Blogger is a blog-publishing service that allows private or multi-user blogs with time-stamped entries. It was created by Pyra Labs, which was bought by Google in 2003. Generally, the blogs are hosted by Google at a subdomain of blogspot.com.
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Movable Type
Score 8.0 out of 10
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Movable Type is a Perl-based content management system from Six Apart, featuring the capability to host multiple weblogs and standalone content pages, manage files and user roles, templates, tags, categories, and trackback links.
It's well-suited for helping you reinforce SEO for another site. It's OK for creating a real quick blog if you or a client needs something fast that does not demand a great visual design or a lot of visual content. If you want to create a super sharp-looking blog with a lot of visual content, WordPress will outperform Blogger by about 16 zillion to 1. Like, it's not even at all close. I would never use Blogger as my company's website. That would almost automatically consign your site to a very lonely existence.
Is your business an enterprise level business that has more than a half dozen different content types? If so, then you might want to use a dedicated CMS rather than Movable Type. Movable Type is best used on small / medium sized businesses and is not the best solution for a full-fledged CMS. If you're using your content for something other than just displaying a website, then it's probably not for you. Movable Type works great for news/blogging sites. In fact, Daring Fireball, one of the most popular Apple-centric blogs is using Movable Type as its publishing platform.
Easy to use straight out of the box, very user friendly with an intuitive interface.
Great for team use where there are multiple editors and writers fixing and editing each other's works. It's easy to track who last made the latest edits.
Stellar support team and system. I've found that Moveable Type's support system is generally more responsive and helpful than WordPress.
Especially on the older versions, the limited number of well-developed third-party plugins is problematic for efficiently developing a well-functioning website.
Versions of movable type which didn't allow pages to be constructed were difficult to create continuity in design and easily editable pages for our editors.
The installation process could be simplified to make it easier for those new to a CMS to install.
I love the additional income and how great my blogs have turned out. It's given me ideas for others to build their blogs and has attained new clients for me. I make money using AdSense, how little or how much I want to make is up to me promoting my Blog.
I think there are still improvements to be made. I haven't tapped in to the full functionality of the CMS yet but the rating I give it now is only based on what I've been able to use it for
Blogger has a simple layout with descriptive instructions when you first sign up. It can be intimidating at first but is easy to learn through simple navigation and a little trial and error
Google doesn't support anything that's free. Anything. Seriously, when was the last time you saw a help number for a free Google app where you could pick up a phone and get a credible voice on the other end. Unless you're actually paying Google for a service you don't exist.
Have a plan written out for yourself, you can always make changes as you go. It's more difficult to build a Blog if one doesn't even know what the Blog is going to be about. It's best to plan what your Blog is going to be about and what your audience is going to be and what you want to accomplish before you start building.
I've selected Blogger due to its simple user interface and open source feature. I can make my pages within a few minutes and add them to my website quickly, unlike other software, Iike Wix or WordPress, which is more advanced and requires pre-learning to make efficient use of them. With Blogger, I can start my blog building directly without any prior knowledge and coding.
Before using Blogger, we were sending out information to agents via email and they would either delete them or just not find them. Now since we keep all the information in one place, it has cut down repetitive questions and has given our agents a voice as to what is working for them and what is not.
We don't have any hard numbers, but we have heard back from our agents that the blog posts help them and not have to rely on contacting support stuff as often to find answers to simple questions.
The only negative impact felt so far is with a few select agents leaving negative feedback to blog due to personal issues they have with policies within the company.
