Coosto vs. Oracle Social Cloud (legacy)

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Coosto
Score 10.0 out of 10
Enterprise companies (1,001+ employees)
Coosto is a single solution for social media applications.  Organizations can use this solution to monitor their brand and reputation, respond to questions from their customers, detect leads or plan and publish their social media content in 150 languages and 200 countries. The vendor says their user-friendly interface and unmatched data quality ensures that many people choose their solutions. The vendor says their product is mainly used for: Customer service via…N/A
Oracle Social Cloud (legacy)
Score 7.6 out of 10
Enterprise companies (1,001+ employees)
Oracle Social Cloud helped marketers to discover, analyze, and respond across paid, owned and earned social channels to measure the impact of their data-driven campaigns. Oracle Social Cloud is a legacy product, and no longer available for sale.N/A
Pricing
CoostoOracle Social Cloud (legacy)
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
CoostoOracle Social Cloud (legacy)
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesYes
Entry-level Setup FeeNo setup feeOptional
Additional DetailsCustom Pricing. We look at main application, number of users, etc. API integration, inclusion of offline media, inclusion of geographical data and optional consulting require a small additional fee.
More Pricing Information
Community Pulse
CoostoOracle Social Cloud (legacy)
Top Pros
Top Cons
Best Alternatives
CoostoOracle Social Cloud (legacy)
Small Businesses
Simplify360
Simplify360
Score 7.8 out of 10
Simplify360
Simplify360
Score 7.8 out of 10
Medium-sized Companies
Mention
Mention
Score 9.3 out of 10
Mention
Mention
Score 9.3 out of 10
Enterprises
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.1 out of 10
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.1 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
CoostoOracle Social Cloud (legacy)
Likelihood to Recommend
10.0
(3 ratings)
7.6
(35 ratings)
Likelihood to Renew
-
(0 ratings)
9.0
(10 ratings)
Usability
-
(0 ratings)
9.0
(1 ratings)
Support Rating
-
(0 ratings)
8.3
(4 ratings)
Online Training
-
(0 ratings)
5.0
(1 ratings)
User Testimonials
CoostoOracle Social Cloud (legacy)
Likelihood to Recommend
Coosto
Coosto is an excellent all platform social media management tool, in which you can do (almost) everything.
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Discontinued Products
If you are looking to manage multiple social channels and quickly schedule posts it's a great tool. Not the best tool if you're looking to provide real time or near real time support and feedback to customers who are in the moment.
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Pros
Coosto
  • Quick, easy to use SQL based search functionality.
  • Simple interface with useful predesigned measures.
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Discontinued Products
  • The ability to schedule months of content at a time and view it across a calendar.
  • The approval process - you can set up teams to create, edit, publish, approve etc.
  • The content and apps module allows you to create modules which can be displayed on your Facebook page under the tabs section. You can create interactive modules for your customers to view.
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Cons
Coosto
  • The dashboard is only useable in full screen, not in compartments
  • Rather expensive
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Discontinued Products
  • Videos posted to Facebook via SRM have to be clicked to run instead of running automatically.
  • No ability to boost posts or ads from SRM.
  • Due to privacy restrictions of various social streams, unable to listen to 'people'; can only listen to business pages.
  • Not able to publish the same post at the same hour across time zones. So, if you want to publish a post at 8 am EST and 8 am PST, you have to do 2 separate posts. Otherwise your 8 am EST will post at 5 am PST.
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Likelihood to Renew
Coosto
No answers on this topic
Discontinued Products
Our personal support finally came back at the end of our contract, but their product just could not offer what the competition offered. Social media is moving fast, and you need to work with companies that understand that and are at the forefront of trends, you can't get stuck with a company that is standing still.
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Usability
Coosto
No answers on this topic
Discontinued Products
Within a few hours you should be able to get up to speed to do the basics. I find it very intuitive
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Support Rating
Coosto
No answers on this topic
Discontinued Products
The personalized support of a single individual who gets to know your business and your needs is priceless. They will assist with anything from a technical glitch to a campaign strategy that has worked for other companies
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Online Training
Coosto
No answers on this topic
Discontinued Products
Vitrue's training was limited online and not very in-depth, but the the platform is overall very easy to use and doesn't necessarily need a large amount of training.
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Alternatives Considered
Coosto
Coosto is more powerful than the version of Hootsuite we used.
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Discontinued Products
I have used one other enterprise level application; it was comparable to SRM. We moved away from the first application because our parent company uses many other Oracle applications, not because we were 'unhappy' with the application we had at the time. Having said that, SRM does everything we need from it; in fact, there are features we aren't fully leveraging at this point. I especially find Engage, Content and Apps and Publish particularly useful. This is the kind of platform that is very robust; you get out of it what you have the time and resources for
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Return on Investment
Coosto
  • Positive impact on communications strategies.
  • Negative impact as product is often used for collecting metrics. Most of Coosto's metrics shouldn't be used for strategic or design decisions.
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Discontinued Products
  • Audience. Before SRM, we had 1,000 Likes on Facebook. In 1 1/2 years using SRM, our Likes have grown to 20,000.
  • Frequency. Before SRM, we posted once a week on Facebook & Twitter. In 1 1/2 years using SRM, we now post 54 times a month, or about twice a day on weekdays.
  • Internal acceptance. Before SRM, social was considered "a hobby" by senior management. Now, social marketing is a key part of the strategy of every product launch. That is due to the hard work of our social marketing manager, of course, but her efforts were amplified by SRM.
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ScreenShots

Coosto Screenshots

Screenshot of Coosto Monitoring: Activity & SentimentScreenshot of Coosto Monitoring: AuthorsScreenshot of Coosto Monitoring: Languages & CountriesScreenshot of Coosto Monitoring: Realtime DashboardScreenshot of Coosto Engagement: Feed InboxScreenshot of Coosto Engagement: Respond directly