What users are saying about
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Top Rated
627 Ratings
1 Rating
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Score 10 out of 100

Semrush

<a href='https://www.trustradius.com/static/about-trustradius-scoring#question3' target='_blank' rel='nofollow noopener'>Customer Verified: Read more.</a>
Top Rated
627 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 9 out of 100

Feature Set Ratings

    SEO

    Claritas PRIZM Premier

    Feature Set Not Supported
    N/A
    8.3

    Semrush

    83%
    Semrush ranks higher in 8/8 features

    Keyword analysis

    N/A
    0 Ratings
    9.2
    92%
    148 Ratings

    Backlink management

    N/A
    0 Ratings
    8.0
    80%
    141 Ratings

    SERP ranking tracking

    N/A
    0 Ratings
    8.8
    88%
    144 Ratings

    Page grader

    N/A
    0 Ratings
    8.0
    80%
    124 Ratings

    Competitive analysis

    N/A
    0 Ratings
    8.9
    89%
    144 Ratings

    Site audit / diagnostics

    N/A
    0 Ratings
    8.6
    86%
    144 Ratings

    Site recommendations

    N/A
    0 Ratings
    8.1
    81%
    134 Ratings

    Task management

    N/A
    0 Ratings
    7.0
    70%
    89 Ratings

    SEO Channels

    Claritas PRIZM Premier

    Feature Set Not Supported
    N/A
    8.1

    Semrush

    81%
    Semrush ranks higher in 4/4 features

    Local SEO

    N/A
    0 Ratings
    7.9
    79%
    123 Ratings

    Social SEO

    N/A
    0 Ratings
    7.5
    75%
    102 Ratings

    Mobile SEO

    N/A
    0 Ratings
    8.2
    82%
    109 Ratings

    Global SEO

    N/A
    0 Ratings
    8.9
    89%
    109 Ratings

    SEO Platform & Account Management

    Claritas PRIZM Premier

    Feature Set Not Supported
    N/A
    8.5

    Semrush

    85%
    Semrush ranks higher in 2/2 features

    Multi-domain support

    N/A
    0 Ratings
    8.6
    86%
    111 Ratings

    Integration with web analytics tools

    N/A
    0 Ratings
    8.5
    85%
    115 Ratings

    Attribute Ratings

    • Claritas PRIZM Premier is rated higher in 2 areas: Likelihood to Recommend, Likelihood to Renew

    Likelihood to Recommend

    10.0

    Claritas PRIZM Premier

    100%
    1 Rating
    9.2

    Semrush

    92%
    148 Ratings

    Likelihood to Renew

    10.0

    Claritas PRIZM Premier

    100%
    1 Rating
    9.1

    Semrush

    91%
    3 Ratings

    Usability

    Claritas PRIZM Premier

    N/A
    0 Ratings
    7.2

    Semrush

    72%
    4 Ratings

    Availability

    Claritas PRIZM Premier

    N/A
    0 Ratings
    9.1

    Semrush

    91%
    1 Rating

    Performance

    Claritas PRIZM Premier

    N/A
    0 Ratings
    7.3

    Semrush

    73%
    1 Rating

    Support Rating

    Claritas PRIZM Premier

    N/A
    0 Ratings
    9.8

    Semrush

    98%
    30 Ratings

    Implementation Rating

    Claritas PRIZM Premier

    N/A
    0 Ratings
    7.3

    Semrush

    73%
    1 Rating

    Product Scalability

    Claritas PRIZM Premier

    N/A
    0 Ratings
    9.1

    Semrush

    91%
    1 Rating

    Likelihood to Recommend

    Claritas

    • Nielsens account managers are amazing. I could brag about my account rep forever.
    • Get onsight training, it helps the process start at lightspeed.
    • Importing external information into consumerpoint is tricky, but super fast once it is learned. I'm pretty tech saavy and I did it wrong initially. Formatting is finicky. That's part of why the onsight training is so great.
    Read full review

    Semrush

    This is suited to plan for keywords in a single market, but it struggles when you need to consolidate several markets. It is well-suited to discover new keywords directly related to the ones being used currently to expand the content the company is creating to get better results.
    Read full review

    Pros

    Claritas

    • Segmentation.
    • Media targeting and buying.
    • Behavioral research.
    • Purchasing behaviors.
    Read full review

