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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Cool Tabs

    Score8.4 out of 10
    Small Businesses (1-50 employees)
    Cool Tabs is a social media marketing platform that is designed to help users increase their online audience and get qualified leads by creating simple interactive content for apps, social networks, microsites, mobile devices and websites. Users have more than twenty different types of dynamics to choose from: Paths (Choose Your Own Adventure), Trivia, Personality Tests, Instant Win, sweepstakes, competitions, coupon codes, and more. Cool Tabs enables users to create interactive content…

    $49

    Per User per Month

    Wishpond Propel IQ

    Score1.2 out of 10
    N/AWishpond's Propel IQ marketing automation platform is designed to make it easy to generate, manage and nurture leads. Business users can automatically score and segment leads into lists based on activity and personal details. They can also send personalized emails after interest is shown in their products or to reach out after a period of inactivity. Wishpond has a number of tools including: Landing Pages, Website Popups, Forms, Contests & Promotions, Marketing Automation, Email…

    $69

    per month

    Pricing
    Cool TabsWishpond Propel IQ
    Editions & Modules
    Stone
    $49
    Per User per Month
    Gold
    $199
    Per User per Month
    Diamond
    $399
    Per User per Month
    Diamond with Unlimited Campaigns
    $499
    Per User per Month
    Diamond with Paths
    $499
    User per Month
    Diamond with Paths and Unlimited Campaigns
    $699
    User per Month
    Basic
    $69
    per month
    Pro
    $119
    per month
    Growth
    $199
    per month
    Offerings
    Pricing Offerings
    Cool TabsWishpond Propel IQ
    Free Trial
    YesYes
    Free/Freemium Version
    YesYes
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup Fee$49 per planNo setup fee
    Additional Details—Yearly plans are 36% off.
    More Pricing Information
    Community Pulse
    Cool TabsWishpond Propel IQ
    Considered Both Products
    Cool Tabs
    No answer on this topic
    Wishpond
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    33%
    Would buy again
    2 Answers
    Delivers good value for the price
    No answers on this topic
    33%
    Delivers good value for the price
    2 Answers
    Happy with the feature set
    No answers on this topic
    33%
    Happy with the feature set
    2 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    20%
    Lived up to sales and marketing promises
    1 Answers
    Implementation went as expected
    No answers on this topic
    33%
    Implementation went as expected
    2 Answers
    Features
    Cool TabsWishpond Propel IQ
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Cool Tabs and Wishpond Propel IQ
    Feature
    Cool Tabs
    -
    Ratings
    Wishpond Propel IQ
    1.4
    10 Ratings
    136% below category average
    WYSIWYG email editor00 Ratings1.07 Ratings
    Dynamic content00 Ratings1.09 Ratings
    Ability to test dynamic content00 Ratings1.09 Ratings
    Landing pages00 Ratings1.18 Ratings
    A/B testing00 Ratings1.010 Ratings
    Mobile optimization00 Ratings1.09 Ratings
    Email deliverability reporting00 Ratings2.78 Ratings
    List management00 Ratings2.610 Ratings
    Triggered drip sequences00 Ratings1.09 Ratings
    Lead Management
    Comparison of Lead Management features of Cool Tabs and Wishpond Propel IQ
    Feature
    Cool Tabs
    -
    Ratings
    Wishpond Propel IQ
    1.0
    10 Ratings
    148% below category average
    Lead nurturing automation00 Ratings1.09 Ratings
    Lead scoring and grading00 Ratings1.010 Ratings
    Data quality management00 Ratings1.08 Ratings
    Automated sales alerts and tasks00 Ratings1.07 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of Cool Tabs and Wishpond Propel IQ
    Feature
    Cool Tabs
    -
    Ratings
    Wishpond Propel IQ
    1.2
    9 Ratings
    141% below category average
    Social sharing and campaigns00 Ratings1.29 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Cool Tabs and Wishpond Propel IQ
    Feature
    Cool Tabs
    -
    Ratings
    Wishpond Propel IQ
    2.6
    9 Ratings
    91% below category average
    Standard reports00 Ratings2.69 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Cool Tabs and Wishpond Propel IQ
    Feature
    Cool Tabs
    -
    Ratings
    Wishpond Propel IQ
    1.1
    9 Ratings
    131% below category average
    API00 Ratings1.17 Ratings
    Role-based workflow & approvals00 Ratings1.16 Ratings
    Customizability00 Ratings1.08 Ratings
    Integration with Salesforce.com00 Ratings1.03 Ratings
    Best Alternatives
    Cool TabsWishpond Propel IQ
    Small Businesses
    PromoRepublic
    Score7.4 out of 10
    HighLevel
    Score9.3 out of 10
    Medium-sized Companies
    No answers on this topic
    LocaliQ
    Score8.6 out of 10
    Enterprises
    No answers on this topic
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Cool TabsWishpond Propel IQ
    Likelihood to Recommend
    8.2
    (15 ratings)
    1.0
    (10 ratings)
    Likelihood to Renew
    8.0
    (8 ratings)
    -
    (0 ratings)
    Usability
    7.3
    (2 ratings)
    -
    (0 ratings)
    Support Rating
    -
    (0 ratings)
    1.0
    (1 ratings)
    Vendor post-sale
    -
    (0 ratings)
    1.0
    (1 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    10.0
    (1 ratings)
    User Testimonials
    Cool TabsWishpond Propel IQ
    Likelihood to Recommend
    Cool Tabs
