Customer Focus vs. Ecwid by Lightspeed

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Customer Focus
Score 9.6 out of 10
N/A
Customer Focus is solution that includes order management, inventory management, warehousing, CMS, E-mail marketing, CRM, and general accounting functions. E-Commerce web stores are also included in the solution.
$50
# of stores and users
Ecwid by Lightspeed
Score 10.0 out of 10
N/A
Ecwid allows customers the ability to create an online store to any webpage or social media profile. Boasting hundreds of thousands of merchants in 175 countries as users, Ecwid aims to provide everything needed to reach customers wherever they are: in-person, through a website, Instagram, Facebook, Amazon, or Google Shopping. In addition, Ecwid’s point-of-sale integrations, email marketing integrations, and dedicated mobile app allow sellers to manage marketing merchandising, and sales - any…
$5
per month
Pricing
Customer FocusEcwid by Lightspeed
Editions & Modules
Standard
$50
# of stores and users
Ultimate
$99
# of stores and users
Starter
$5
per month
Venture
$30
per month
Business
$55
per month
Unlimited
$130
per month
Offerings
Pricing Offerings
Customer FocusEcwid by Lightspeed
Free Trial
YesNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup Fee$249 Site setup and trainingOptional
Additional DetailsA 16% discount is offered for annual billing.
More Pricing Information
Community Pulse
Customer FocusEcwid by Lightspeed
Considered Both Products
Customer Focus
Chose Customer Focus
Sales management is based on the management of customer relationships and must be centralized so that its analysis is effective. The data that is collected must be available for the generation of statistics for decision making by the directory. This tool allows us to generate …
Ecwid by Lightspeed
Chose Ecwid by Lightspeed
Ecwid stacks up extremely well compared to the other products I’ve listed. Sure, there any some instances in which the other products may be better suited due to their very high level of customization. However, for the average business, Ecwid will not only meet their …
Chose Ecwid by Lightspeed
Ecwid gives me the time to put together your business in layers before releasing it to mainstream. Support is always available to assist in product alignment with regions and allowed to match flight zones and legal interface would be good to simplify the type of product that …
Chose Ecwid by Lightspeed
We began our journey using Squarespace and Square exclusively, then ran into complications. A fellow small business owner recommended Ecwid (she had experienced similar issues with Squarespace) and we quickly made the swap/integration and have never regretted it. We've …
Chose Ecwid by Lightspeed
WordPress had a more complex process of setting up a storefront, and a more expense solution at the end of the day to get my small business online presence out there.
Chose Ecwid by Lightspeed
Ecwid is much more intuitive than Shopify and offers enough flexibility that you don't need a myriad of 3rd party add-ons. Super fast to start up. More offerings of payment processors. An easy way to try out a solution before being charged after a 14 day period.
Chose Ecwid by Lightspeed
Ecwid was promoted via our appointed developer. It was not our first choice. The back end system works well and is easy to navigate and understand. Although we opted to use WooCommerce because of the flexibility it offers.
