Claritysoft vs. Klaviyo

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Claritysoft
Score 6.4 out of 10
N/A
CloudSoft is a simple, cloud-based CRM system for SMBs.
$39
per month
Klaviyo
Score 8.9 out of 10
N/A
Klaviyo is a marketing automation platform that helps businesses to centralize and use every piece of their customer data. With Klaviyo, businesses can combine customer data with more than 300 native integrations to automate personalized email and SMS communications that make customers feel seen. From mom-and-pop shops to established companies, Klaviyo states businesses like Dermalogica, Living Proof, Solo Stove, Citizen Watches, and more than 110,000 other paying users leverage their platform…
$20
per month
Pricing
ClaritysoftKlaviyo
Editions & Modules
Claritysoft
$39.00
Per Month Per User
No answers on this topic
Offerings
Pricing Offerings
ClaritysoftKlaviyo
Free Trial
YesYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeOptionalNo setup fee
Additional DetailsPaid plans start at $20/month and include: 251 - 500 contacts 5,000 monthly email sends 150 SMS/MMS sending credits Applicable SMS carrier fees Mobile push notifications (free beta) Email and chat support Additional contacts, email and text sending credits, and service plans available to meet the needs of any size business. View all of our pricing and estimate your total cost of ownership at klaviyo.com/pricing
More Pricing Information
Features
ClaritysoftKlaviyo
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
Claritysoft
8.6
5 Ratings
11% above category average
Klaviyo
-
Ratings
Customer data management / contact management9.35 Ratings00 Ratings
Workflow management9.14 Ratings00 Ratings
Territory management8.24 Ratings00 Ratings
Opportunity management8.85 Ratings00 Ratings
Integration with email client (e.g., Outlook or Gmail)8.55 Ratings00 Ratings
Quote & order management7.55 Ratings00 Ratings
Interaction tracking9.05 Ratings00 Ratings
Channel / partner relationship management8.24 Ratings00 Ratings
Customer Service & Support
Comparison of Customer Service & Support features of Product A and Product B
Claritysoft
10.0
3 Ratings
29% above category average
Klaviyo
-
Ratings
Help desk management10.03 Ratings00 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
Claritysoft
8.8
4 Ratings
15% above category average
Klaviyo
-
Ratings
Lead management8.84 Ratings00 Ratings
Email marketing8.84 Ratings00 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
Claritysoft
9.2
5 Ratings
19% above category average
Klaviyo
-
Ratings
Task management10.04 Ratings00 Ratings
Billing and invoicing management9.03 Ratings00 Ratings
Reporting8.55 Ratings00 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Product A and Product B
Claritysoft
9.4
5 Ratings
21% above category average
Klaviyo
-
Ratings
Forecasting9.14 Ratings00 Ratings
Pipeline visualization9.04 Ratings00 Ratings
Customizable reports10.04 Ratings00 Ratings
Customization
Comparison of Customization features of Product A and Product B
Claritysoft
8.8
5 Ratings
15% above category average
Klaviyo
-
Ratings
Custom fields8.75 Ratings00 Ratings
Custom objects8.34 Ratings00 Ratings
API for custom integration9.44 Ratings00 Ratings
Security
Comparison of Security features of Product A and Product B
Claritysoft
9.0
5 Ratings
8% above category average
Klaviyo
-
Ratings
Single sign-on capability8.55 Ratings00 Ratings
Role-based user permissions9.55 Ratings00 Ratings
Platform
Comparison of Platform features of Product A and Product B
Claritysoft
6.5
4 Ratings
14% below category average
Klaviyo
-
Ratings
Mobile access6.54 Ratings00 Ratings
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Claritysoft
-
Ratings
Klaviyo
8.3
84 Ratings
6% above category average
WYSIWYG email editor00 Ratings8.174 Ratings
Dynamic content00 Ratings8.279 Ratings
Ability to test dynamic content00 Ratings7.974 Ratings
Landing pages00 Ratings8.02 Ratings
A/B testing00 Ratings8.775 Ratings
Mobile optimization00 Ratings8.780 Ratings
Email deliverability reporting00 Ratings8.083 Ratings
List management00 Ratings8.383 Ratings
Triggered drip sequences00 Ratings8.874 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Claritysoft
-
Ratings
Klaviyo
8.3
64 Ratings
7% above category average
Lead nurturing automation00 Ratings8.962 Ratings
Lead scoring and grading00 Ratings8.220 Ratings
Data quality management00 Ratings8.427 Ratings
Automated sales alerts and tasks00 Ratings7.825 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
Claritysoft
-
Ratings
Klaviyo
8.3
6 Ratings
9% above category average
Calendaring00 Ratings8.36 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Claritysoft
-
Ratings
Klaviyo
8.3
81 Ratings
10% above category average
Dashboards00 Ratings8.581 Ratings
Standard reports00 Ratings8.378 Ratings
Custom reports00 Ratings8.142 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Claritysoft
-
Ratings
Klaviyo
8.9
62 Ratings
16% above category average
API00 Ratings8.858 Ratings
Role-based workflow & approvals00 Ratings8.625 Ratings
Customizability00 Ratings8.833 Ratings
Integration with Salesforce.com00 Ratings9.45 Ratings
Third-party software integrations00 Ratings8.86 Ratings
Best Alternatives
ClaritysoftKlaviyo
Small Businesses
Salesmate
Salesmate
Score 9.8 out of 10
Vbout
Vbout
Score 9.5 out of 10
Medium-sized Companies
Creatio
Creatio
Score 9.1 out of 10
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.3 out of 10
Enterprises
Creatio
Creatio
Score 9.1 out of 10
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.3 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
ClaritysoftKlaviyo
Likelihood to Recommend
7.1
(5 ratings)
9.1
(84 ratings)
Likelihood to Renew
-
(0 ratings)
10.0
(2 ratings)
Usability
-
(0 ratings)
8.0
(3 ratings)
Support Rating
-
(0 ratings)
9.0
(1 ratings)
Implementation Rating
-
(0 ratings)
10.0
(1 ratings)
User Testimonials
ClaritysoftKlaviyo
Likelihood to Recommend
Claritysoft
Great software for keeping track of things you've done or need to do with certain customers or potential customers.
Read full review
Klaviyo
