Clay vs. lemlist

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Clay
Score 9.3 out of 10
N/A
Clay is a GTM enrichment product that combines access to 100+ data sources and AI agents with automated workflows to build any growth use case. Companies use it for tasks like recurring CRM enrichment to targeted outreach.
$149
per month 2000 credits per month
lemlist
Score 8.3 out of 10
N/A
lemlist is an outreach platform that helps to start conversations that get replies from prospects. Sales teams of all sizes, startups, lead gen agencies, and entrepreneurs can use lemlist to grow relationships with their customers.
$59
per month per seat
Pricing
Claylemlist
Editions & Modules
Starter
$149
per month 2000 credits per month
Explorer
$349
per month 10,000 credits per month
Pro
$800
per month 50,000 credits per month
Enterprise
Custom Pricing
Email outreach
$59
per month per seat
Sales engagement
$99
per month per seat
Outbound agency
Custom Quote
Offerings
Pricing Offerings
Claylemlist
Free Trial
YesYes
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsDiscount available for annual pricing.
More Pricing Information
Community Pulse
Claylemlist
Considered Both Products
Clay
lemlist

No answer on this topic

Features
Claylemlist
Prospecting
Comparison of Prospecting features of Product A and Product B
Clay
8.2
95 Ratings
6% above category average
lemlist
-
Ratings
Advanced search8.393 Ratings00 Ratings
Identification of new leads8.287 Ratings00 Ratings
List quality7.986 Ratings00 Ratings
List upload/download9.083 Ratings00 Ratings
Ideal customer targeting8.01 Ratings00 Ratings
Load time/data access7.688 Ratings00 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
Clay
8.3
86 Ratings
7% above category average
lemlist
-
Ratings
Contact information8.186 Ratings00 Ratings
Company information8.685 Ratings00 Ratings
Industry information8.284 Ratings00 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
Clay
8.0
84 Ratings
7% above category average
lemlist
-
Ratings
Lead qualification process8.578 Ratings00 Ratings
Smart lists and recommendations8.01 Ratings00 Ratings
Salesforce integration8.266 Ratings00 Ratings
Company/business profiles8.382 Ratings00 Ratings
Data hygiene8.180 Ratings00 Ratings
Automatic data refresh7.01 Ratings00 Ratings
Filters and segmentation8.01 Ratings00 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
Clay
7.9
64 Ratings
6% above category average
lemlist
-
Ratings
Sales email templates7.964 Ratings00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Clay
-
Ratings
lemlist
9.4
4 Ratings
21% above category average
Lead nurturing automation00 Ratings9.74 Ratings
Lead scoring and grading00 Ratings9.13 Ratings
Data quality management00 Ratings9.44 Ratings
Automated sales alerts and tasks00 Ratings9.24 Ratings
Automated follow-ups00 Ratings9.54 Ratings
Lead segmentation and distribution00 Ratings9.33 Ratings
Lead Management Integrations
Comparison of Lead Management Integrations features of Product A and Product B
Clay
-
Ratings
lemlist
9.4
4 Ratings
22% above category average
Integrations with advertising platforms00 Ratings10.02 Ratings
Integrations with CRMs00 Ratings9.44 Ratings
Integrations with data storage tools00 Ratings9.33 Ratings
Integrations with lead automation tools00 Ratings9.14 Ratings
Conversion Rate Optimization
Comparison of Conversion Rate Optimization features of Product A and Product B
Clay
-
Ratings
lemlist
9.6
3 Ratings
15% above category average
KPI analytics00 Ratings9.53 Ratings
Drop-off analytics00 Ratings10.02 Ratings
A/B tests00 Ratings9.53 Ratings
Form Building
Comparison of Form Building features of Product A and Product B
Clay
-
Ratings
lemlist
9.5
4 Ratings
13% above category average
Drag & Drop editing00 Ratings9.52 Ratings
Branding customization00 Ratings9.32 Ratings
Different question types00 Ratings10.02 Ratings
Conditional logic paths00 Ratings9.53 Ratings
Embedded calculations00 Ratings10.01 Ratings
Form templates00 Ratings9.52 Ratings
Custom code00 Ratings10.01 Ratings
Web embedding00 Ratings10.01 Ratings
Mobile responsiveness00 Ratings9.33 Ratings
Date picker00 Ratings8.93 Ratings
File upload00 Ratings9.52 Ratings
Dynamic content00 Ratings8.82 Ratings
Best Alternatives
Claylemlist
Small Businesses
UpLead
UpLead
Score 9.4 out of 10
Clay
Clay
Score 9.3 out of 10
Medium-sized Companies
TechTarget Priority Engine
TechTarget Priority Engine
Score 10.0 out of 10
Clay
Clay
Score 9.3 out of 10
Enterprises
TechTarget Priority Engine
TechTarget Priority Engine
Score 10.0 out of 10
DiscoverOrg (discontinued)
DiscoverOrg (discontinued)
Score 5.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Claylemlist
Likelihood to Recommend
9.4
(102 ratings)
9.4
(4 ratings)
Likelihood to Renew
-
(0 ratings)
7.0
(1 ratings)
Usability
7.8
(102 ratings)
9.4
(4 ratings)
User Testimonials
Claylemlist
Likelihood to Recommend
Clay Labs Inc. (dba Clay)
Sales automation is the most suited use case of Clay. You could generate GTM motions that are auto triggered by the signals, so you could actually create workflows that are triggered on specific signals. For example, a company gets new funding, you can reach out to the company within in a matter of minutes and you can track a lot of news that's happening on Google or using RSS feeds. You can patch that news into Clay and then manipulate that and get insights out of it. The second best use case is the data enrichment or data cleanup. Usually companies have CRMs with messy data. You can import that. Clay has native integrations with Salesforce, HubSpot, Pipedrive, Marketo, and you can import those lists into Clay and then clean the data, enrich the data, and then push that forward, update the data in the CRMs. That's the second best use case that I use it for and would recommend it for.
