Brand24 vs Social Report

• Brand24 is very user friendly and you don't need a lot of technical knowledge to use it.
• I've had very good experience with the customer support team to solve any technical issues.

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• Bulk upload of social media posts
• Tracking conversions for posts
• Granular data from your social media profiles

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• Other metrics like follower growth or changes in engagement rates would be more beneficial
• Tracking web conversions / app downloads if possible
• More in depth sentiment analysis

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• The UTM feature works really well for automatically appending your social media updates with Google tracking. I would just like a little more control over a couple of the fields. A minor thing quite personal to me really.
• I dont believe it has a mobile app.

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• Positive: We can respond to customers in a reasonably realistic timeframe.
• Positive: We get updates from old content that has new activity.

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• We use Social Report to manage our client's accounts and they appreciate the quality of the reports produced by Social Report
• Being able to monitor how well our social media is working has allowed us to improve our social media content and drive more traffic to our site
• Reduced time managing and updating our social media accounts has improved our profitability

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