Claritysoft vs. Klaviyo

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Claritysoft
Score 5.9 out of 10
N/A
CloudSoft is a simple, cloud-based CRM system for SMBs.
$39
per month
Klaviyo
Score 9.2 out of 10
N/A
Klaviyo is a growth marketing platform that helps deliver more personalized experiences across owned marketing channels like email, SMS, in-app notifications, and web. The vendor states brands have made more than $3.7 billion in revenue through Klaviyo in the last year alone. Klaviyo aims to make creating deeper, higher-value customer relationships more seamless.N/A
Pricing
ClaritysoftKlaviyo
Editions & Modules
Claritysoft
$39.00
Per Month Per User
No answers on this topic
Offerings
Pricing Offerings
ClaritysoftKlaviyo
Free Trial
YesNo
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
YesNo
More Pricing Information
Features
ClaritysoftKlaviyo
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
Claritysoft
8.6
5 Ratings
Klaviyo
-
Ratings
Customer data management / contact management9.35 Ratings00 Ratings
Workflow management9.14 Ratings00 Ratings
Territory management8.24 Ratings00 Ratings
Opportunity management8.85 Ratings00 Ratings
Integration with email client (e.g., Outlook or Gmail)8.55 Ratings00 Ratings
Quote & order management7.55 Ratings00 Ratings
Interaction tracking9.05 Ratings00 Ratings
Channel / partner relationship management8.24 Ratings00 Ratings
Customer Service & Support
Comparison of Customer Service & Support features of Product A and Product B
Claritysoft
10.0
3 Ratings
Klaviyo
-
Ratings
Help desk management10.03 Ratings00 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
Claritysoft
8.8
4 Ratings
Klaviyo
-
Ratings
Lead management8.84 Ratings00 Ratings
Email marketing8.84 Ratings00 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
Claritysoft
9.2
5 Ratings
Klaviyo
-
Ratings
Task management10.04 Ratings00 Ratings
Billing and invoicing management9.03 Ratings00 Ratings
Reporting8.55 Ratings00 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Product A and Product B
Claritysoft
9.4
5 Ratings
Klaviyo
-
Ratings
Forecasting9.14 Ratings00 Ratings
Pipeline visualization9.04 Ratings00 Ratings
Customizable reports10.04 Ratings00 Ratings
Customization
Comparison of Customization features of Product A and Product B
Claritysoft
8.8
5 Ratings
Klaviyo
-
Ratings
Custom fields8.75 Ratings00 Ratings
Custom objects8.34 Ratings00 Ratings
API for custom integration9.44 Ratings00 Ratings
Security
Comparison of Security features of Product A and Product B
Claritysoft
9.0
5 Ratings
Klaviyo
-
Ratings
Single sign-on capability8.55 Ratings00 Ratings
Role-based user permissions9.55 Ratings00 Ratings
Platform
Comparison of Platform features of Product A and Product B
Claritysoft
6.5
4 Ratings
Klaviyo
-
Ratings
Mobile access6.54 Ratings00 Ratings
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Claritysoft
-
Ratings
Klaviyo
8.2
71 Ratings
WYSIWYG email editor00 Ratings8.164 Ratings
Dynamic content00 Ratings7.767 Ratings
Ability to test dynamic content00 Ratings7.363 Ratings
Landing pages00 Ratings8.02 Ratings
A/B testing00 Ratings8.565 Ratings
Mobile optimization00 Ratings8.268 Ratings
Email deliverability reporting00 Ratings8.384 Ratings
List management00 Ratings8.770 Ratings
Triggered drip sequences00 Ratings8.863 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Claritysoft
-
Ratings
Klaviyo
7.0
53 Ratings
Lead nurturing00 Ratings8.452 Ratings
Lead scoring and grading00 Ratings6.314 Ratings
Data quality management00 Ratings6.716 Ratings
Automated sales alerts and tasks00 Ratings6.516 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Claritysoft
-
Ratings
Klaviyo
7.7
68 Ratings
Dashboards00 Ratings8.168 Ratings
Standard reports00 Ratings7.965 Ratings
Custom reports00 Ratings7.230 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Claritysoft
-
Ratings
Klaviyo
7.8
51 Ratings
API00 Ratings8.350 Ratings
Role-based workflow & approvals00 Ratings7.118 Ratings
Customizability00 Ratings8.423 Ratings
Integration with Salesforce.com00 Ratings7.52 Ratings
User Ratings
ClaritysoftKlaviyo
Likelihood to Recommend
7.2
(5 ratings)
9.3
(71 ratings)
Likelihood to Renew
-
(0 ratings)
10.0
(2 ratings)
Usability
-
(0 ratings)
8.0
(3 ratings)
Support Rating
-
(0 ratings)
9.0
(1 ratings)
Implementation Rating
-
(0 ratings)
10.0
(1 ratings)
User Testimonials
ClaritysoftKlaviyo
Likelihood to Recommend
Claritysoft
Great software for keeping track of things you've done or need to do with certain customers or potential customers.
