What users are saying about
7 Ratings
1 Ratings
7 Ratings
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Score 7.9 out of 100
1 Ratings
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Score 10 out of 100

Likelihood to Recommend

Cordial

Cordial has multiple options to create a message: single campaign, automation, orchestration and sculpt templates, which are drag-and-drop type functionalities but each of these blocks are based on HTML content so a user needs to be technically savvy. I would avoid using HTML includes as it is not possible to see which include a customer received. The team is fabulous, they know the tool and are dedicated to the success of the business. They are quick to respond and provide feedback. Reporting and analytics are very manual if you are combining multiple days in a test.
Berlynn Pierce | TrustRadius Reviewer

SessionM

SessionM is ideal for enterprise restaurants, brands, and organizations to build and drive loyal behaviors via technology platforms. They've built their system via robust APIs integrations, but are now diving into a white label app system that allows smaller brands (100 units+) to utilize their incredible technology in their own brand, as opposed to just bigger players. They're the best at what they do.
Ali Rauch | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

Cordial
7.4
SessionM
WYSIWYG email editor
Cordial
4.0
SessionM
Dynamic content
Cordial
6.3
SessionM
Ability to test dynamic content
Cordial
6.8
SessionM
Landing pages
Cordial
10.0
SessionM
A/B testing
Cordial
7.0
SessionM
Mobile optimization
Cordial
7.5
SessionM
Email deliverability reporting
Cordial
8.4
SessionM
List management
Cordial
7.5
SessionM
Triggered drip sequences
Cordial
9.3
SessionM

Reporting & Analytics

Cordial
7.0
SessionM
Dashboards
Cordial
8.5
SessionM
Standard reports
Cordial
6.5
SessionM
Custom reports
Cordial
6.0
SessionM

Pros

Cordial

  • Provides helpful desktop and mobile previews.
  • Sends emails reliably.
  • Allows for pretty robust audience rules.
Nichole Aramapakul | TrustRadius Reviewer

SessionM

  • Using data science to determine guest tendencies and actions: their system is incredibly smart and tracks historical actions to guess/estimate future actions, and creating programs to influence those actions.
  • Integrated communication platforms to speak to all of our guests within various tactics—email, push notifications, text messages, in-app messages, etc.
  • Loyalty management & CRM: creating and managing a program that runs consistently across the system.
Ali Rauch | TrustRadius Reviewer

Cons

Cordial

  • Some of the tasks on the platform are still technical in nature and often requires the help of a developer or technical marketer. But I've witnessed great strides towards accessibility and ease of use for non-technical marketers over the past three years.
  • A lot of the templating must be built from scratch.
  • Deliverability insights (out of the box) could be expanded further.
Anonymous | TrustRadius Reviewer

SessionM

  • Some improvement could be made on their integrations process with all platforms (olo, monkey media, etc.).
Ali Rauch | TrustRadius Reviewer

Alternatives Considered

Cordial

Cordial by far has the best UI for simple navigation
Anonymous | TrustRadius Reviewer

SessionM

SessionM was light years ahead of Fishbowl, in the data science tendency assumptions that are built into the system, plus they don't offer an app for your brand to use. You'd have to employ a 3rd vendor to manage that. It's also important to note that SessionM sees ALL guests and POS content in the system, not just loyalty identified transactions.
Ali Rauch | TrustRadius Reviewer

Return on Investment

Cordial

  • Best to manage your clients' business.
  • Not ideal for freelancers.
Mohammed Anzil | TrustRadius Reviewer

SessionM

  • Our work with SessionM has been so incredibly impactful to our brand loyal guests, and the value they bring to our brand. For example, our loyal guests are worth $100+ more than our non-loyalty guests.
Ali Rauch | TrustRadius Reviewer

Screenshots

Pricing Details

Cordial

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

SessionM

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

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