good information about [your] network that can be seen at a glance. IT departments are normally smaller than they need to be. KSC helps with larger and smaller companies because of this. A small company would appreciate the amount of information and management that can be done through KSC without needing extra help. If the company is small enough that they don't have servers on-site, there is a cloud version. I have not used that to know how it differs from the local KSC.
Read full review
Pros
Bitdefender
  • Once installed, Bitdefender [GravityZone] runs silently in the background with little to no need for user interaction.
  • The cloud-based console provides for easy computer management and deployment.
  • Bitdefender [GravityZone] is extremely flexible, with a policy-based system wherein different profiles can be created (i.e. a policy to deactivate the firewall, a policy to allow for admin control on a machine, etc.) and pushed out to individual computers.
  • Computers can be grouped into different categories, with different policies automatically deployed to each category.
  • Bitdefender [GravityZone] is relatively resource-light and runs well even on lower-end computers.
Read full review
Cloudflare
  • Block access to known bad, risky, or unwanted destinations at the DNS or HTTP level.
  • Excellent protection for remote users.
  • Best in class browser isolation techniques.
Read full review
Kaspersky Lab
  • The Security Center is laid out very well and makes it easy to install and manage the client endpoint protection on servers and workstations.
  • The way security policies are defined and managed is very easy to understand.
  • The client programs seem to be lighter and smaller on the client systems than others I have used in the past. Using fewer resources is always an advantage.
Read full review
Cons
Bitdefender
  • Who do I ask? This is my chief complaint is once the initial licenses were purchased through Bit Defender, there was no one to contact that could help navigate some of the initial questions I had with regard to specific policies to implement for our file server. The parent web site is, well, hard to navigate when one is trying to "learn" the system.
  • The second issue is in increasing the licenses. It took several days for the parent company (by contact and phone) to inform me that they could not increase the licenses and I would have to go through a private vendor. There was no intent to connect me to a vendor or provide a vendor list until I asked specifically. YET I continue to get email from the parent company reminding me to pay an annual fee for the licenses purchase through the private vendor. The parent company can see the number of licenses yet did not sell them to me.
  • Gravity Zone Dashboard, while excellent for those who have experience, is not particularly intuitive for those who have never used it. There does not seem to be a lot of documentation for those responsible for implementation.
Read full review
Cloudflare
  • Cloudflare still need to improve CASB direction to complete set of SASE tools.
  • More integrations with the third-party agents to check device posture in the Zero Trust framework.
  • More granularity in firewall rules for full replacement of on-premise solutions.
Read full review
Kaspersky Lab
  • The PC imaging tools are difficult to set up and use
  • Device Encryption tools are getting better, but are difficult to manage.
  • The policies are powerful, but could be broken up. More help can be provided in what the policy element does within the policy setup
Read full review
Likelihood to Renew
Bitdefender
It works. I rely heavily on my vendors to provide a product that works, is easy to implement, and that they support. As well as be a decent value for the money
Read full review
Cloudflare
No answers on this topic
Kaspersky Lab
The product is stable and accurate in detecting security threats. There are very few or no false positives in detecting security threats or unusual behavior and has very sharp heuristics. The product does the job very well including saving us money in getting 3rd party patch management tools as the business is already using Microsoft System Center Configuration Manager which is Microsoft product specific and the product patches these third party products e.g Adobe Flash Player
Read full review
Usability
Bitdefender
On the whole I find the product very easy to use but some features need me to do some digging about in the console menus to find everything. I think if the interface used a bit less jargon and more clear plain language, it would be easier to find how to do things within the console.
Read full review
Cloudflare
Within a few hours, new engineers are trained in basic tasks and are quite happy they are able to resolve issues independently. After SSO is configured, onboarding is as simple as signing into m365 via a web browser popup.
Read full review
Kaspersky Lab
I will give Kaspersky a score of 9 out of 10 for scalability, as it allows businesses to easily expand their security infrastructure. This means it won't cost them a lot to add further protection and security. It won't also require them to purchase other hardware and services for their required protection.
Read full review
Reliability and Availability
Bitdefender
Yes its very available. The software continues to protect you even if you are offline. It constantly runs in the background and will check for updates again once back online.
Read full review
Cloudflare
No answers on this topic
Kaspersky Lab
I've used the on-premise server. I've only experienced one time that we couldn't open the console, and that was a server issue. It seems to be a dependable solution. It's there, and it's stable.
