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Coosto

Coosto

Overview

What is Coosto?

Coosto is a single solution for social media applications.  Organizations can use this solution to monitor their brand and reputation, respond to questions from their customers, detect leads or plan and publish their social media content in 150 languages and…

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Recent Reviews

TrustRadius Insights

Users have reported frequent errors and poor support, with no feedback provided about support follow-ups. However, despite these …
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Pricing

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What is Coosto?

Coosto is a single solution for social media applications.  Organizations can use this solution to monitor their brand and reputation, respond to questions from their customers, detect leads or plan and publish their social media content in 150 languages and 200 countries. The vendor says…

Entry-level set up fee?

  • No setup fee

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

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Brandwatch, from Cision (acquired February 2021) is an enterprise social intelligence platform that is designed to allow brands to listen and analyze online conversation to extract meaningful insights, inform their business decisions and understand more about the return on their marketing spend.

What is Zoho Social?

Zoho Social helps marketers in small to large organizations to grow the social media presence of their brand with actionable insights focused on content and engagement. Zoho Social provides marketers with pre-publishing insights based on the engagement level of previous posts and the activity of…

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Product Demos

Wizard101 NEW Fantastic Voyage Gauntlet Battle Demo With Jock Coosto

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Product Details

What is Coosto?

Coosto is a single solution for social media applications.  Organizations can use this solution to monitor their brand and reputation, respond to questions from their customers, detect leads or plan and publish their social media content in 150 languages and 200 countries. The vendor says their user-friendly interface and unmatched data quality ensures that many people choose their solutions.

The vendor says their product is mainly used for: 

  • Customer service via social media in large and small teams 
  • Reputation monitoring, including competitive and market analysis 
  • Publishing and measuring the best social media content
  • Data research based on social media analytics

Coosto Features

  • Supported: All-in-one social media software tool
  • Supported: Realtime Monitoring and Alerting
  • Supported: Deep-Dive Search Opportunities and Analytics
  • Supported: Directly Respond to Social Media Messages
  • Supported: Customer Service Work Flow and Automatic Client Case Management
  • Supported: Direct Planning and Publishing on Multiple Platforms
  • Supported: For 200 Countries in 150 Languages

Coosto Screenshots

Screenshot of Coosto Monitoring: Activity & SentimentScreenshot of Coosto Monitoring: AuthorsScreenshot of Coosto Monitoring: Languages & CountriesScreenshot of Coosto Monitoring: Realtime DashboardScreenshot of Coosto Engagement: Feed InboxScreenshot of Coosto Engagement: Respond directlyScreenshot of Coosto Engagement: Realtime DashboardScreenshot of Coosto Monitoring: GPS TrackingScreenshot of Coosto Monitoring: Compare Queries

Coosto Integrations

Coosto Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationApple iOS, Android, Mobile Web
Supported CountriesGlobal
Supported LanguagesThe 200 languages most in use

Coosto Customer Size Distribution

Consumers0%
Small Businesses (1-50 employees)10%
Mid-Size Companies (51-500 employees)30%
Enterprises (more than 500 employees)60%
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Comparisons

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Reviews and Ratings

(5)

Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

Users have reported frequent errors and poor support, with no feedback provided about support follow-ups. However, despite these challenges, Coosto has proven to be valuable in various social media management scenarios. Many organizations utilize Coosto within complex structures to efficiently monitor multiple channels and coordinate with multiple employees. Stakeholders such as analysts, webcare employees, and editors rely on Coosto to manage social media accounts for their own company and clients. This allows them to save time and have an overview of all activities in one central place.

In addition to social media management, Coosto is also utilized by digital services development teams as a research tool. By analyzing public comments and criticism through Coosto, these teams enhance their user research and experimentation work for various digital services. The insights gained from Coosto help them understand public concerns and sentiments, which then inform the development of communication strategies and drive campaign direction and strategy.

Despite its flaws, Coosto serves as a valuable tool for agile service and communication teams. It provides them with insights into public opinions and opportunities for improvement. Through these insights, teams can develop effective communication strategies and align their campaigns with the needs and concerns of the public.

Attribute Ratings

Reviews

(1-3 of 3)
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Score 10 out of 10
Vetted Review
Verified User
We use Coosto to manage social media accounts for our own company and for clients. Our analysts use the monitor section 'listen', webcare employees use the webcare section 'engage' and editors use the publish section. It helps us to be efficient with our time spent on these jobs. And we love to have an overview in one place.
  • The 'monitor' section ('listen') is very powerful! You can quickly see what is said about your product and theme and what the sentiment about that is, now and in the past.
  • We love the alerts you can set. They are more accurate and quicker than Google alerts.
  • When you reply to reactions from your followers you can see their history instantly. This helps connecting with them better.
  • In 'publish' all posted and planned posts are in one view. You can easily re-use posts.
  • The support is very good. They answer always in a day.
  • We miss that reactions on ads from Instagram are not shown in Coosto. But we understand that Instagram doesn't offer that to third parties.
  • If you want an alert for a not-so-often used hashtag or Facebook page, you have to ask Support to add that. Luckily they do that quickly.
Coosto is an excellent all platform social media management tool, in which you can do (almost) everything.
Coosto is more powerful than the version of Hootsuite we used.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Coosto is used across the digital services development teams, mainly as a research tool to understand public comment, criticism and enhance the user research and experimentation work done on all our 40+ digital service/sites.
Its main purpose in my unit is to provide insight and opportunities to work with agile service and comms teams to understand users public concerns and comments and turn those into communication strategies to help drive campaign development direction and strategy. Specifically in what to say, how to say it and who to say to for widest reach.
  • Quick, easy to use SQL based search functionality.
  • Simple interface with useful predesigned measures.
  • Better integration with social media, intermittent problems with largest sites.
  • More flexibility in dashboard design.
  • Positive impact on communications strategies.
  • Negative impact as product is often used for collecting metrics. Most of Coosto's metrics shouldn't be used for strategic or design decisions.
Very well suited to developing products, services and understanding users' problems by looking for product-related concerns talked about online and also what the related 3rd-party organisations are talking about and/or creating products to help other users with. Early discovery for design and alpha/beta phases for communications strategy.
Coosto is less comprehensive than Brandwatch, but that is why it is a good product as it is quicker, easier, less clunky and less messy to use when wanting some quick and investigatory research. Using it like this means that we can quickly investigate assumptions on products and help to supplement the more rigorous experiments done.
Bram Koopman | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
It is being used for monitoring trends - social media content management & planning.
  • Monitoring trends
  • Webcare
  • Wupport
  • The dashboard is only useable in full screen, not in compartments
  • Rather expensive
Coosto is well suited for finding trends.
Coosto is much more user friendly and more complete.
2
Engagement | trends | search | webcare
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