TrustRadius: an HG Insights company

Save this comparison

Save this comparison

Add Product

Recommended Comparisons

    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    ConvertKit

    Score8.3 out of 10
    N/AConvertKit, from the company of the same name headquartered in Boise, is presented as email marketing software for online creators - the authors, makers, podcasters, photographers, YouTubers, teachers, and artists. The vendor boasts 19,500 paying customers, sending 500 million emails per month, and rapid growth.

    $29

    per month

    Maropost Marketing Cloud

    Score4.3 out of 10
    N/AMaropost, headquartered in Toronto with offices in New York, London, and Delhi, offers an enterprise level email marketing and automation platform for email-centric campaigns and total customer lifecycle management via an automated workflow. It features social networking "listening" to keep track of all mentions across familiar spaces like Facebook and Twitter, dashboard reports and analytics to help make sense of data from emails and web activity, a survey / form builder, and custom landing…

    $279

    per month

    Pricing
    ConvertKitMaropost Marketing Cloud
    Editions & Modules
    Creator
    $29.00
    per month
    Creator Pro
    $59.00
    per month
    Essential
    $279
    per month
    Professional
    $849
    per month
    Enterprise
    $1,699
    per month
    Offerings
    Pricing Offerings
    ConvertKitMaropost Marketing Cloud
    Free Trial
    NoYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details—Discount for annual pricing.
    More Pricing Information
    Community Pulse
    ConvertKitMaropost Marketing Cloud
    Considered Both Products
    ConvertKit
    No answer on this topic
    Maropost
    No answer on this topic
    Key User Insights
    Would buy again
    83%
    Would buy again
    5 Answers
    No answers on this topic
    Delivers good value for the price
    80%
    Delivers good value for the price
    4 Answers
    No answers on this topic
    Happy with the feature set
    83%
    Happy with the feature set
    5 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    100%
    Lived up to sales and marketing promises
    6 Answers
    No answers on this topic
    Implementation went as expected
    83%
    Implementation went as expected
    5 Answers
    No answers on this topic
    Features
    ConvertKitMaropost Marketing Cloud
    Email & Online Marketing
    Comparison of Email & Online Marketing features of ConvertKit and Maropost Marketing Cloud
    Feature
    ConvertKit
    8.8
    6 Ratings
    9% above category average
    Maropost Marketing Cloud
    7.9
    8 Ratings
    2% below category average
    WYSIWYG email editor9.06 Ratings8.95 Ratings
    Dynamic content8.76 Ratings8.54 Ratings
    Ability to test dynamic content8.76 Ratings6.65 Ratings
    Landing pages8.36 Ratings8.53 Ratings
    A/B testing8.46 Ratings8.46 Ratings
    Mobile optimization9.76 Ratings9.45 Ratings
    Email deliverability reporting9.76 Ratings6.98 Ratings
    List management8.06 Ratings6.55 Ratings
    Triggered drip sequences8.46 Ratings7.06 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of ConvertKit and Maropost Marketing Cloud
    Feature
    ConvertKit
    8.2
    6 Ratings
    7% above category average
    Maropost Marketing Cloud
    8.1
    7 Ratings
    6% above category average
    Dashboards8.36 Ratings6.46 Ratings
    Standard reports9.76 Ratings9.64 Ratings
    Custom reports6.75 Ratings8.35 Ratings
    Pre-Send Testing
    Comparison of Pre-Send Testing features of ConvertKit and Maropost Marketing Cloud
    Feature
    ConvertKit
    9.4
    6 Ratings
    14% above category average
    Maropost Marketing Cloud
    9.9
    2 Ratings
    19% above category average
    URL Validation10.05 Ratings10.01 Ratings
    Link Tracking10.05 Ratings10.01 Ratings
    Image Validation9.35 Ratings10.01 Ratings
    Inbox Display9.76 Ratings10.01 Ratings
    Email Accessibility Tools9.35 Ratings9.62 Ratings
    Spelling and Grammar Check9.05 Ratings10.01 Ratings
    Spam Testing8.05 Ratings10.01 Ratings
    Email Previews10.06 Ratings9.62 Ratings
    Best Alternatives
    ConvertKitMaropost Marketing Cloud
    Small Businesses
    Mad Mimi
    Score10 out of 10
    Mad Mimi
    Score10 out of 10
    Medium-sized Companies
    Campaign Monitor by Marigold
    Score9 out of 10
    Campaign Monitor by Marigold
    Score9 out of 10
    Enterprises
    Emma by Marigold
    Score8.5 out of 10
    Emma by Marigold
    Score8.5 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    ConvertKitMaropost Marketing Cloud
