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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Contentful

    Score7.6 out of 10
    N/AContentful is a cloud based CMS solution that provides the ability to manage content across multiple platforms.The editing interface allows for managing content interactively and provides developers the ability to deliver the content with the programming language and template framework of their choice.

    $0

    Custify

    Score9.7 out of 10
    Small Businesses (1-50 employees)
    Custify is a customer success platform designed for B2B SaaS businesses. It helps users better meet customers' needs, reduce churn and increase lifetime value. The user can see in-product usage insights as well as data from CRM, support, billing, and other systems in one place. Relevant customer success KPIs and client interactions are displayed in its dashboard. Custify also identifies clients that get stuck during onboarding, those whose trial is about to expire, and those whose usage has…N/A
    Pricing
    ContentfulCustify
    Editions & Modules
    Lite
    $300
    per month
    Community
    Free
    Enterprise
    Custom
    No answers on this topic
    Offerings
    Pricing Offerings
    ContentfulCustify
    Free Trial
    YesNo
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup FeeOptionalNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    ContentfulCustify
    Considered Both Products
    Contentful
    No answer on this topic
    Custify
    No answer on this topic
    Key User Insights
    Would buy again
    100%
    Would buy again
    7 Answers
    No answers on this topic
    Delivers good value for the price
    100%
    Delivers good value for the price
    5 Answers
    No answers on this topic
    Happy with the feature set
    100%
    Happy with the feature set
    7 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    No answers on this topic
    No answers on this topic
    Implementation went as expected
    100%
    Implementation went as expected
    6 Answers
    No answers on this topic
    Features
    ContentfulCustify
    Security
    Comparison of Security features of Contentful and Custify
    Feature
    Contentful
    8.5
    10 Ratings
    3% above category average
    Custify
    7.0
    11 Ratings
    19% below category average
    Role-based user permissions8.510 Ratings7.011 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Contentful and Custify
    Feature
    Contentful
    9.5
    12 Ratings
    20% above category average
    Custify
    8.0
    11 Ratings
    8% below category average
    API9.311 Ratings8.011 Ratings
    Internationalization / multi-language9.79 Ratings00 Ratings
    Integration with Salesforce.com00 Ratings8.01 Ratings
    Web Content Creation
    Comparison of Web Content Creation features of Contentful and Custify
    Feature
    Contentful
    7.8
    13 Ratings
    1% below category average
    Custify
    -
    Ratings
    WYSIWYG editor7.34 Ratings00 Ratings
    Code quality / cleanliness9.58 Ratings00 Ratings
    Admin section9.311 Ratings00 Ratings
    Page templates7.64 Ratings00 Ratings
    Library of website themes7.52 Ratings00 Ratings
    Mobile optimization / responsive design4.57 Ratings00 Ratings
    Publishing workflow9.312 Ratings00 Ratings
    Form generator7.01 Ratings00 Ratings
    Web Content Management
    Comparison of Web Content Management features of Contentful and Custify
    Feature
    Contentful
    9.4
    12 Ratings
    22% above category average
    Custify
    -
    Ratings
    Content taxonomy10.011 Ratings00 Ratings
    SEO support10.09 Ratings00 Ratings
    Bulk management9.08 Ratings00 Ratings
    Availability / breadth of extensions9.08 Ratings00 Ratings
    Community / comment management9.01 Ratings00 Ratings
    Customer Data Extraction / Integration
    Comparison of Customer Data Extraction / Integration features of Contentful and Custify
    Feature
    Contentful
    -
    Ratings
    Custify
    9.0
    11 Ratings
    3% above category average
    Product usage00 Ratings9.011 Ratings
    Help desk / support tickets00 Ratings9.11 Ratings
    Customer Success Management
    Comparison of Customer Success Management features of Contentful and Custify
    Feature
    Contentful
    -
    Ratings
    Custify
    8.3
    11 Ratings
    4% below category average
    NPS surveys00 Ratings8.01 Ratings
    Sponsor tracking00 Ratings8.02 Ratings
    Customer profiles00 Ratings8.011 Ratings
    Automated workflow00 Ratings9.011 Ratings
    Internal collaboration00 Ratings7.011 Ratings
    Customer health scoring00 Ratings9.011 Ratings
    Customer segmentation00 Ratings9.011 Ratings
    CSM Reporting & Analytics
    Comparison of CSM Reporting & Analytics features of Contentful and Custify
    Feature
    Contentful
    -
    Ratings
    Custify
    9.0
    11 Ratings
    7% above category average
    Customer health trends00 Ratings9.011 Ratings
    Engagement analytics00 Ratings9.011 Ratings
    Dashboards00 Ratings9.03 Ratings
    Best Alternatives
    ContentfulCustify
    Small Businesses
    Umbraco CMS
    Score7 out of 10
    ClientSuccess
    Score6 out of 10
    Medium-sized Companies
    Square Online
    Score7.7 out of 10
    ChurnZero
    Score7.9 out of 10
    Enterprises
    RWS Tridion Sites
    Score9 out of 10
    Gainsight CS
    Score8.8 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    ContentfulCustify
    Likelihood to Recommend
    8.3
    (13 ratings)
    9.0
    (11 ratings)
    Usability
    9.0
    (3 ratings)
    9.0
    (2 ratings)
    Support Rating
