ClickSend vs. Twilio SendGrid

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
ClickSend
Score 5.0 out of 10
N/A
ClickSend aims to help businesses communicate with their customers and staff in the moments that matter on the channels, they use every day. ClickSend is designed to power billions of messages worldwide and offers a full suite of communications products from SMS and rich messaging to letters and fax all done via online dashboard or API.
$0.01
Per email for at least 25,000 emails
Twilio SendGrid
Score 7.1 out of 10
N/A
Twilio SendGrid Marketing Campaigns provides users with segmentation, campaign editing, and deliverability. According to the vendor, Twilio SendGrid Marketing Campaigns is trusted by over 80,000 customers globally, including Airbnb, Spotify and Uber. Twilio SendGrid Marketing Campaigns aims to help users by providing: MORE EFFICIENT EMAIL BUILDING The campaign building process is free from frustrating, rigid step-by-step wizards that slow users down. The vendor says…
$15
per month
Pricing
ClickSendTwilio SendGrid
Editions & Modules
Email
$0.0056
Per email for at least 25,000 emails
SMS
$0.0177
Per text for at least 2,000 texts
Basic
$15
per month
Advanced
$60
per month
Free
Free
Offerings
Pricing Offerings
ClickSendTwilio SendGrid
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
ClickSendTwilio SendGrid
Features
ClickSendTwilio SendGrid
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
ClickSend
-
Ratings
Twilio SendGrid
7.0
50 Ratings
12% below category average
WYSIWYG email editor00 Ratings8.537 Ratings
Dynamic content00 Ratings6.840 Ratings
Ability to test dynamic content00 Ratings5.238 Ratings
Landing pages00 Ratings8.024 Ratings
A/B testing00 Ratings8.630 Ratings
Mobile optimization00 Ratings8.238 Ratings
Email deliverability reporting00 Ratings6.250 Ratings
List management00 Ratings5.944 Ratings
Triggered drip sequences00 Ratings5.824 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
ClickSend
-
Ratings
Twilio SendGrid
6.8
50 Ratings
11% below category average
Dashboards00 Ratings5.948 Ratings
Standard reports00 Ratings6.548 Ratings
Custom reports00 Ratings7.931 Ratings
Pre-Send Testing
Comparison of Pre-Send Testing features of Product A and Product B
ClickSend
-
Ratings
Twilio SendGrid
8.1
12 Ratings
2% above category average
URL Validation00 Ratings7.511 Ratings
Link Tracking00 Ratings7.712 Ratings
Image Validation00 Ratings8.49 Ratings
Inbox Display00 Ratings7.811 Ratings
Email Accessibility Tools00 Ratings8.512 Ratings
Spelling and Grammar Check00 Ratings8.19 Ratings
Spam Testing00 Ratings8.111 Ratings
Email Previews00 Ratings8.812 Ratings
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ClickSendTwilio SendGrid
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User Ratings
ClickSendTwilio SendGrid
Likelihood to Recommend
8.9
(7 ratings)
6.0
(61 ratings)
Likelihood to Renew
-
(0 ratings)
7.0
(1 ratings)
Usability
-
(0 ratings)
6.2
(8 ratings)
Support Rating
8.0
(1 ratings)
3.0
(9 ratings)
User Testimonials
ClickSendTwilio SendGrid
Likelihood to Recommend
ClickSend
ClickSend supports live chats, where instant messaging is done for both formal or informal discussions. Besides, proper management of tasks, from the simplified ones to the complex ones, and every player is well assigned. The option of bar code in this application ensures there is the automation of many tasks and reduces paperwork.
Read full review
Twilio
If you're prepared to build out your whole staff UX, audience creation, email production, and analytics on your own using API, this tool may have that flexibility. If you require a sturdy drag and drop production tool, this tool has it but at the expense of a lot of other critical functionality. Out of the box analytics/reporting, is extremely limited. Complex queries, even something like pulling those who haven't engaged in email within a certain time period, is clunky. If you require any support at all, this is not the tool for you. I'm a deliverability consultant and have used many of the top email marketing tools and SendGrid has been extremely difficult for my team. I do not recommend it. Shiny and bright during sales, pretty disappointing thereafter.
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Pros
ClickSend
  • You can add list of users just by uploading numbers CSV or by uploading detailed CSV.
  • You can generate quick campaigns just like in email, save templates with URLs, send immediately, or schedule for a certain date and hour. They have analytics, shared, and private numbers. I like that it is super straightforward.
  • You can make automated campaings that will be sent every time a new user joins a list. This you can do with 3rd-party integrations such as your own app or Zapier since ClickSend already has this integration.
  • Super cheap and it's what I like most. You pay for SMS in bulk with really competitive prices. Most SMS companies want to charge by the number of users, and when you have 32,000 active users or +130,000 users it just becomes expensive so ClickSend is the SMS solution.
