What users are saying about
10 Ratings
84 Ratings
10 Ratings
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Score 7.8 out of 100
84 Ratings
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Score 8.7 out of 100

Likelihood to Recommend

Claritysoft

Great software for keeping track of things you've done or need to do with certain customers or potential customers.
Reagan Reed | TrustRadius Reviewer

Klaviyo

The platform provides marketers with transactional as well as behavioral visitor data which is important in segmenting lists and sending more relevant marketing campaigns, therefore it plays a pivotal role in marketing. It can be personalized according to the scale of a business and its requirements.
Daniel Cooper | TrustRadius Reviewer

Feature Rating Comparison

Sales Force Automation

Claritysoft
8.6
Klaviyo
Customer data management / contact management
Claritysoft
9.3
Klaviyo
Workflow management
Claritysoft
9.0
Klaviyo
Territory management
Claritysoft
8.2
Klaviyo
Opportunity management
Claritysoft
8.8
Klaviyo
Integration with email client (e.g., Outlook or Gmail)
Claritysoft
8.5
Klaviyo
Quote & order management
Claritysoft
7.5
Klaviyo
Interaction tracking
Claritysoft
9.0
Klaviyo
Channel / partner relationship management
Claritysoft
8.2
Klaviyo

Customer Service & Support

Claritysoft
10.0
Klaviyo
Help desk management
Claritysoft
10.0
Klaviyo

Marketing Automation

Claritysoft
8.8
Klaviyo
Lead management
Claritysoft
8.8
Klaviyo
Email marketing
Claritysoft
8.8
Klaviyo

CRM Project Management

Claritysoft
9.2
Klaviyo
Task management
Claritysoft
10.0
Klaviyo
Billing and invoicing management
Claritysoft
9.0
Klaviyo
Reporting
Claritysoft
8.5
Klaviyo

CRM Reporting & Analytics

Claritysoft
9.3
Klaviyo
Forecasting
Claritysoft
9.0
Klaviyo
Pipeline visualization
Claritysoft
9.0
Klaviyo
Customizable reports
Claritysoft
10.0
Klaviyo

Customization

Claritysoft
8.8
Klaviyo
Custom fields
Claritysoft
8.7
Klaviyo
Custom objects
Claritysoft
8.3
Klaviyo
API for custom integration
Claritysoft
9.3
Klaviyo

Security

Claritysoft
9.0
Klaviyo
Single sign-on capability
Claritysoft
8.5
Klaviyo
Role-based user permissions
Claritysoft
9.5
Klaviyo

Platform

Claritysoft
6.5
Klaviyo
Mobile access
Claritysoft
6.5
Klaviyo

Email & Online Marketing

Claritysoft
Klaviyo
7.4
WYSIWYG email editor
Claritysoft
Klaviyo
6.4
Dynamic content
Claritysoft
Klaviyo
6.8
Ability to test dynamic content
Claritysoft
Klaviyo
6.8
Landing pages
Claritysoft
Klaviyo
8.0
A/B testing
Claritysoft
Klaviyo
7.8
Mobile optimization
Claritysoft
Klaviyo
8.0
Email deliverability reporting
Claritysoft
Klaviyo
7.9
List management
Claritysoft
Klaviyo
7.5
Triggered drip sequences
Claritysoft
Klaviyo
7.8

Lead Management

Claritysoft
Klaviyo
6.3
Lead nurturing
Claritysoft
Klaviyo
6.3

Reporting & Analytics

Claritysoft
Klaviyo
8.1
Dashboards
Claritysoft
Klaviyo
7.2
Standard reports
Claritysoft
Klaviyo
7.5
Custom reports
Claritysoft
Klaviyo
9.8

Platform & Infrastructure

Claritysoft
Klaviyo
6.8
API
Claritysoft
Klaviyo
6.8

Pros

Claritysoft

  • Claritysoft is a low-cost solution for smaller companies to be able to keep up with leads and customers.
  • It also is great for having one depository for quotes and opportunities you and your company are working on.
  • The marketing function seems to also work really well for sending out and tracking email campaigns.
Dwayne Tharp | TrustRadius Reviewer

Klaviyo

  • Easy UX: The entire platform is very visual. It's easy to navigate, understand, and use. It's really well designed, and it helps business owners understand the set up / steps in the email marketing automation.
  • Visual flow-building: This allows us to automate pieces of our client's business. For example, create a map of a series of emails that automatically follow-up with people who abandon carts in our client's store, indicating how many emails, when they go out, who sees them, and split test emails against one another in this format.
  • Individual email building: Klaviyo makes it easy for us to design client emails with an easy builder or with HTML code. Klaviyo allows you to set up saved blocks to make your building experience more efficient as well.
  • Measurement: Klaviyo makes it easy for users to see campaigns and which ones create greater click-through, open rate, conversion $ and more. You can also watch where people open the emails around the world with a map, or see which users opened particular emails.
  • Individual user tracking: It's so helpful to see customer journeys throughout the entire process. You can see individual profiles and how often they visited a site, opened an email, made a purchase, how much that purchase was worth, etc.
  • Integrations - pretty easy to use with multiple commerce sites, but ideal for Shopify. Easily integrates with other software.
  • Automation - There are built-in templates and flows created inside of the platform. Even a novice could implement something basic and see results in their business. (better if they are customized)
page V | TrustRadius Reviewer