    In general, it works as some kind of manual on how the particular baseline of your social networks can be improved, and it provides the right assessment at the same time so that I can analyze my data based on my results. Also, they count on excellent technical assistance. Earlier it was hard to go search hashtags on my Instagram but after using this I can get more deep analytics, geotag research, and profile analytics to get great information about the keywords I want to know about. The pricing is great, as well as the support team which replies very quickly.
    Incentivized
    Read full review
    Wishpond
    It's a great platform if you're looking for something to run contests that provide leads and drive user engagement, but if they also incorporated social media management and scheduling, Wishpond would be a 10 by far. It's definitely worth looking into specifically for running contests throughout the year, for a wide variety of companies and industries.
    Incentivized
    Read full review
    Pros
    Cool Tabs
    • It provides a wide range of settings options to your social media promotions.
    • Is easy to use for developing and managing promotions.
    • It offers an very complete tool to extract information about your promotions.
    • The support service is highly advisable: fast and adequate to satisfy users' needs.
    Read full review
    Wishpond
    • Very small learning curve, thanks to wonderful real-time tutorials and help, and drag-and-drop editors.
    • Easy to navigate - there are only 3 main sections of the site (content, lists, and emails).
    • Excellent customer service. I've always gotten prompt answers to any questions I've had.
    Incentivized
    Read full review
    Cons
    Cool Tabs
    • Interface is a bit difficult.
    • Management if the tool is not intuitive.
    • More filters for analyzing would be great specifically in the demographics region.
    Incentivized
    Read full review
    Wishpond
    • They added keywords to campaigns we'd specifically said not to.
    • They should tweak campaigns with a 0.06 ROAS.
    • They should provide the services that are promised.
    Read full review
    Likelihood to Renew
    Cool Tabs
    I have a good relationship with the customer service and I love to help them to promote their service.
    Read full review
    Wishpond
    No answers on this topic
    Usability
    Cool Tabs
    Because it lacks customization options for its aesthetics. We did a specific adaptation for registering entries and participants, and it worked perfectly. It's a very comprehensive tool for launching viral campaigns for all types of businesses. We will continue working on campaigns in collaboration with Cool Tabs. Porque le falta capacidad de personalización de la estética.En su momento, hicimos una adaptación concreta para el registro de participaciones y participantes y sale todo genial. Es una herramienta muy completa para lanzar campañas virales para todo tipo de empresas. Seguiremos trabajando las campañas en colaboración con Cool Tabs.
    Read full review
    Wishpond
    No answers on this topic
    Support Rating
    Cool Tabs
    No answers on this topic
    Wishpond
    There is no support at Wishpond. I contacted my project manager's manager over a week ago without a reply. When I responded to the automated 'How is your experience' email saying how awful it was there was no follow-up. When I had trouble and had to escalate things it resulted in some new procedures being put in place that changed nothing and they never checked in to see if things were fixed.
    Read full review
    Alternatives Considered
    Cool Tabs
    Easypromos is one of the best tools you can use to run your contests. The application allows you to create contests for Facebook, Instagram, Twitter, Pinterest and YouTube.You can choose the objective of your campaign, whether it is to increase followers, improve your brand awareness, etc., and you can run various types of promotional initiatives, including giveaways, games, and quizzes.
    Read full review
    Wishpond
    We choose Wishpond as our first option since we were a startup e-commerce. Klaviyo was a little bit expensive for us and Wishpond really suits pretty well in our budget. Besides, if you don't have so many clients, at a first glance, there are a lot of features that would not be taken advantage of. That is why Wishpond was a better option when we started.
    Incentivized
    Read full review
    Return on Investment
    Cool Tabs
    • Cool Tabs allows us to tweak our social media pages to suit the customers' interaction.
    • When the customer is engaged, they are more likely to share and or inquire about what we do.
    • Since we have been using this, we have had a 10% increase in customer engagement, which in return, helps us deliver quality information.
    Incentivized
    Read full review
    Wishpond
    • Negative google ROI.
    • A few conversions in September on paid social then none - negative ROI.
    • Between ad spend and Wishpond fees every month is negative ROI. Can’t wait until I can get out of this contract.
    • Emails don’t perform as well as my own for open rates or clicks.
    Read full review
    ScreenShots

    Cool Tabs Screenshots

    Screenshot of Page Performance DashboardScreenshot of Stats DashboardScreenshot of Instagram hashtag analysis: top potential contributorsScreenshot of Instagram hashtag analysis: words analysisScreenshot of Twitter Hashtag Analysis: Main StatsScreenshot of Campaign Stats Dashboard

    Wishpond Propel IQ Screenshots

    Screenshot of Mobile-responsive Landing Pages, optimized with A/B split tests.Screenshot of Leads Insights - Displays their website activity, emails they’ve opened, etc.Screenshot of Personalized emails to Leads based on their activity and personal detail.Screenshot of Website popup forms to convert leads.Screenshot of Facebook Sweepstakes, Photo Contests, and Instagram Hashtag Contests.