    -
    (0 ratings)
    9.0
    (2 ratings)
    User Testimonials
    ContentfulCustify
    Likelihood to Recommend
    Contentful
    It's a great all rounder for content projects. It's easy in the basics and powerful in the complex, data heavy scenarios. Extending the platform is straightforward and the SDK gives you everything you need. If you have many many varying content types , it gets expensive and perhaps not the best choice .
    Incentivized
    Read full review
    Custify
    Two big use cases where it's very well suited: onboarding of our clients and churn prevention. It just saves me so much time and helps me recommend more strategic suggestions. At the end of the day I can see my productivity being a lot higher than before having Custify.
    Read full review
    Pros
    Contentful
    • Flexible. This CMS can be easily extended and provide access to dynamic content
    • Simple. The WYSWG is very easy to work with and identifying pages and content in the system is fairly easy
    • Clean Interface. The interface is clean and uncluttered keeping focus on the content and not other factors.
    Incentivized
    Read full review
    Custify
    • 360 degree view of anything that has to do with a single account, including health score history across many elements, all the lifecycles of that account, different usage and adoption trends on multiple users in the same account, and more.
    • Getting multiple health scores and trends on one screen.
    Read full review
    Cons
    Contentful
    • Contentful uses "references" to allow you to build very modular content. If I have a "slider" content type, I can create a "slide" content type which references a "button" content type, and so forth. This works well, but I occasionally wish there was a better solution for one-off content, like a settings page. Currently, this is done for creating an entire content type called "settings" with a single entry. Not a big deal, but not ideal, either.
    • There are a few quirks with GatsbyJS integration, etc, but these issues are being fixed and improved upon very quickly.
    • A minor gripe, but Contentful does not have a way to organize fields within an entry. Entries with many fields are somewhat tiresome to scroll through.
    Incentivized
    Read full review
    Custify
    • There was a problem integrating our CRM at first, and to be honest, I almost switched to another product because it's a big deal for us, but they got it worked out significantly faster than any of us guessed it would take, so we stayed, and I'm glad it worked out.
    • The main data point still missing is global revenue. I reached out and they said it's in the works. The software is making us money, so we're staying and hope this works out as fast as the CRM issue.
    Read full review
    Usability
    Contentful
    It is a very easy to use and configure application. I find that it is on the user to manage the content after the models have been created, yet I still do not encounter issues finding or creating new components for our site. It is easy to set up and easy to navigate.
    Incentivized
    Read full review
    Custify
    I like custify because it does exactly what you think it would. It's reliable and delivers quality organization and analytics for our usage. It's only downfall is it's lack of specific analytics and combination with sales tools that make customer transferring easy. Overall highly recommend using custify and are in a smaller business.
    Incentivized
    Read full review
    Support Rating
    Contentful
    No answers on this topic
    Custify
    Philipp has been there for us throughout the process. Very nice guy and a great help. He guided us in setting KPIs, goals, healthscores. Really gave us a lot more than we wanted. We also had some custom integrations and even though they did not support them, their team released a patch for our CRM so we could integrate it
    Read full review
    Alternatives Considered
    Contentful
    Easy to use and much more organized as a single platform versus multi. The layout is clean and easy to read and we don’t have to worry about certain users safe guarding data or content then losing it when they leave the company. It’s a one stop shop for imagery
    Incentivized
    Read full review
    Custify
    This software makes it easy to analyze your data and optimize your onboarding - maybe the easiest I've seen, but you've got to be willing to dig into its features and setting. And of course without their Concierge Onboarding this is not so easy.
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    Return on Investment
    Contentful
    • Contentful has saved us valuable development time that was previously spent doing deploys for minor content updates.
    • Contentful has helped us maintain consistent documentation, reducing time needed to review for consistency.
    • Can't say we've really experienced any negative ROI impacts from using Contentful, but we've run into some limitations in adding too many content models and the next pricing tier is substantially more expensive.
    Incentivized
    Read full review
    Custify
    • Free to paid conversions have gone up, and we see more customers choosing premium options than before, since we're using the automatic workflows to make sure the trial is a lot more focused on helping them see results before they pay a single dollar.
    Read full review
    ScreenShots

    Contentful Screenshots

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    Custify Screenshots

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