Chose Ecwid by Lightspeed
We sell a product that requires certain controls to sell and most of the companies we researched had specific policies preventing us from selling on their platform. We aren't selling anything dangerous, they are parts of ammunition (the shell casings) and not entire ammunition …
Features
Customer FocusEcwid by Lightspeed
Online Storefront
Comparison of Online Storefront features of Product A and Product B
Customer Focus
9.2
Ratings
16% above category average
Ecwid by Lightspeed
10.0
Ratings
25% above category average
Product catalog & listings9.00 Ratings10.00 Ratings
Product management9.00 Ratings10.00 Ratings
Bulk product upload10.00 Ratings10.00 Ratings
Branding9.00 Ratings10.00 Ratings
Mobile storefront9.00 Ratings10.00 Ratings
Product variations9.00 Ratings10.00 Ratings
Website integration10.00 Ratings10.00 Ratings
Visual customization9.00 Ratings10.00 Ratings
CMS9.00 Ratings00 Ratings
Online Shopping Cart
Comparison of Online Shopping Cart features of Product A and Product B
Customer Focus
9.0
Ratings
16% above category average
Ecwid by Lightspeed
10.0
Ratings
26% above category average
Checkout user experience9.00 Ratings10.00 Ratings
Abandoned cart recovery00 Ratings10.00 Ratings
eCommerce Marketing
Comparison of eCommerce Marketing features of Product A and Product B
Customer Focus
8.0
Ratings
4% above category average
Ecwid by Lightspeed
10.0
Ratings
26% above category average
Personalized recommendations9.00 Ratings10.00 Ratings
SEO7.00 Ratings10.00 Ratings
Promotions & discounts00 Ratings10.00 Ratings
eCommerce Business Management
Comparison of eCommerce Business Management features of Product A and Product B
Customer Focus
9.0
Ratings
11% above category average
Ecwid by Lightspeed
10.0
Ratings
22% above category average
Shipping9.00 Ratings10.00 Ratings
Custom functionality9.00 Ratings10.00 Ratings
Order processing00 Ratings10.00 Ratings
Inventory management00 Ratings10.00 Ratings
Online Payment System
Comparison of Online Payment System features of Product A and Product B
Customer Focus
-
Ratings
Ecwid by Lightspeed
10.0
Ratings
18% above category average
eCommerce security00 Ratings10.00 Ratings
Best Alternatives
Customer FocusEcwid by Lightspeed
Small Businesses
Ecwid by Lightspeed
Ecwid by Lightspeed
Score 10.0 out of 10
Shopify Plus
Shopify Plus
Score 8.9 out of 10
Medium-sized Companies
Shopify Plus
Shopify Plus
Score 8.9 out of 10
Shopify Plus
Shopify Plus
Score 8.9 out of 10
Enterprises
IBM Digital Commerce
IBM Digital Commerce
Score 9.0 out of 10
IBM Digital Commerce
IBM Digital Commerce
Score 9.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Customer FocusEcwid by Lightspeed
Likelihood to Recommend
9.0
(0 ratings)
10.0
(0 ratings)
Likelihood to Renew
-
(0 ratings)
9.6
(0 ratings)
Usability
-
(0 ratings)
10.0
(0 ratings)
Availability
-
(0 ratings)
9.1
(0 ratings)
Performance
-
(0 ratings)
8.2
(0 ratings)
Support Rating
-
(0 ratings)
8.6
(0 ratings)
Implementation Rating
-
(0 ratings)
8.2
(0 ratings)
Configurability
-
(0 ratings)
8.2
(0 ratings)
Product Scalability
-
(0 ratings)
8.2
(0 ratings)
Vendor post-sale
-
(0 ratings)
9.1
(0 ratings)
Vendor pre-sale
-
(0 ratings)
8.2
(0 ratings)
User Testimonials
Customer FocusEcwid by Lightspeed
Likelihood to Recommend
Today, with a globalized competition and without truce, a company must evaluate and take into account its size, and use this to analyze which of the tools available in the market is more suited to their needs. If it is a small company, you can improve your customer service by incorporating a chat. But a company of national level must evaluate other aspects like: marketing, tastes, preferences, tendencies, etc. To achieve the effective management of relationships with our customers, this technology provides us with effective tools and easy access.
Read full review
[Ecwid is] very well suited for small businesses. Extremely flexible and easy to manage from my mobile device. Extremely easy to use. When I finally discovered Ecwid, I was shocked that I hadn't heard more about it or that it had become more popular than Shopify. I think it is far superior to Shopify.
Read full review
Pros
  • Facilitates the interaction between the company and customers, through various communication channels, thanks to the storage of information of interest, such as the needs and preferences for products or services.
  • Access data of interest (about the clients, their histories, products, prices, etc.,) from any place with access to the internet
  • An extensive knowledge about the clients allows the company to present commercial offers adapted to their needs, so the income is also higher, through a lower sales cycle. The CRM allows to enhance sales and marketing functions.
