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Certain Event Automation Software vs. Sprinklr Service

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Certain Event Automation Software

    Score10 out of 10
    N/ACertain is a leading provider of enterprise Event Automation software to Fortune 1000 companies. The vendor’s value proposition is that Certain gives users everything they need to plan events, engage attendees, and achieve sales and marketing results. The vendor says their software helps data-driven marketers and event professionals capture and integrate rich buying signals and attendee insights into omni-channel marketing campaigns to improve sales and marketing results and deliver credible…

    $9,990

    per year

    Sprinklr Service

    Score7.9 out of 10
    N/ASprinklr Service is a Contact Center platform for managing customer interactions across more than 30 voice, social, and digital channels. It centralizes conversation history and customer context as interactions move among email, chat, voice, and social channels. The platform includes embedded AI for intent classification, routing, agent assistance, quality review, and self-service automation. Sprinklr Service also supports Conversational AI, Social Media Customer Service,…N/A
    Pricing
    Certain Event Automation SoftwareSprinklr Service
    Editions & Modules
    Be Certain Essential
    $9,990
    per year
    Be Certain Pro
    $19,999
    per year
    Be Certain Enterprise
    Contact
    Sprinklr Service
    Custom, quote-based pricing
    per year
    Offerings
    Pricing Offerings
    Certain Event Automation SoftwareSprinklr Service
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeOptional
    Additional Details——
    More Pricing Information
    Community Pulse
    Certain Event Automation SoftwareSprinklr Service
    Considered Both Products
    Certain, Inc.
    No answer on this topic
    Sprinklr
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    100%
    Would buy again
    5 Answers
    Delivers good value for the price
    No answers on this topic
    100%
    Delivers good value for the price
    5 Answers
    Happy with the feature set
    No answers on this topic
    100%
    Happy with the feature set
    5 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    No answers on this topic
    Implementation went as expected
    No answers on this topic
    100%
    Implementation went as expected
    5 Answers
    Best Alternatives
    Certain Event Automation SoftwareSprinklr Service
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    Enterprises
    Webex Events (formerly Socio)
    Score8.9 out of 10
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Certain Event Automation SoftwareSprinklr Service
    Likelihood to Recommend
    9.0
    (2 ratings)
    9.0
    (26 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    7.5
    (7 ratings)
    Usability
    -
    (0 ratings)
    9.0
    (4 ratings)
    Availability
    -
    (0 ratings)
    9.9
    (3 ratings)
    Performance
    -
    (0 ratings)
    9.9
    (3 ratings)
    Support Rating
    -
    (0 ratings)
    9.1
    (10 ratings)
    In-Person Training
    -
    (0 ratings)
    10.0
    (1 ratings)
    Implementation Rating
    -
    (0 ratings)
    9.0
    (2 ratings)
    User Testimonials
    Certain Event Automation SoftwareSprinklr Service
    Likelihood to Recommend
    Certain, Inc.
    Certain is very well suited for any type of event or tradeshow that require specific fields from registrants and an automated email sequence to keep them engaged. It's less appropriate for one-off events, since setting up those pages can be quite complex if you're used to the types of Eventbrite/Sympla. If you don't really build event pages regularly, I'd recommend a software that's more simple, which should address what you need.
    Incentivized
    Read full review
    Sprinklr
    Sprinklr Service has always been well-suited for all of the work we do. As it's all social media content, and most require responses or escalations, Sprinklr Service covers all of that. The only time I think we wouldn't need it is if we were working with a much smaller client who didn't need us to have eyes on so many platforms at once.
    Incentivized
    Read full review
    Pros
    Certain, Inc.
    • Easy to use and create
    • Easy to pull reports once event has been sent to attendees
    • Great way to gather a lot of information
    Incentivized
    Read full review
    Sprinklr
    • Automated routing to appropriate teams
    • Automated notifications for certain types of content or posts from certain users
    • The reporting options are fantastic.
    • We've integrated a chatbot seamlessly with Sprinklr modern care so our team members can pick up a conversation if our bot isn't able to provide an answer.
    Incentivized
    Read full review
    Cons
    Certain, Inc.
    • Dashboards: It's quite important for leadership to get a visual of what their event registrants look like (with graphs, for example). Now, Certain does not present a feature to create dashboards, so we have to export their reports and create our dashboards ourselves.
    • UX when setting up an event: Now this can be quite complex, as it's not as easy to use or intuitive. Many different tabs with many different sub-items can present a confusing experience for newcomers when building an event.
