Clearcode 7suite vs. Lotame

Lotame

Overview
Product	Rating	Most Used By	Product Summary	Starting Price
Clearcode 7suite	Score 9.0 out of 10	N/A	7suite is a fully customizable data management stack consisting of a data management platform (DMP), tag manager, and content personalization engine. 7suite is designed for Ad Tech & MarTech companies wanting to build a custom data management platform (DMP) to meet specific business needs. The vendor says they can incorporate an organization’s proprietary software and algorithms, integrations, and business logic into a custom solution to make it 100% unique to their…	N/A
Lotame	Score 8.6 out of 10	N/A	Lotame is the flagship data management platform (DMP) from Lotame Solutions in Columbia, Maryland, billed as a cross-screen DMP that leverages "second-party" data (i.e. first-party data acquired via strategic partners).	N/A

Pricing

Clearcode 7suite

Lotame

Editions & Modules

No answers on this topic

Offerings

Pricing Offerings
Clearcode 7suite	Lotame
Free Trial
No	No
Free/Freemium Version
No	No
Premium Consulting/Integration Services
Yes	No

Entry-level Setup Fee

Required

No setup fee

Additional Details

Most DMPs charge monthly usage charges on top of subscription fees, which can add up into the tens of thousands of dollars per month. With 7suite, you’ll only pay for the technology and services – we don’t charge any commissions, data usage fees or per-customer account charges.

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More Pricing Information

Community Pulse
	Clearcode 7suite	Lotame
Top Pros	No answers on this topic	Pro Audience segments Pro Intuitive ui Pro Easy to create
Top Cons	No answers on this topic	Minus Data feed Minus Cross device Minus Ad campaign

Features

Clearcode 7suite

Lotame

Data Collection

Comparison of Data Collection features of Product A and Product B
	Clearcode 7suite - Ratings	Lotame 6.3 8 Ratings 25% below category average
Collection of first-party data	00 Ratings	6.08 Ratings
Collection of third-party data	00 Ratings	9.07 Ratings
Access to Third-party Data Providers	00 Ratings	4.08 Ratings

Data Classification

Comparison of Data Classification features of Product A and Product B
	Clearcode 7suite - Ratings	Lotame 7.7 8 Ratings 9% below category average
Audience taxonomy	00 Ratings	7.08 Ratings
Tag Management	00 Ratings	8.07 Ratings
Data Analysis Dashboard	00 Ratings	8.08 Ratings

Ad Network Integration

Comparison of Ad Network Integration features of Product A and Product B
	Clearcode 7suite - Ratings	Lotame 6.0 7 Ratings 28% below category average
Data Transfer	00 Ratings	5.06 Ratings
DSP integration	00 Ratings	7.07 Ratings

DMP Analytics

Comparison of DMP Analytics features of Product A and Product B
	Clearcode 7suite - Ratings	Lotame 6.5 8 Ratings 20% below category average
Campaign Analytics	00 Ratings	6.06 Ratings
Audience Analytics	00 Ratings	7.08 Ratings

Best Alternatives
	Clearcode 7suite	Lotame
Small Businesses	MediaMath Score 7.4 out of 10	MediaMath Score 7.4 out of 10
Medium-sized Companies	Oracle Marketing Score 8.1 out of 10	Oracle Marketing Score 8.1 out of 10
Enterprises	Oracle Marketing Score 8.1 out of 10	Oracle Marketing Score 8.1 out of 10
All Alternatives	View all alternatives	View all alternatives

User Ratings
	Clearcode 7suite	Lotame
Likelihood to Recommend	- (0 ratings)	8.0 (8 ratings)
Support Rating	- (0 ratings)	8.0 (1 ratings)

User Testimonials
	Clearcode 7suite	Lotame
Likelihood to Recommend	Clearcode Services S.A. No answers on this topic	Lotame Solutions Well suited for advertising business. Has a lot of links to all relevant technologies. It is also a great platform if you want to buy or sell data and look for quality here. But you need a team which knows how to handle data. Less appropriate when you expect a fully managed service. Incentivized Verified User Anonymous Read full review
Pros	Clearcode Services S.A. No answers on this topic	Lotame Solutions Its ability to show different affinities of audience segments Creating and customizing audience segments Great reporting features to help learn more about audience segments and media performance Incentivized Trevor Patch Marketing Technologist Read full review
Cons	Clearcode Services S.A. No answers on this topic	Lotame Solutions So far we haven't encountered too many "needs improvement" pain points with Lotame - if we've had a problem so far it's been more a matter of needing to learn that particular action than any fault of Lotame. Incentivized Jim Cairl Director, Online Advertising and Operations Read full review
Support Rating	Clearcode Services S.A. No answers on this topic	Lotame Solutions Lotame has been an excellent partner with MMP Incentivized Samantha Anis, CPA, CMA Senior Accountant Read full review
Alternatives Considered	Clearcode Services S.A. No answers on this topic	Lotame Solutions There are alternatives in the market - Visual DNA, Bluekai/Oracle/ Adobe Audience Manager, Krux. They all offer a similar offering, however, I prefer the easy UI which is very intuitive even for beginners to the DMP world. Verified User Anonymous Read full review
Return on Investment	Clearcode Services S.A. No answers on this topic	Lotame Solutions Helped us increase data revenue via their unbranded exchange. Campaign and audience reporting is used to sales discussions to justify increased spend post trial campaigns. Verified User Anonymous Read full review
ScreenShots	Clearcode 7suite Screenshots