Cons

Claritysoft

  • Needs to have the ability to be able to change accounts, opportunities, leads, and contacts over to another rep without having to go into each field separately--this is extremely time-consuming.
  • Would like to see each page be able to bring up more then 100 clients at a time.
Pamela Elliott | TrustRadius Reviewer

Klaviyo

  • It is a bit technical to use I face some difficulty in the beginning so I think more training videos must be provided.
  • Further, the pricing is very high not every organization can afford but it has all those features which will definitely help them so I request to negotiate on it.
Alison Crivlare | TrustRadius Reviewer

Likelihood to Renew

Claritysoft

No score
No answers yet
No answers on this topic

Klaviyo

Klaviyo 9.0
Based on 1 answer
Klaviyo is simply a great solution for e-com email marketing & customer relationship management:
  1. User journey visibility: We can see our clients' customers on their individual user journeys (open email, site visits) to better understand and accommodate your customers.
  2. Flow automation: Creating automated emails that follow up with new leads, those who abandoned carts, purchased.
  3. Email design: So easy to use, and more friendly than some other visual builders that we've used.
  4. Metrics visibility: We can see our clients' metrics very easily and adjust efforts accordingly.
page V | TrustRadius Reviewer

Usability

Claritysoft

No score
No answers yet
No answers on this topic

Klaviyo

Klaviyo 4.0
Based on 1 answer
It's a decent platform with a user friendly interface, however it massively misses trust due to unsecured systems and support from customer service; support is a massive problem if you run a company and have a problem with the service that you can't fix. On the other side of the line, in our experience, there is no support or understanding which we haven't encountered with any other company we have done business online in the last decade.
Anonymous | TrustRadius Reviewer

Alternatives Considered

Claritysoft

Claritysoft's emails are much easier to use since Salesforce is in the middle of switching from Classic to Lightning. Also, Salesforce does not have a native group edit option. Claritysoft is much more data driven and you can use all functions of Excel to customize reports. However, Claritysoft does not have as many third-party add-on options compared to Salesforce's app exchange.
Joshua Day | TrustRadius Reviewer

Klaviyo

We moved from Bronto to Klaviyo because Bronto was getting very expensive. Klaviyo was the cheaper alternative with it's drawbacks of course. Klaviyo does have a nice drag and drop editor that Bronto was only working on when we left. Klaviyo does also offer mobile optimization that Bronto was working on improving when we left as well. Klaviyo does have limitations in that its ability to integrate custom HTML does not work well. We used to completely customize whole emails in Bronto using strictly code. Bronto also didn't have the gmail clipping issue that we found Klaviyo to have - my biggest pet peeve.
Anonymous | TrustRadius Reviewer

Return on Investment

Claritysoft

  • Our previous application did not offer the data details that recently became oftenly asked for by our client. This would cause long waits to build out reporting function via a supportive application. With Claritysoft, we have been able to build internally, reports asked for by the client, as well as offer other reports our client had not thought of. It's ROI is continues to grow week to week it seems.
  • The interaction with the Outlook client in our environment has been less than impressive, but that may be indicative of the parameters and not the fault of the application.
  • Setting up accounts, laying permissions and roles, has been a night and day, positive change, compared to our predecessor.
Ryan Weller | TrustRadius Reviewer

Klaviyo

  • Klaviyo fills the role of the email marketing platform, which brings in revenue easily on it's own, but with the level of automation and customization, the ROI very high.
  • Because of the segmentation available in Klaviyo, we typically target our most profitable customers and often bring in $10k+ per email send for a medium sized company.
Lee L Kennedy | TrustRadius Reviewer

Screenshots

Pricing Details

Claritysoft

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Optional

Claritysoft Editions & Modules

Edition
Claritysoft$39.001
  1. Per Month Per User
Additional Pricing Details

Klaviyo

General

Free Trial
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
No

Klaviyo Editions & Modules

Edition
Email Free$01
SMS.012
EmailStarting at $203
  1. per month
  2. per message
  3. per month
Additional Pricing Details

Rating Summary

Likelihood to Recommend

Claritysoft
8.2
Klaviyo
7.8

Likelihood to Renew

Claritysoft
Klaviyo
9.0

Usability

Claritysoft
Klaviyo
4.0

Add comparison