    Incentivized
    Read full review
    Sprinklr
    • I find it difficult to dive into analytics for each social post. The reporting tool gives me an overview of the channels but I would love to look at a breakdown of each post performance.
    • You currently can't add closed caption subtitles to videos uploaded through Sprinklr so this results in having to revert to the native platform.
    • I would love to be able to set up a newsfeed that includes posts from a number of our partner accounts, so I can keep up to date with what they're posting.
    Incentivized
    Read full review
    Likelihood to Renew
    Certain, Inc.
    No answers on this topic
    Sprinklr
    The biggest reason we renewed, and kept up with Sprinklr Modern Care is because it is an active community and there is customer buy-in already. They continue to update and improve the product, but more importantly, the customers are using it. It's easy to switch products when it's not an active component in your daily structure, but switching and migrating the data or providing alternatives becomes difficult when customers have grown accustomed to a specific experience. As long as they continue to improve the available features and the community stays active, renewed use will continue.
    Incentivized
    Read full review
    Usability
    Certain, Inc.
    No answers on this topic
    Sprinklr
    I've spent year designing products so I'm a tough judge when it comes to other solutions. It's clear that Sprinklr Modern Care was designed for the average online consumer with a very user friendly interface. They have made improvements to the admin tools to make that area of the product easier to use as well.
    Read full review
    Reliability and Availability
    Certain, Inc.
    No answers on this topic
    Sprinklr
    No issues with system availability. They manage updates in off-peak hours and I usually don't notice the changes until I log into the system the next day.
    Read full review
    Performance
    Certain, Inc.
    No answers on this topic
    Sprinklr
    Performance is great and is not negatively effecting our processes. We have to make sure it doesn't effect out load times. Not currently seeing any issues with widgets affecting page load times.
    Read full review
    Support Rating
    Certain, Inc.
    No answers on this topic
    Sprinklr
    I know the Sprinklr conference calls have been helpful, but sometimes submitting a ticket can be a little daunting. In the past, we've included information in screenshots that are then asked for by a member of the support staff. The turnaround time has been between 3 days, which isn't horrible.
    Incentivized
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    In-Person Training
    Certain, Inc.
    No answers on this topic
    Sprinklr
    Our customer support team went through in-person training. I am not unable to rate.
    Read full review
    Implementation Rating
    Certain, Inc.
    No answers on this topic
    Sprinklr
    Basic setup took me less than 30 minutes. This includes initial configuration, putting in the initial content, and getting the look-and-feel customized. The domain routing took the normal lag time any other website or blogging service. The really important thing was to get the user accounts setup and begin seeding the system with content before a public launch.
    Read full review
    Alternatives Considered
    Certain, Inc.
    My company selected Certain and continues to use Certain because it is quick, easy, and efficient. We create up to 20 registration links a year and Certain allows us to create templates to copy and create annual event links very fast. I also love that there is someone there to speak to if I ever need assistance
    Incentivized
    Read full review
    Sprinklr
    First, we had a social studio which was good in terms of functionalities but slow. After that, we had the chance to use Talkwalker & social bakers which were good tools yet not enough compares to Sprinklr
    Incentivized
    Read full review
    Return on Investment
    Certain, Inc.
    • Certain helps to deliver a great customer experience, since it facilitates automatic email delivery and your company can keep them connected well before or well after an event.
    • Certain presents a wide variety of reports, which perfectly addresses any request for visibility coming from your organization.
    • Certain's configuration settings are quite complex, so our newcomers are not comfortable using the software at first.
    • In case you need a more visual representation of your audience, Certain, unfortunately, does not generate dashboards.
    Incentivized
    Read full review
    Sprinklr
    • Increased employee efficiency: Having a clear, one-stop "shop" where users can leave feedback, ask questions, and find bug fixes or workarounds has saved me (and other community managers at my company) loads of time that was once spent responding to numerous emails on an individual basis.
    • Better customer service: Since everyone in the company is alerted of what's being written on our forum, it's easy to spot a high-priority issue, delegate to the person in charge, resolve it, and respond as soon as possible.
    Incentivized
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    ScreenShots