    Likelihood to Recommend
    8.0
    (6 ratings)
    4.3
    (8 ratings)
    Usability
    9.0
    (3 ratings)
    -
    (0 ratings)
    Support Rating
    -
    (0 ratings)
    2.0
    (1 ratings)
    User Testimonials
    ConvertKitMaropost Marketing Cloud
    Likelihood to Recommend
    ConvertKit
    It is perfect for artists and content creators. It is perfect for service based providers who want to house their potential leads. Entry level entrepreneurs can also benefit. It is not an all in one type of platform, but it is useful for list building and setting up automation. If you have less than 1K subscribers, this is the route to go until you need to use automation. Then, just feel free to upgrade.
    Incentivized
    Read full review
    Maropost
    Maropost is a little more expensive than its competitors. I'd say Maropost is well suited for medium and larger businesses, not small businesses unless they're really good at utilizing e-mail and monetizing it.
    Incentivized
    Read full review
    Pros
    ConvertKit
    • Literally unlimited templates for designing the Email campaigns
    • Launching a landing page to capture leads (emails) quickly
    • Analytics to track almost everything including delivery rates gives the ability to optimise next/future campaigns accordingly
    • Newly launched journey or drip email campaigns is great as well
    Incentivized
    Read full review
    Maropost
    • Maropost is particularly strong in the customization aspect. As a sales person, I love using MSC because I can customize everything from A-Z.
    • The features are endless, a personal fav is the Journey's feature with Marketing Cloud.
    • Client support is quick to respond.
    Read full review
    Cons
    ConvertKit
    • I think the dashboard could benefit form allowing more customization
    • The way you format email templates is pretty limited
    • The saved footer options seems glitchy. I can never get it to work right.
    Incentivized
    Read full review
    Maropost
    • The Sales Department shouldn't promise the customer what support can't deliver on.
    • They should also brush up on some ethics courses. It's appalling to me how they conduct business. Buyer beware.
    Read full review
    Usability
    ConvertKit
    Can be summed up in three words that 'It just Works'. Crafted for creators and artists in mind, it offers all they need for start building up list. Free tier is really a good move to test out stuff. I am staying with them considering their good email delivery and simple interface and easy integration with our website software. WYSIYG Editor, Standard reporting but not deep level analytics gives all the basic tools needed to support the business.
    Incentivized
    Read full review
    Maropost
    No answers on this topic
    Support Rating
    ConvertKit
    No answers on this topic
    Maropost
    Though relatively responsive, the responses were always utterly unhelpful and sometime not even relevant to the questions we asked. It quickly became apparent that it was outsourced copy/paste support.
    Read full review
    Alternatives Considered
    ConvertKit
    The other products I have used are not available on TrustRadius. I used ConvertKit before I used these other products because I need an all in one platform.
    Incentivized
    Read full review
    Maropost
    Maropost had everything we needed and more. We loved that fact that one price covered everything. As we move forward we don't have to go back and purchase modules that we are now ready for. No one wants to go back to management and ask for more money
    Incentivized
    Read full review
    Return on Investment
    ConvertKit
    • Prospect follow up is much easier than it used to be with fewer real prospects slipping through the cracks
    • My return clients percentages have increased since I started using Convertkit
    Incentivized
    Read full review
    Maropost
    • Lack of data and information about our users that we can use to get smarter in our segmentation hurts us in that we lose branded deals or partnerships.
    • Takes too much time to export reports and gain attrition reporting information, manually preparing reports is not a good use of time for anyone on our team.
    Incentivized
    Read full review
    ScreenShots

    Maropost Marketing Cloud Screenshots

    Screenshot of Main Maropost DashboardScreenshot of 360° View - Customer DashboardScreenshot of A/B Campaign ReportScreenshot of Built In Image LibraryScreenshot of Campaign Report