Read full review
Performance
Bitdefender
The console is quite fast and responsive, and once you start to get used to it, it is easy to use and you can see the main dashboard status at a glance. You can then dig deeper into the individual Companies / Endpoint clients and check the status of each. The software itself is not heavy on system resources in each PC.
Read full review
Cloudflare
No answers on this topic
Kaspersky Lab
Users don't notice any slowdown with the antivirus running on their systems. There have been issues when the systems have missed a scheduled scan, and it was checked to run at [a] first available time, they will start a full scan at startup. This has caused some lag. Normally there are also some issues with the workstation, but it is something to note.
Read full review
Support Rating
Bitdefender
Support is an area Bitdefender has always struggled with. While their products work great, the GravityZone dashboard is very technical in nature. If you aren't IT inclined, it could be difficult to setup. While most times support is helpful, we tend to work with them over email because of their very thick accent, they are hard to understand over the phone.
Read full review
Cloudflare
Good chat support from the portal for basic questions and minor issues. The enterprise support line is provided as well.
Read full review
Kaspersky Lab
I give the maximum grade because we have no complaints; we never had any failure, serious error, and serious threat to the company. All of its features work very well. The great advantage of having a product supported by an industry-leading security company is that regularly updated security protocols will protect the system against all emerging threats.
Read full review
In-Person Training
Bitdefender
The trainer went through everything in the console an showed me what each setting did. If I had any questions on how to do something, he showed me where to go and how to do it. The trainer was very helpful and knowledgeable, and also professional and patient. Highly recommended.
Read full review
Cloudflare
No answers on this topic
Kaspersky Lab
No answers on this topic
Online Training
Bitdefender
The trainer went through everything in the console an showed me what each setting did. If I had any questions on how to do something, he showed me where to go and how to do it. The trainer was very helpful and knowledgeable, and also professional and patient. Highly recommended.
Read full review
Cloudflare
No answers on this topic
Kaspersky Lab
No answers on this topic
Implementation Rating
Bitdefender
No answers on this topic
Cloudflare
No answers on this topic
Kaspersky Lab
Make sure to provide awareness campaigns on changes that will be implemented and WHY the business is doing it and the benefits reaped. Benefits reaped is very important for the justification of why things have to change and emphasizing the importance of security. This will reduce user disgruntlement and total bitterness on use of their workstation or laptop
Read full review
Alternatives Considered
Bitdefender
We were a Kaspersky shop for years. Kaspersky was a resource hog and it didn't even block half of what was thrown at it. We had more outbreaks and more end-user complaints in a year of Kaspersky then we have had in almost three years of Bitdefender.
Read full review
Cloudflare
Cloudflare was both the most feature-rich and cost-effective of comparisons. Presales engagement understood our challenges and was keen to solve them.
Read full review
Kaspersky Lab
Kaspersky is a leader in endpoint protection, but its ties to potential adversaries are unsettling. Kaspersky has a great threat research team and quickly identifies malicious software and its signature. Its web-based protection is also top notch. This is a great product but as with everything has its place.
Read full review
Scalability
Bitdefender
I give it this rating because one you have the console running, you can add or remove whole companies, add computer endpoints (and remove them), and easily create and deploy endpoint packages to the machines that need the software. Once installed, the software starts to report back to the Bitdefender servers and the number of active licences is then seen and billed.
Read full review
Cloudflare
No answers on this topic
Kaspersky Lab
You can create groups and create different policies for each group. You can customize many parts of the software before it is deployed. You can create different tasks and schedules based on the groups. It is customizable.
Read full review
Return on Investment
Bitdefender
  • The ROI for Bitdefender is hard to quantify except that it requires very little maintenance time from our staff.
  • We've spent no time troubleshooting user complaints or issues from users, so it has been a big time-saver over our previously used anti-malware software.
  • Bitdefender's customer service is usually pretty good and also very responsive, so I don't have to wait by the phone or to keep checking email to resolve a problem--although our issues have been mostly informational and not a problem with functionality.
Read full review
Cloudflare
  • The cost of Cloudflare Zero trust is much lower, hence reducing spending on infrastructure security.
  • The Network performance is improved thanks to Warp protocol.
  • Requires less maintenance and hence saves time.
Read full review
Kaspersky Lab
  • It reduced the incidents of infections and so reduced the efforts needed by the IT department to mitigate problems.
  • It made it difficult to manage the security of our growing mobile user base due to infrequent contact with our on-premise management server.
Read full review
ScreenShots