Item: Custify
Rating: 9
Author: Nick Saisi

Use Cases and Deployment Scope

Custify is used as our CRM and for tracking analytics on our customers for quarterly reviews. They help assign accounts to managers, keep track of health scores, and allow us to break down analytics by manager. We also use it for tracking product usage by manager and in a variety of ways

Pros and Cons

analytics
customer properties
dashboards

ensuring data is syncing correctly
bulk operations
more properties

Return on Investment

product usage analytics
we do have to use 1 other software with it
analytics dashboards

Alternatives Considered

HubSpot CRM

Hubspot is defintiely more robust in what you can do with it, but Custify is great for customer success specific activities. We do use hubspot in line with custify, but we wouldn't be able to use one without the other. Custify can measure some product engagement metrics that hubspot cannot

Key Insights

Do you think Custify delivers good value for the price?

Yes

Are you happy with Custify's feature set?

Yes

Did Custify live up to sales and marketing promises?

Yes

Did implementation of Custify go as expected?

Yes

Would you buy Custify again?

Yes

Other Software Used

HubSpot CRM, Trello

Usability

I like custify because it does exactly what you think it would. It's reliable and delivers quality organization and analytics for our usage. It's only downfall is it's lack of specific analytics and combination with sales tools that make customer transferring easy. Overall highly recommend using custify and are in a smaller business.

Support Rating

I personally have never used their support but i know our business has had multiple calls with them and they have always been helpful. I would imagine they are helpful as they have always had responses for our questions and have never left us hanging. Highly rate their support team

Likelihood to Recommend

Custify is great for smaller companies wanting to manage their customer information. It's great for low scale analytics and management for account managers. I would not recommend it for larger companies as it will have some limitations and require some hand holding. If you have customer success managers, it's definitely worth it!

Custify is great for our business

Overall Satisfaction with Custify