Read full review
  • Clarity - there has been very little confusion and need to reach out to Customer Support for help
  • Consistency - no big, crazy updates or changes have been made to the format of Ecwid during my time using it, so I know when I log in to preform my business tasks I can always locate what I need and accomplish what is at hand easily
  • Simplicity - everything is so clear and straightforward. It's like e-commerce for dummies.
Read full review
Cons
  • Cost is always an element to consider when purchasing a computer solution, both for the purchase of the software and for its maintenance, many forget about the ongoing support costs that come with software.
  • Many systems are backed up automatically through the cloud or through some other solution, but not all. So there is a good chance that the data will be lost. it is therefore necessary to take the safe backup forecasts in the event of any unforeseen occurrence and cause us an unpleasant surprise.
  • There is a difference between being served by a real person when making a phone call, to an automated attention system. Sometimes it is good to make the tasks more automatic, but it is also good to have a little personalized help to avoid losing the human value of relationships.
Read full review
  • In my experience, there is an issue with Ecwid's ability to enable customization of our specific Shipping requirements. In South Africa, we have to be very mindful of the associated costs for online shoppers. We cannot do the required level of customization in Ecwid that we need to offer potential clients the best service and online shopping experience.
  • The available store front design templates are very limited.
  • I have had to move to another platform that will allow for customization of the shipping process together with our integrated shipping partner company in South Africa. (MDS Collivery).
Read full review
Likelihood to Renew
No answers on this topic
The value given by Ecwid is unmatched. When combined with the ease of use of the product, it is a no-brainer to continue to use the product. The only thing that could cause us to switch is if some feature we needed which is not available which is unlikely based on the feature list we reviewed when making the decision to go with them.
Read full review
Usability
No answers on this topic
So easy to use. Nice aesthetics and very intuitive. This was key to starting up quickly. I could find everything easily and it had enough customization options, but not too many. Was able to use much of the standard offerings to customize to my rental business, instead of having to subscribe to expensive rental management software.
Read full review
Reliability and Availability
No answers on this topic
Always available. Very reliable
Read full review
Performance
No answers on this topic
Good overall performance both in desktop and mobile
Read full review
Support Rating
No answers on this topic
I have always received the support I need in a timely manner. I enjoy receiving emails every week on trending business topics and new suggestions. They often serve as a reminder for me to include new e-commerce tools into our strategy. And I've always had great experiences with reaching out to the support team with specific questions.
Read full review
Implementation Rating
No answers on this topic
Fast and simple implementation of Ecwid's solutions. Easy to learn and navigate
Read full review
Alternatives Considered
Sales management is based on the management of customer relationships and must be centralized so that its analysis is effective. The data that is collected must be available for the generation of statistics for decision making by the directory. This tool allows us to generate the necessary data to generate results, save time and production cost. The other products did not fit our objectives.
Read full review
We began our journey using Squarespace and Square exclusively, then ran into complications. A fellow small business owner recommended Ecwid (she had experienced similar issues with Squarespace) and we quickly made the swap/integration and have never regretted it. We've considered transitioning our website from Squarespace to Shopify, but need Ecwid to continue to be operational regardless.
Read full review
Scalability
No answers on this topic
Good scalability. I use the second plan and there are 2 more plans that I could use if I needed other features or services
Read full review
Return on Investment
  • With the information available, about the clients, the company can know and segment the markets and develop effective and successful marketing campaigns.
  • With the information the employee can develop more personalized relationships with the client.
  • This customer service tool facilitated the administrative processes of sales to achieve higher performance and better results in the company.
Read full review
  • Ecwid has positively impacted our ROI because it provides a very secure platform which allows us to easily certify our PCI Compliance requirements as they are a Tier 1 PCI Certified company so we can be confident they have the right security systems in place which is important to our customers.
Read full review
ScreenShots

Ecwid by Lightspeed Screenshots

Screenshot of Ecwid store looks perfect on any smartphone and automatically adapts to your customer’s screen size — laptops, tablets, smart TVs or smart watches.Screenshot of Manage your Ecwid store wherever you are from your mobile device.Screenshot of Mobile app for every store. Your customers can shop from their mobile devices with your own dedicated native app and utilize advanced features like Apple Pay.