  • In general, using ClickSend is quick and the learning curve for new users is flat since it's almost the same as an email marketing tool just for SMS and compressed.
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Twilio
  • Managing email lists / audiences is easy with features like groups and segments.
  • They provide pre-built email templates that are very easy to modify. It is also super easy to create new email templates with their drag-and-drop email builder.
  • Provides clear / easy-to-read analytics of email campaigns.
  • I can easily import large email contact lists all at once or add a user manually one-at-a-time, when needed.
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Cons
ClickSend
  • At times, the length of the text can feel quite short to keep it under a certain price.
  • Links sent through ClickSend are often marked as spam.
Read full review
Twilio
  • Not necessarily their Email API but their email in general - they are currently in beta for automated email sequences but are still bare bones. Much more work is needed before it can be used mainstream and be able to convert everything to SendGrid.
  • Helping with warming up our dedicated IP for the best-sending score.
  • We seem to hit the promotions folder a decent amount (maybe the IP problem above) and even a lot of their emails hit my spam or promotions folder (whether they be transactional or marketing) which isn't a great sign when trusting an ESP.
  • Transactional email sequences would be a huge plus.
  • Now that Twilio owns SenGrid, having an integrated platform where you could see all our transactional emails together.
  • Better reporting and split reporting between transactional and marketing emails.
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Usability
ClickSend
No answers on this topic
Twilio
It is usable but needs improvement in overall user experience and ease of use. A new joinee/anyone new to the tool would need more tarining currently before he can use the platform seamlessly. The set-up to value realization time for Twilio SendGrid customers is generally high because of this concern.
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Support Rating
ClickSend
In general, support is good. Actually they usually write to you about things like when you upload your first contacts, send your first campaign, or when you forget to put the opt-out option. Of course, they are automated emails but it happens that if you reply to one of them a real support agent will attend to your case. If you have any doubt you can write directly to support by email. I'm not sure if they are using Zendesk or any other kind of program but they usually answer in less than 2 hours. Still, the option of an actual real-time chat is missing.
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Twilio
Twilio SendGrid Email API is everything we want it to be, and we have no reason to look for any other solution. Features and pricing match exactly what we need. As developers for SaaS products, Twilio SendGrid Email API provides a great service. I hope that they stay this way and don't inflate the service with too many marketing oriented features, because there are other tools for that and Twilio SendGrid Email API is a API for sending email first and foremost.
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Alternatives Considered
ClickSend
ClickSend is okay but limited in functionality as compared to HighLevel. HighLevel has more functionality and it is at a reasonable price point everyone. Apart from that support are the same for most platform and it is really great to have something that is easy to start using. Most important decision that someone have to make is what they want in these software.
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Twilio
Sendgrid has a lot of features that other providers have and a few more - like the dynamic template builder, which AWS SES doesn't have. We choose the provider based on the scenario of use and the provider we're using. If we're going to be making regular changes to a template, then we'd go with Sendgrid, as the changes will be easier to make and don't necessarily require developer intervention.
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Return on Investment
ClickSend
  • The ROI is time. More time focused, less time distracted with a mobile device.
  • Early days, however the customer survey and marketing campaigns will hopefully yield results.
  • Customer adherence to appointments and/or rescheduling for missed appointments has drastically increased with the use of reminder and follow-up SMS options that normally wouldn't be used as often on a mobile device.
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Twilio
  • As it was cheaper than the transactional service we previously used, it saved costs.
  • The API was relatively easy to work with so it helped us ship the service and test it quickly.
  • We still use the transactional email service, even though we recognize its limits as it meets our immediate needs.
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ScreenShots

ClickSend Screenshots

Screenshot of ClickSend SMS Dashboard