Read full review
Klaviyo
If you have are in e-commerce or retail and have an email list of customers above 10k people, I would highly suggest Klaviyo, as one person is able to build robust email flows for increased conversion, customer retention, and creative promotion using both SMS and email interchangeably
Read full review
Pros
Claritysoft
  • Claritysoft is a low-cost solution for smaller companies to be able to keep up with leads and customers.
  • It also is great for having one depository for quotes and opportunities you and your company are working on.
  • The marketing function seems to also work really well for sending out and tracking email campaigns.
Read full review
Klaviyo
  • Email automation that nurtured new prospects with education and promotion content.
  • List segmentation. We could segment our list by behavior, purchase history and by demographics. This gave us more views into the customer segmentation.
  • Promotion emails. the high delivery rate of Flash sales, discounts, and promotions that drove sales
  • SMS messaging. We could time SMS messaging to be aligned with email promotion to give a more omni marketing approach to CRM
  • Reporting. Klavio provided excellent reporting by campaign and marketing period. It was able to track open rate, CTR, conversion and revenue.
  • Creative Management. Klavio allowed us to store graphics from previous campaigns and use them in future marketing efforts
  • Campaign Builder. the email builder mechanism is outstanding allowing for graphic, text, shapes and images all to be incorporated in HTML emails
  • Testing. The AB testing function allowed for campaign optimization
Read full review
Cons
Claritysoft
  • Needs to have the ability to be able to change accounts, opportunities, leads, and contacts over to another rep without having to go into each field separately--this is extremely time-consuming.
  • Would like to see each page be able to bring up more then 100 clients at a time.
Read full review
Klaviyo
  • The image quality you are able to upload can be a bit low, would love crisper GIFs and images to be allowed to upload
  • Easier way to clean up and clear out inactive users
  • Two way data sync between Klaviyo and Shopify (tags and such) as I believe it is a one way system as of now
Read full review
Likelihood to Renew
Claritysoft
No answers on this topic
Klaviyo
Klaviyo is simply a great solution for e-com email marketing & customer relationship management:
  1. User journey visibility: We can see our clients' customers on their individual user journeys (open email, site visits) to better understand and accommodate your customers.
  2. Flow automation: Creating automated emails that follow up with new leads, those who abandoned carts, purchased.
  3. Email design: So easy to use, and more friendly than some other visual builders that we've used.
  4. Metrics visibility: We can see our clients' metrics very easily and adjust efforts accordingly.
Read full review
Usability
Claritysoft
No answers on this topic
Klaviyo
The only reason why I did not give it a 10/10 is that it cannot distinguish purchases that came through subscription recharges instead of purchases that were driven directly by email sends. Other than that, the automation qualities, design features, and segmentation options make this an incredible email platform, and I am very happy with it
Read full review
Support Rating
Claritysoft
No answers on this topic
Klaviyo
Their support is always quick and we have recurring meetings with our advisor. they were great when we first started at walking us through the platform and helping us understand how to do the overall setup. They also have a wide variety of articles that cover must issues in a very clear manner that will get you out of a predicament really fast.
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Implementation Rating
Claritysoft
No answers on this topic
Klaviyo
Don't cut corners, do it right the first time, if you take your time to build everything the way you want it then it will run itself. The platform will help you increase revenue as long as you use the tools it provides. Don't be scared to ask questions, the support team will help you get to the next level
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Alternatives Considered
Claritysoft
Claritysoft's emails are much easier to use since Salesforce is in the middle of switching from Classic to Lightning. Also, Salesforce does not have a native group edit option. Claritysoft is much more data driven and you can use all functions of Excel to customize reports. However, Claritysoft does not have as many third-party add-on options compared to Salesforce's app exchange.
Read full review
Klaviyo
While Mailchimp was easy to use, Klaviyo allowed much more customization and flexibility. Klaviyo integrated with all of our apps through Shopify, so it was really a no-brainer when it came down to deciding. The ease of setting up a drip campaign and segmenting the customer base was the icing on the cake, but we were already going to go with Klaviyo.
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Return on Investment
Claritysoft
  • Our previous application did not offer the data details that recently became oftenly asked for by our client. This would cause long waits to build out reporting function via a supportive application. With Claritysoft, we have been able to build internally, reports asked for by the client, as well as offer other reports our client had not thought of. It's ROI is continues to grow week to week it seems.
  • The interaction with the Outlook client in our environment has been less than impressive, but that may be indicative of the parameters and not the fault of the application.
  • Setting up accounts, laying permissions and roles, has been a night and day, positive change, compared to our predecessor.
Read full review
Klaviyo
  • It must reduce its cost.
  • It is a digital marketing tool with so many amazing features that have helped me connect with my audience personally because the data it provides me is always authentic which also helps me to understand what they exactly need.
Read full review