    Semrush

    • Great visuals for keyword position tracking, love that you can see the page that is ranking
    • Enjoyed the auto-generated reporting feature (specifically in the context of keyword position tracking)
    • Shows many different and useful views for competitive research
    • Great templated keyword research tools for those who are not as hands-on with SEO
    • I LOVE the Keyword Magic Tool for honing in on longtail, high-opportunity keywords
    Read full review

    Cons

    Claritas

    • I would like better projections for micromarkets, such as non US Census metro areas.
    • Organic segmentation can be very time consuming, but it always is.
    Read full review

    Semrush

    • Extra seats can be expensive, as [an] agency with multiple team members this can be frustrating
    • Backlink data is not great, misses out a lot of backlinks (better off using a specialist backlink tool like Link research tools LRT)
    • Tracking multiple keywords, across multiple clients can be costly
    Read full review

    Pricing Details

    Claritas PRIZM Premier

    Starting Price

    Editions & Modules

    Claritas PRIZM Premier editions and modules pricing
    EditionModules

    Footnotes

      Offerings

      Free Trial
      Free/Freemium Version
      Premium Consulting/Integration Services

      Entry-level set up fee?

      No setup fee

      Additional Details

      Semrush

      Starting Price

      $11,995 per month

      Editions & Modules

      Semrush editions and modules pricing
      EditionModules
      Pro119.951
      Guru229.952
      Business449.953

      Footnotes

      1. per month
      2. per month
      3. per month

      Offerings

      Free Trial
      Free/Freemium Version
      Premium Consulting/Integration Services

      Entry-level set up fee?

      Optional

      Additional Details

      Likelihood to Renew

      Claritas

      It can be expensive, but the strategic insights you get from it are unreal. It is one of those products that we now wonder what we did without it. Segmentation is a must in whatever business and PRISM makes it significantly easier. We reviewed several synthetic and organic segmentation methods, including ESRI and k means clustering analysis, and PRIZM is by far the best.
      Read full review

      Semrush

      I [previously] used Semrush for many years and I cannot find any other tool being so complete and easy to use.
      Read full review

      Usability

      Claritas

      No answers on this topic

      Semrush

      SEMRush has a slight learning curve, but everything is organized really well. Once you learn where everything is, using the software and running reports is incredibly easy. You can easily add new projects, get help for improving on-page SEO, and there are even video tutorials that walk you through the whole system if you still feel uncomfortable with it.
      Read full review

      Reliability and Availability

      Claritas

      No answers on this topic

      Semrush

      Semrush available when you need it!
      Read full review

      Performance

      Claritas

      No answers on this topic

      Semrush

      SemRush performs well with few errors!
      Read full review

      Support Rating

      Claritas

      No answers on this topic

      Semrush

      I'm in a FB group for Semrush paid users and it amazing! They are fast to respond, take suggestions and help with questions. I have not felt alone in using this product at all. Highly recommend their support team. When I had an issue I can jump into the group and they will help get me the right person to help or even tag their programmers to look at something that is going on. Love the group!
      Read full review

      Implementation Rating

      Claritas

      No answers on this topic

      Semrush

      I did it by myself and do not have a comment!
      Read full review

      Alternatives Considered

      Claritas

      No answers on this topic

      Semrush

      We have used both Ahrefs and Semrush extensively at our agency and Semrush remains the tool of choice. We find that Semrush has the largest selection of tools & features to use, with the highest accuracy, and provides top-tier analysis recommendations. It's really is the ultimate all-in-one tool when comparing other performance measurement tools in the digital marketing space.
      Read full review

      Scalability

      Claritas

      No answers on this topic

      Semrush

      Semrush is flexible and scalable software which can be deployed across multiple departments and sites as needed.
      Read full review

      Return on Investment

      Claritas

      • Definitely a return on investment. We have been able to make much better use of our media buys. We have seen conversion rates skyrocket because of the targeting we were able to do.
      • Our media buys were much more cost efffective. An example is the TV listing pages of the newspaper was cheaper than the front page for certain segments.
      • It has helped support expansion into a new market for our health insurance products.
      • We are able to design products based on the populations needs and behaviors rather than what someone heard.
      • We were also able to map risky health behaviors across our service area and target the unhealthy by zip code.
      Read full review

      Semrush

      • Using Semrush on behalf of our clients, we have seen some impressive growth in organic visibility, traffic, conversion and revenue, across multiple industries.
      • The site checks available with Semrush have helped us to pitch and sell our services, securing new clients.
      Read full review

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