Well suited for businesses with email and SMS lists who are advertising. Less suited for businesses that don't rely on heavy touchpoints with customers. We find most businesses would benefit from having this type of product but not sure for businesses that don't rely on marketing. We love it so far!
Read full review
Pros
Claritysoft
  • Claritysoft is a low-cost solution for smaller companies to be able to keep up with leads and customers.
  • It also is great for having one depository for quotes and opportunities you and your company are working on.
  • The marketing function seems to also work really well for sending out and tracking email campaigns.
Read full review
Klaviyo
  • I have Integrated Klaviyo with my Website and with salesforce which works simultaneously. This integration is happened very easily as In klaviyo we have flows through which we can do automations and set webhook integration with no code activity.
  • Klaviyo helps me to measure the success of email campaigns.
  • Klaviyo helps me to automate the manual tasks with the helps Flows in it which is very easy to use as it has a very easy to understand user interface and no coding reuired.
Read full review
Cons
Claritysoft
  • Needs to have the ability to be able to change accounts, opportunities, leads, and contacts over to another rep without having to go into each field separately--this is extremely time-consuming.
  • Would like to see each page be able to bring up more then 100 clients at a time.
Read full review
Klaviyo
  • At times the platform isn't as intuitive as you would like. Take the time to be onboarded and play around in the platform to get the hang of things. Utilize Klaviyo's resources and attend their live training sessions to help navigate the platform and implement best practices they recommend.
  • Can be pricey depending on company and email list.
  • Customization is limited at times. The brand font we utilized on all branded content wasn't available through Klaviyo. Previously we would have to go through the back end to implement our branded font, import our font, or create content on another platform to utilize our font.
Read full review
Likelihood to Renew
Claritysoft
No answers on this topic
Klaviyo
Klaviyo is simply a great solution for e-com email marketing & customer relationship management:
  1. User journey visibility: We can see our clients' customers on their individual user journeys (open email, site visits) to better understand and accommodate your customers.
  2. Flow automation: Creating automated emails that follow up with new leads, those who abandoned carts, purchased.
  3. Email design: So easy to use, and more friendly than some other visual builders that we've used.
  4. Metrics visibility: We can see our clients' metrics very easily and adjust efforts accordingly.
Read full review
Usability
Claritysoft
No answers on this topic
Klaviyo
The only reason why I did not give it a 10/10 is that it cannot distinguish purchases that came through subscription recharges instead of purchases that were driven directly by email sends. Other than that, the automation qualities, design features, and segmentation options make this an incredible email platform, and I am very happy with it
Read full review
Support Rating
Claritysoft
No answers on this topic
Klaviyo
Their support is always quick and we have recurring meetings with our advisor. they were great when we first started at walking us through the platform and helping us understand how to do the overall setup. They also have a wide variety of articles that cover must issues in a very clear manner that will get you out of a predicament really fast.
Read full review
Implementation Rating
Claritysoft
No answers on this topic
Klaviyo
Don't cut corners, do it right the first time, if you take your time to build everything the way you want it then it will run itself. The platform will help you increase revenue as long as you use the tools it provides. Don't be scared to ask questions, the support team will help you get to the next level
Read full review
Alternatives Considered
Claritysoft
Claritysoft's emails are much easier to use since Salesforce is in the middle of switching from Classic to Lightning. Also, Salesforce does not have a native group edit option. Claritysoft is much more data driven and you can use all functions of Excel to customize reports. However, Claritysoft does not have as many third-party add-on options compared to Salesforce's app exchange.
Read full review
Klaviyo
Mailchimp was used early in the business when we didn't have as many customers and weren't segmenting. We've used Yotpo for loyalty, reviews, and, most recently, SMS. We have yet to try Klaviyo reviews or SMS, but it would be nice to have all of these items in one suite
Read full review
Return on Investment
Claritysoft
  • Our previous application did not offer the data details that recently became oftenly asked for by our client. This would cause long waits to build out reporting function via a supportive application. With Claritysoft, we have been able to build internally, reports asked for by the client, as well as offer other reports our client had not thought of. It's ROI is continues to grow week to week it seems.
  • The interaction with the Outlook client in our environment has been less than impressive, but that may be indicative of the parameters and not the fault of the application.
  • Setting up accounts, laying permissions and roles, has been a night and day, positive change, compared to our predecessor.
Read full review
Klaviyo
  • ROI was over 300%
  • Increased repeat sales by 33%
  • Increase AOV on orders by targeting persons with historically high purchases
  • Increase customer acquisition volume by converting email prospects into customers
  • Increase customer retention by integrating test (SMS) messaging to many customers. The result was a higher response rate.
Read full review
ScreenShots

Klaviyo Screenshots

Screenshot of Web forms to grow contact listsScreenshot of Personalized recommendations that resonateScreenshot of Smarter targeting. Deeper personalization.Screenshot of Display of how performance stacks up against peers