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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    CallRail

    Score9.1 out of 10
    N/ACallRail offers phone call tracking, recording and analytics.

    $50

    per month

    Localytics

    Score6 out of 10
    N/AUpland Localytics helps you connect with mobile app customers on a deeper, more meaningful level.

    $95

    Per Application Per Month

    Pricing
    CallRailLocalytics
    Editions & Modules
    Call Tracking
    $50
    per month
    Call Tracking + Conversation Intelligence®
    $100
    per month
    Call Tracking + Form Tracking
    $100
    per month
    Call Tracking Complete
    $150
    per month
    Localytics
    $95.00
    Per Application Per Month
    Offerings
    Pricing Offerings
    CallRailLocalytics
    Free Trial
    YesNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    CallRailLocalytics
    Considered Both Products
    CallRail
    No answer on this topic
    Upland Software
    No answer on this topic
    Key User Insights
    Would buy again
    82%
    Would buy again
    18 Answers
    No answers on this topic
    Delivers good value for the price
    84%
    Delivers good value for the price
    16 Answers
    No answers on this topic
    Happy with the feature set
    86%
    Happy with the feature set
    19 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    85%
    Lived up to sales and marketing promises
    17 Answers
    No answers on this topic
    Implementation went as expected
    85%
    Implementation went as expected
    17 Answers
    No answers on this topic
    Best Alternatives
    CallRailLocalytics
    Small Businesses
    Invoca
    Score9.9 out of 10
    EZ Texting
    Score9.1 out of 10
    Medium-sized Companies
    No answers on this topic
    EZ Texting
    Score9.1 out of 10
    Enterprises
    Invoca
    Score9.9 out of 10
    Airship
    Score9.1 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    CallRailLocalytics
    Likelihood to Recommend
    10.0
    (35 ratings)
    6.0
    (3 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    7.0
    (1 ratings)
    Usability
    8.5
    (7 ratings)
    -
    (0 ratings)
    Support Rating
    8.5
    (7 ratings)
    3.0
    (1 ratings)
    User Testimonials
    CallRailLocalytics
    Likelihood to Recommend
    CallRail
    This is great software for differentiating where phone traffic is coming from. Whether it's paid/organic search, you can see exactly where the calls are coming in from. I'd love to see them add text/SMS features in the future, but it does what it claims. I'd also like to see more CRM integrations, but not sure that other users share the same sentiment
    Incentivized
    Read full review
    Upland Software
    For the price and the features available, Localytics is one of the best options. It is more robust in areas that we don't need it to be and overall there could be simpler flows for sending push notifications or performing actions that you need to do every week. Also, the data it sends back on how push notifications perform is basically useless. There needs to be more explanation on the impact notifications have on users. The data would always say that notifications drove less engagement but we would see engagement go up every time we sent a notification.
    Incentivized
    Read full review
    Pros
    CallRail
    • Tracking phone calls first & foremost! Being able to have a running tally of the phone calls made and listening to the recorded calls throughout the month and providing that information back to our clients is vital!
    • Their UI is exceptionally easy to use & navigate. This is important when we have many clients running at the same time and we are able to always determine what report is for which client.
    • The ease of setting up a brand new client & their tracking phone number is fantastic! Saves a lot of time when it walks you through everything you need to know & do step by step.
    Incentivized
    Read full review
    Upland Software
    • Great web interface which provides a couple of levels of pivoting and filtering of data
    • Straight-forward integration for simpler use cases
    • Access to raw data through S3 for use in your own data pipeline
    Incentivized
    Read full review
    Cons
    CallRail
    • The integration with Hubspot is not as seemless as I would have liked. We had an issue where a person who was already in Hubspot called in, and their contact information was not matched to the caller ID correctly which created some duplicate entries. A little bit of a bummer, but from what I understand they may have fixed this. We had to stop using them for a little while because our outsourced sales team was more confused by adding CallRail, so we'll be re-implementing this once our new sales team is fully trained. Hopefully the record miss-match issue gets fixed.
    Incentivized
    Read full review
    Upland Software
    • The biggest thing I would like to see with Localytics is the capability for more correlations. The limited amount of correlations available does restrict the type of analyses that could be done with the data.
    • An easier interface to move data into Microsoft Excel would be very useful, rather than creating annoying workarounds.
    • More/better automatically scheduled reporting, as well as an Excel plug-in to access the data rather than being restricted to the Localytics interface.
    Read full review
    Likelihood to Renew
    CallRail
    No answers on this topic
    Upland Software
    There is a lot of competition. I would renew if there isn't anything more exceptional that would justify the re-coding and implementation load costs
    Read full review
    Usability
    CallRail
    The platform is easy to use and we really don't have any complaints with using it so far. The information is invaluable for clients that rely on phone calls to drive more business. Not much negative to say about it at this point. We're actually really happy with it so far and the cost is manageable.
    Incentivized
    Read full review
    Upland Software
    No answers on this topic
    Support Rating
    CallRail
    CallRail support normally gets back to us pretty quickly when we submit a ticket and they have a good knowledge base for common questions. I've heard mixed reviews from other local marketing agencies that use this tool, but overall in my experience, support has been knowledgeable and quick working through our problems.
    Incentivized
    Read full review
    Upland Software
    It would take several weeks to hear back from the billing team. It took 3 months to resolve an invoice last year. Their technical support is very responsive. I would typically get a response in under 24 hrs.
    Incentivized
    Read full review
    Alternatives Considered
    CallRail
    Callrail has a very seamless and easy to use Dynamic Number Swap function. In other call tracking that we looked into the integration was either not as easy to use or required much more work to implement. Setting up CallRail has been so easy even our entry-level employees need very little training to master the platform.
    Incentivized
    Read full review
    Upland Software
    We have not used other products but are going to start exploring making a switch to a new platform.
    Incentivized
    Read full review
    Return on Investment
    CallRail
    • It is useful to monitor our calls weekly. We can give our employees feedback on the quality of the calls which helps our overall sales and conversions.
    • By knowing which campaigns perform best, we can shift our budget to target those campaigns specifically which saves us revenue and increases sales.
    Incentivized
    Read full review
    Upland Software
    • Was our first provider of user-level event data
    • Allows for many users to easily answer their own questions before making requests of the data team
    • Raw data dumps gave the data team the ability to provide more in-depth analyses.
    Incentivized
    Read full review
    ScreenShots

    CallRail Screenshots

    Screenshot of Activity DashboardScreenshot of Integrations PageScreenshot of Call LogScreenshot of Lead CenterScreenshot of Call Attribution ReportScreenshot of Activity Dashboard