Read full review
lemlist
Well Suited Scenarios - 1. To generate a lead base or cliental. 2. To get the email addresses and the social media accounts of people who might be relevant for your business like Linkeln accounts of people. 3. You can directly send leads to lemlist via Linkedln Area's of improvement - 1. Having a detailed and more diverse filter to find leads. 2. I would like to use lemlist as a crm tool.
Read full review
Pros
Clay Labs Inc. (dba Clay)
  • Pros, I think there are a lot of pros, so I mentioned a couple of them already, so being able to use different data providers. I think being able to massage the data, I call it a data orchestration where I can get different points of inputs of data. I can throw everything in Clay and then I can make all the changes before I use them for campaigns, for email, for LinkedIn, for whatever reason I'm going to use my data, but it's really easy to enrich, it's really easy to do research. It's really easy to build agents that tie to each row in your dataset, like there are a lot of things that you could use it for that are huge pros.
Read full review
lemlist
  • Elite Inbox Deliverability
  • Simple Cold Email Campaign Setup
  • Rapid Customer Support
Read full review
Cons
Clay Labs Inc. (dba Clay)
  • A max column limit. I run into the column limit all the time and kind of have to figure out using multiple tables. Just bugs really. I mean if you start getting too crazy on it, I feel like takes a long time. You can't really identify that it's working or if it's not. So that kind of slows things down a little bit.
Read full review
lemlist
  • Cost is higher than other tools.
  • Platform hangs sometimes.
  • Innovation in features as competition grows.
  • Increase personalization options
Read full review
Likelihood to Renew
Clay Labs Inc. (dba Clay)
The software is well suited in lead scoring and workflows management. Product reliability in customer outreach management and segmentation. The product is worth it from pricing to quality ecommerce services and automation of processes.
Read full review
lemlist
There are a lot of cold email solutions on the market, and Lemlist is one of the more expensive solutions. However, Lemlist is a strong contender due to the fact you can do mulri-channel and gather prospect data so easily and effectively
Read full review
Usability
Clay Labs Inc. (dba Clay)
I think it's actually before the launches today, I would say eight, but after they launch, what's the name of the product? I dunno if it was the web intent or the sculpture. 10, because I think that the sculpture was the missing part of plates till now.
Read full review
lemlist
I give these rating because i am a witness itself. So 10 as always this tool is perfect and i would love to use it more over the coming years and to see this upgrade more and add more features, So far now it really helps my business generating ROI and our investment, So far its our own backbone for our Email Marketing and Everything about GTM's.
Read full review
Alternatives Considered
Clay Labs Inc. (dba Clay)
So in a sense, there is a large community, and because of the community you also learn multiple workflows and how to use it better. You can kind of democratize or source knowledge more easily on how to use the product, and also transfer it so other people can use it more easily. So in a sense, that works.
Read full review
lemlist
We switched because lemlist was something that our manager had used in the past in his last org. and he recommended us to go for a trial version to make the final decision of which services we want to use. Lemlist was equally good and was a cheaper alternative, as we are a startup the overall cost of using a service is also something we need to keep in mind.
Read full review
Return on Investment
Clay Labs Inc. (dba Clay)
  • Without Clay we would probably have our agency, but not with the level of sophistication we have right now or really one of our USP that we are certified by Clay. That's how we get a lot of inbound leads as well. So that of course leads to a very healthy ROI. If we look at inbound.
  • I think negative as terms in negative ROI, I think this is a nice one to touch on. Expectation management for tooling such as Clay is extremely difficult because people see a lot of stuff happening on LinkedIn from the top 1% of Clay experts and they look at us and "hey, we want the same thing," basically. That's quite a challenge. So that's really a good conversation to have with your potential client as well. Like, "Hey, I know, tell me what you've seen. We're going to see what we can do if that's reasonable or not." Set realistic expectations there and don't expect to go from zero to 100 within a very small time window. So that was something we had to learn. We had a lot of unrealistic expectations for what we can do. We can improve your business, but we can't do it with a factor of X or in a period of eight weeks.
Read full review
lemlist
  • Higher Inbox Deliverability
  • Better Speed to Lead
  • Overall User Satisfaction
Read full review
ScreenShots