Likelihood to Recommend Workflow feature makes this best suited for those who want to send a series of emails over time based on contact attributes and behavior. Ability to add custom fields and define segments makes this tool valuable for very targeted email campaigns. Lack of communication about releases and poor technical support means your users will need to be fairly skilled in critical thinking and more technical than average. Our knowledge of system came from lots of trial and error.
Read full review I think Sendgrid is a great tool for sending out emails of all types. I've primarily used it for transactional emails as we've had other solutions for marketing emails, but I'm sure it would do just a good job - there is a "Marketing" section within the app you can use. Sendgrid integrates really easily with the development frameworks I've used, such as Laravel and Lumen; I've also integrated it with Moodle with ease.
Read full review Pros Number 1, is it's ease of use. We have not run into any problems where someone finds Campaigner difficult to use and this comes in handy every day. The more people that know how to use it the better because it reduces stress/buildup on others. We love the reporting system here. We use the clicks and opens to follow up with people all the time so to have all that detailed information is very beneficial. Customization is great. You can really make all your emails look exactly like they're pictured in your head. Read full review Managing email lists / audiences is easy with features like groups and segments. They provide pre-built email templates that are very easy to modify. It is also super easy to create new email templates with their drag-and-drop email builder. Provides clear / easy-to-read analytics of email campaigns. I can easily import large email contact lists all at once or add a user manually one-at-a-time, when needed. Read full review Cons Campaigner is just too bare-bones. When we first started using Campaigner close to a decade ago it was perfect for what it was. But nowadays Campaigner is missing several features that their competitors offer like exit intent and cart abandonment emails. Campaigner has an astonishingly bad unsubscribe option. We have had many customers complain to us over the years that when they try to unsubscribe through the emails Campaigner sends, their unsubscribe does not go through. Hard to change account settings such as changing our subscription plan. We had to call and were told to wait 24 hours just to make a small change to our account. Read full review Not necessarily their Email API but their email in general - they are currently in beta for automated email sequences but are still bare bones. Much more work is needed before it can be used mainstream and be able to convert everything to SendGrid. Helping with warming up our dedicated IP for the best-sending score. We seem to hit the promotions folder a decent amount (maybe the IP problem above) and even a lot of their emails hit my spam or promotions folder (whether they be transactional or marketing) which isn't a great sign when trusting an ESP. Transactional email sequences would be a huge plus. Now that Twilio owns SenGrid, having an integrated platform where you could see all our transactional emails together. Better reporting and split reporting between transactional and marketing emails. Read full review Likelihood to Renew I can't see us not renewing unless we find something better. This is highly unlikely because there was a thorough research done for use to chose the best marketing client and it always came back to campaigner.
Read full review Usability Great features but awful tech support experiences over five years of use. Some releases broke our workflows and Campaigner could never explain why. Our initial plan provided a designed client support contact. This individual changed frequently without notice and at one point they decided our plan no longer included a designated contact. Of course this was never communicated to us until we tried to reach out to the person. If you are tech savy this system might be for you but you'll be on your own.
Read full review It has the potential to be really cool. However, it feels as if it was created by developers for developers (and I work with developers, yet even for me the instrument was somewhat not easy to use - just read SendGrid's help manuals...) However, if you are into data and your way of thinking is more mathematical rather than lyrical, you'll enjoy this instrument
Read full review Support Rating Everything takes a minimum of 24 hours to solve and after being with campaigner for several years we were just told for the first time we have an account rep which we never even spoke to.
Read full review Twilio SendGrid Email API is everything we want it to be, and we have no reason to look for any other solution. Features and pricing match exactly what we need. As developers for SaaS products, Twilio SendGrid Email API provides a great service. I hope that they stay this way and don't inflate the service with too many marketing oriented features, because there are other tools for that and Twilio SendGrid Email API is a API for sending email first and foremost.
Read full review Alternatives Considered MailChimp is far more customizable and User-Friendly, although Campaigner gets the job done. Campaigner could benefit from a design upgrade to bring their look into the modern realm. The drag and drop features and email customization of
MailChimp , Campaigner is lacking. However,
MailChimp is pricier. So you are definitely getting what you pay for.
Read full review If given a choice between the two, I would pick
Mandrill over SendGrid.
Mandrill is slightly more expensive but the data & reports that you receive from it make the service worth it.
Mandrill lets you export reports over a period of time, view the actual content of emails that you've dispatched and the customer support is way better. If you can bear the slightly higher cost,
Mandrill would be a better choice.
Read full review Return on Investment We are able to sell Campaigner as a premium feature The plans can be a bit pricey We do cover cost by using their flexible "bucket" model. Read full review Our clients experience significant ROI from their web forms - without receipt of forms, many of them would not still be in business. As a solution for clients' sites, we find SendGrid is a fast installation and a 1 stop problem solver, saving us man-hours. Read full review ScreenShots