Blackbaud's Target Analytics is a database for nonprofit fundraising, with an emphasis on direct marketing.
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GiveSmart by Momentive
Score 7.4 out of 10
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GiveSmart is a fundraising, event, and donor management platform. GiveSmart helps organizations to connect more with donors through engaging auctions, events, and digital campaigns.
ResearchPoint is well suited for Prospect Research, especially if the user has Raiser's Edge as their main database given its integration capabilities with qualified data; however, it is not necessary. I used the Target Analytics product that came before ResearchPoint (The Researcher's Edge) as a stand-alone prospect research database for about a year. For small shops that do not have a prospect researcher or prospect research team, it could even be used by gift officers looking for new prospects or for wealth data on their known prospects. Once systems are in place, the content is fairly intuitive and easy to navigate. The product is really a one-stop-shop, find prospects, wealth screen them, verify the data (the product saves you time by verifying a lot for you already), sync your findings to The Raiser's Edge, and if you'd like, export or print a professional-looking profile to a .pdf for your president or gift officer.
GiveSmart changed the game for us in registration and bidding for our annual fundraising gala. We had tried several different software options and GiveSmart is far and away the best. It's AWESOME for our silent auction in particular, easy to upload items and helpful minimum bid and bid increment suggestions.
GiveSmart is a very easy-to-use platform that provides robust instruction on use but is so user-friendly that the instructions are mostly not necessary. I find it easy to update, change, and create all aspects of our page. For example, I first used GiveSmart without any instruction from a manager. She instructed me to look around and see what was going on. I was able to navigate the site effectively, and only found a few pieces for which I needed more instruction.
GiveSmart offers a well-made item section. Our gala has a silent auction made up of more than 170 items, and GiveSmart makes it easy to upload those items in bulk or add them individually. It offers every field I would want to have for an item and provides a comprehensive and adjustable front-facing-view for donors that is easy to manipulate.
GiveSmart's main page creator is easy to navigate and create the site you want. They provide helpful details like sizing for images and the ability to create buttons and links and different sections as our needs dictate. It's easy to adjust the colors and design to reflect our branding.
Confirmed relationships needs to be a field that can be synced to The Raiser's Edge
Philanthropic giving, when synced to the Prospect tab, needs to be able to be sorted by dollar value (like in Excel); this is a change that would need to happen in The Raiser's Edge
With increasing competition from other wealth screening vendors, it would be useful if data sources were updated more frequently (i.e. real estate and giving).
Lack of customization options when building each page. The website winds up not looking all that professional.
The reporting functionality is not very helpful at all. This is a main area of improvement we've asked for.
Better customization of emails and texts through GiveSmart. Right now, they are limited, and you can't make them look very nice.
The process of logging back into your account as a ticket purchaser or donor is very confusing. Most guests don't even know they can log in to access their tickets, make another donation, etc.
For us, we have a very dissatisfying donor database solution right now, but we have built the hacks we need in order to manually integrate data we pull out of GiveSmart with the system. None of us are trying to reinvent that particular wheel, so for now, until the organization decides to upgrade the useless database we've been saddled with, we are satisfied to maintain our GiveSmart subscription. Might this change if we acquire a more sophisticated donor solution? Maybe. But we will also be looking for options that will integrate smoothly with GiveSmart. What we like about GiveSmart, we really like. GiveSmart is great at what it does really well, namely event management. Yes, they need to address the inflexibility issues that make customization and some report features particularly frustrating, but for our organization the benefits are outweighing the drawbacks at this time. Their customer service is top-notch, and they have done an admirable job of creating an extensive Help section and responsive Support department that can assist with how-to's for various tasks within the system
For the most part, GiveSmart serves our organization's needs for creating fundraising forms. It is especially useful for our peer-to-peer fundraising and event planning and registration efforts. The dashboard is relatively intuitive, and there have been improvements in creating forms and managing campaigns since shifting from Mobile Cause to GiveSmart Fundraise.
We never experienced any issues with outages, the system being down, etc. It's extremely reliable. That's very important when you're dealing with financial and personal information! We want to make it easy for people to give, and it's great that we've never had to worry about service issues making that more challenging/
We haven't had any issue regarding performance or reliability with GiveSmart. We don't integrate it with any other software so that issue isn't relevant. The pages load quickly and reports are completed almost as soon as you hit the "run" button. Overall, the system works as designed and is pretty quick when people use it.
While there is always room for improvement, I have always had good luck with TA support. There are so many ways to get help! Sometimes I can answer my own question by just accessing the vast Knowledgebase directory. I have been able to get quick answers by initiating a live Chat without having to navigate the call center voice mail options, which can be a little overwhelming. Sometimes my question or problem is more involved and I'll submit a case online. Between email conversations or a phone call, the representatives I've worked with have always been super helpful, never condescending, and they often follow up days later to make sure everything is working well
We contacted support for clarification on distributions and reporting, and we continued to get escalated. However, we never had our questions answered or resolved, which was a bummer. Other members have contacted support for other reasons and received the help they needed.
GiveSmart provides great training videos on their system. Not everything is covered with their videos but their support staff are very friendly and knowledgeable. I would have given them a ten but not everything is covered in their videos and sometimes you have to find the right word to search for in able to find the right training video.
We just made the change using the band-aid approach. In other words, we just went for it and taught the users how to do it at our first event and went from there. 90-95% of people haven't used a mobile bidding software so most everyone was on the same stage of knowledge so implementing it was easy as people didn't have to re-learn anything.
Currently there are several prospect research software companies on the market, such as WealthEngine. In my opinion, Target Analytics with the ability of integration between Raiser's Edge and ResearchPoint creates a greater value for an organization.
I have been a guest at other non-profit events that utilized similar software, and I feel that the GiveSmart platform seems more user-friendly. I cannot speak to the efficiency on the administrative side because I have solely used GiveSmart, but I don't find GiveSmart lacking in any particular areas for our needs.
We are a small, independent, private, nonprofit school. GiveSmart is very flexible and works extremely well for us. But I could also see it being equally efficient for larger school systems, large or small nonprofit organizations, etc. I never feel like the product is too "big" for us to use.
Address Appends - we are saving tons of money on returned mail, NCOA updates, and ensuring donors are receiving timely correspondence.
Data Appends - ensured that we know who we have in our database and how we need to reach each household. Not only through updating records of deceased constituents but knowing the correct email addresses and phones to reach out and share our mission.
Prospect Research - allows us to learn more about potential donors, existing donors, and how to create increased donor-centric interactions and solicitations.
We have not used the database to its full extent, so I do not have specific examples as we have not used the donor insights very much
I appreciate that the events information is now transferring to the donor database so those contributions and people are being included in the master database.
Certainly much more efficient for a one-staff person organization as all of the information is in one place!
